We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Using GetResponse With Divi
Nevertheless, one of the names that gets drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has been around since forever but continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you must have the ability to identify if GetResponse is effective enough to utilize for your service.
What is GetResponse? Using GetResponse With Divi
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard segmentation, and more. Their complimentary permanently plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They also offer a generous 50% discount to NGOs.
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send an endless number of emails to up to 1,000 customers
- Marketing Automation –starting at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 per month for approximately 1,000 subscribers.
- Max – customized prices
- Max2 – custom rates.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide innovative features (more on these in a moment). With these plans, specific rates depends on requirements and list size –if you have an interest in using either of them, you‘ll need to get in touch with GetResponse to schedule a demo, discuss your requirements and negotiate pricing.
GetResponse ‘Max‘ plans
Good discounts are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 1 month for free, by means of a trial that you can access here.
Key differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a series of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which allows you to build complicated autoresponder series based upon user behaviour) is just completely available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the rates ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which immediately sends pointer emails to your website visitors who don’t finish an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The very same goes for order verification emails.
- SMS marketing – the alternative to send marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone support is just readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the evaluation– but first, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally differed from a few of its crucial competitors‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t use an entirely free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that situation has changed – you now have the alternative of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse comes with some pretty decent features – the plan lets you gain access to core email marketing features, the complete series of templates, a website builder and a landing page builder.
However, to utilize this plan your list should be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But nevertheless, the complimentary plan represents a great way to try the item out and to start with email marketing specifically if you have a small list and just want to send newsletters periodically to it. | Even so, the totally free plan represents a good method to attempt the item out and to get going with email marketing particularly if you have a small list and just want to send out newsletters sometimes to it.
GetResponse‘s crucial functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag content blocks on the canvas and modify them directly. Include special components like images, video and items to your emails.
- Email templates: GetResponse features 120+ email templates. You can save design templates for future usage, style in HTML, or construct your own style from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately use the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Consumer support: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought about the user experience. I had the ability to establish my very first email within 10 minutes and it felt truly instinctive.
Style your first email with GetResponse.
As soon as you develop a complimentary account, you can straight start creating your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Good!
GetResponse has 7 categories of email design templates. For instance, you can ‘ inform, promote, invite‘ your clients. State you like an email design template, press “ conserve“ and it shows up in ‘My templates‘ tab to recycle later on.
After you choose a template, you begin customizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never ever frustrating. All the modifying choices are revealed when you need them. So it‘s all very intuitive.
Old school HTML code lovers can begin based on an HTML design or code it from scratch, but that isn’t needed at all. It is great to understand that there is likewise an choice for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design section, you choose the structure and look of your email. Establish the number of columns you want, fundamental colors, and so on. The primary editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the exact same components for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Offered you link with your ecommerce platform like Shopify the products are right there. And even add a ‘ advised products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the entire email. Add subject lines, sender email address, and choose the best email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, but likewise deals with a Google Analytics integration.
With eCommerce tracking you understand which projects drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter designs, however then activate them to be sent out as an autoresponder.
The scheduling gives you control over email shipment. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to produce automation to invite my brand-new consumers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I know, it looks excellent. When you focus on the automation circulation, you realize GetResponse has done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. When a customer purchases something from you (condition), you trigger an email (action). My first action is sending out a welcome email. You can add as numerous e-mails and conditions as you want.
For this email project, I‘ve created a flow where my new clients get 2 emails in two days. For my benefit, I separate consumers who clicked on my email. Once the campaign begins, GetResponse tracks all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. As soon as you do, you have the power to construct complete consumer journeys. Develop your own automation, build customer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with precision.
Register for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse offers. When you‘ve picked your lead magnet, you can develop out your funnel.
The entire funnel structure process is guided. You get ideas of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly uses a thank you page template. Smart! Using GetResponse With Divi
How to produce a conversion funnel
As your primary step, you‘ll develop a signup landing page. Choose the template, tweak your copy and style, and publish the page.
You‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial stats to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll have to select higher plans.
I love that I can create a whole funnel in one control panel, all with the ability to track vital stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few concerns and GetResponse will immediately generate a individualized website.
