We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Pricing
One of the names that get floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around since permanently however continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its features and discuss its main strengths and weak points.
By the end, you ought to be able to figure out if GetResponse is powerful enough to utilize for your company.
What is GetResponse? GetResponse Pricing
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard division, and more. Their complimentary permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also offer a generous 50% discount rate to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 rates plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an limitless variety of e-mails to approximately 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for up to 1,000 customers.
- Max – custom pricing
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 monthly to utilize GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that offer innovative features (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to get in touch with GetResponse to arrange a demonstration, discuss your requirements and negotiate rates.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month for free, via a trial that you can access here.
Secret differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout feature, the automation builder (which allows you to construct intricate autoresponder series based upon user behaviour) is just totally available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you increase the prices ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which instantly sends out suggestion emails to your site visitors who don’t complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The same chooses order verification emails.
- SMS marketing – the choice to send out marketing text messages is only available on the ‘Max‘ plans.
- Assistance – phone assistance is just available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the evaluation– however initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually generally differed from a few of its crucial rivals‘ offerings in that unlike a few of them significantly Mailchimp and AWeber it didn’t offer an completely complimentary plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the choice of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse comes with some beautiful good features – the plan lets you gain access to core email marketing functions, the full range of templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ But nevertheless, the totally free plan represents a great way to attempt the product out and to get going with email marketing specifically if you have a small list and simply wish to send out newsletters occasionally to it. | Even so, the totally free plan represents a good method to attempt the item out and to get going with email marketing specifically if you have a little list and simply desire to send out newsletters occasionally to it.
GetResponse‘s crucial features:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them straight. Include unique elements like images, video and products to your emails.
- Email design templates: GetResponse includes 120+ email templates. You can save templates for future use, style in HTML, or build your own style from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and immediately utilize the best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Customer assistance: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the information
Now to the part you have actually been awaiting. We‘re going to review the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They‘ve thought of the user experience. I had the ability to set up my very first email within 10 minutes and it felt actually user-friendly.
Style your first email with GetResponse.
As soon as you produce a free account, you can straight begin creating your real email. Click ‘Design message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 categories of email templates. You can ‘educate, promote, welcome‘ your clients. State you like an email template, press “save“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you pick a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never frustrating. All the editing alternatives are revealed when you need them. So it‘s all extremely instinctive.
Old school HTML code lovers can start based on an HTML design or code it from scratch, however that isn’t required at all. It is great to understand that there is likewise an alternative for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you decide the structure and look of your email. Set up the number of columns you desire, basic colors, etc. The main modifying is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and areas. I constantly use the very same components for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can add items into your email from your online store. Provided you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended products‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the entire email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, however likewise deals with a Google Analytics combination.
With eCommerce tracking you understand which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email just like regular newsletter designs, however then trigger them to be sent out as an autoresponder.
The scheduling gives you control over email delivery. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Since we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to develop automation to invite my new clients. I start with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks remarkable. When you focus on the automation flow, you realize GetResponse has done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. When a client buys something from you (condition), you activate an email (action). My very first action is sending out a welcome email. You can include as numerous e-mails and conditions as you desire.
For this email campaign, I‘ve developed a flow where my new consumers get two emails in two days. Then, for my convenience, I separate consumers who clicked on my email. Once the campaign starts, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. But once you do, you have the power to develop total customer journeys. Produce your own automation, develop consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can build your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse offers. When you have actually selected your lead magnet, you can build out your funnel.
The entire funnel building process is assisted. You get suggestions of what to do at each step and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and directly offers a thank you page template. Smart! GetResponse Pricing
How to produce a conversion funnel
As your primary step, you‘ll produce a signup landing page. Select the template, tweak your copy and design, and release the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your vital statistics to monitor your project‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to opt for higher plans.
I adore that I can design a entire funnel in one control panel, all with the capability to track important statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will instantly generate a tailored website.
Other website structure options include:
Widgets (forms, chat boxes, price tables, and so on)
Website colors and themes
Including logo designs and images
After adjusting the builder for simply 5 minutes, I had the ability to create a decent homepage with minimal effort.
The builder lets you edit whatever on the page. You can change typefaces, text sizes, add/remove images, rearrange aspects, adjust cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals further modification when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After selecting your title, you add time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep track of webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to reveal a feature or item you can live-share your screen. If I‘m seeking to offer a item, I can include a call to action directly in the webinar.
Individuals who are currently utilizing email marketing and webinars in various platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently provides 198 templates. To be honest, I ‘d stick to the newest 100 design templates, some of the older ones … look truly old.
After choosing a landing page template you can start editing. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll quickly know what is what and get the right components.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The top left corner of the page lets you develop as many variations as you want, in addition to forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What follows is probably my preferred part. As with your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Of course, some specialized landing page software application has more expensive features. If GetResponse can provide their builder a bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to transform visitors into consumers. The story does not end here however. To evaluate an email marketing platform you need to look at customer assistance and prices plans.
GetResponse: The Great and the Bad
There are many aspects to evaluate email marketing platforms on. GetResponse is a top quality option for a lot of individuals, but delving into its virtues and flaws will help reveal whether it is a good fit for your service in particular.
What GetResponse Is Good At
GetResponse is developed to assist you create and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for people with differing ability levels.
Alleviate of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has actually an excellent assisted onboarding procedure, walking you through the procedure of developing your first email project with helpful videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its reps are well-informed, valuable, and fast to react to demands. Newbies and advanced users alike can get support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being far more than an email marketing tool— you can utilize it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is key if you wish to use personalization at scale.
GetResponse‘s strategic, sequential method to email marketing has various benefits for users. Support and convert leads with extremely targeted projects. Construct engagement and client loyalty through appropriate messaging. And produce landing pages to collect lots of interested subscribers and turn one-time visitors into loyal clients.
Quality autoresponders: With GetResponse, you‘re able to sit back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that practically any person can set up an innovative automation tree in minutes. Adapt pre-built sequences or construct your own from scratch.
The automation functions likewise allow for advanced segmentation. Create lists of customers with comparable qualities or behaviors, then send out personalized messaging at the recipient‘s chosen time. Naturally, this level of personalization suggests that recipients are most likely to react and do something about it.
Liberty to design: GetResponse allows you to develop professional-looking emails with ease. Users love the vast number of email templates offered, but you can likewise use the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to find and recycle style components from emails that have achieved success in the past. Either way, it‘s easy to make your e-mails stand apart, even with minimal or no design abilities.
Solid reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way to the actions of individual subscribers. The tool even develops comprehensive profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project performance, engagement, and audience choices.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Combination limitations: When you execute a new tool, you want something that fits into your existing tech stack easily. Unfortunately, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software, there are some notable omissions, especially with task management platforms. And some essential integrations like PayPal and Eventbrite can only be achieved through Zapier, which might not be as trusted as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, but GetResponse‘s tool doesn’t immediately produce mobile-friendly variations. Thus, you need to design the landing page view for mobile visitors individually. This appears like a big miss, considered that many of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile problems: Moreover, the drag-and-drop editor is hard to use on mobile. Aside from making small, basic changes, it‘s not likely you‘ll have the ability to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan used to include more automation features, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of veteran consumers. To open innovative automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you normally do not wish to have to phone somebody or submit a form and await an answer. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a genuine human who can fix more complicated issues.
Help
While live chat is the primary support option