Other website structure alternatives consist of:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Adding logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to create a good homepage with very little effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows additional modification when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After choosing your title, you include time, date, and duration of the webinar. You choose which contact list you‘ll add your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will create a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and monitor webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or item you can live-share your screen. If I‘m looking to offer a product, I can add a call to action straight in the webinar.
People who are currently using email marketing and webinars in different platforms will enjoy the fact that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder currently uses 198 design templates. To be truthful, I ‘d stick to the newest 100 design templates, some of the older ones … look actually old.
After choosing a landing page template you can start editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be labeled. But after playing around a bit you‘ll quickly understand what is what and get the best components.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you produce as many variants as you desire, in addition to forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my favorite part. Just like your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Naturally, some specialized landing page software has more expensive features. If GetResponse can provide their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story does not end here though. To evaluate an email marketing platform you have to take a look at client assistance and prices plans.
GetResponse: The Excellent and the Bad
There are many elements to judge email marketing platforms on. GetResponse is a premium option for a great deal of individuals, but diving into its virtues and flaws will help expose whether it is a good suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you develop and carry out impactful email marketing campaigns in line with your sales method. The tool is abundant in functions while still being easy to use for people with varying ability levels.
Ease of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding procedure, strolling you through the process of constructing your very first email campaign with helpful videos. Plus, its templates and drag-and-drop builder make creating e-mails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat support. Its associates are educated, handy, and fast to react to requests. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually ended up being far more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is crucial if you wish to utilize personalization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has many advantages for users. Nurture and transform leads with extremely targeted campaigns. Develop engagement and customer loyalty through appropriate messaging. And create landing pages to collect tons of interested customers and turn one-time visitors into devoted clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that practically anyone can set up an innovative automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation functions likewise permit innovative division. Produce lists of customers with similar qualities or behaviors, then send individualized messaging at the recipient‘s chosen time. Naturally, this level of personalization indicates that recipients are more likely to respond and do something about it.
Flexibility to create: GetResponse enables you to create professional-looking e-mails with ease. Users enjoy the vast variety of email templates offered, however you can also use the super smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to find and reuse design components from emails that have succeeded in the past. In any case, it‘s easy to make your e-mails stand apart, even with minimal or no style abilities.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way down to the actions of specific subscribers. The tool even develops comprehensive profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some notable imperfections. Let‘s examine those so you can judge if any of these are deal breakers for your company.
Integration restrictions: When you execute a brand-new tool, you want something that suits your existing tech stack easily. Unfortunately, this is an area where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some notable omissions, especially with task management platforms. And some key integrations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as reputable as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a huge help, but GetResponse‘s tool does not instantly produce mobile-friendly variations. Thus, you need to create the landing page view for mobile visitors separately. This seems like a big miss out on, given that numerous of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile concerns: Moreover, the drag-and-drop editor is tough to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to consist of more automation features, however eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time consumers. To unlock advanced automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s support
GetReponse has exceptional support choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick question, you normally don’t wish to need to phone someone or complete a kind and await an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a genuine human who can solve more complicated issues.
Assist Center
While live chat is the main assistance option available, a quick click of the enigma button on the homepage takes you to the extra assistance choices. You can choose to:
- Fill out a fast kind to email GetResponse
- Browse material in the Help
There is no obvious way to phone GetResponse, although you do get a devoted account manager if you choose the Business plan.
Aside from video tours, the Aid Center, and all the customer assistance options, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t just assist you get the most out of GetResponse, they also help you improve your overall marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Essential Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is excellent.
Its marketing automation feature is advanced than most other options on the marketplace. Its email marketing, reporting, and landing page/form builders are also rather effective. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat choice and while terrific, many business owners would still like to be able to call.
This program likewise has a standard limitation of 500 attendees for its webinars feature. This places a substantial restriction on many organizations, but especially huge ones. They are more likely to have a large audience that far goes beyond 500 people.
Finally, although not a big concern, the truth that much of the GetResponse combinations depend on Zapier is barely ideal.
We suggest offering the free trial a spin. The platform has a lot to use if you pick the ideal plan for you.Using GetResponse With Divi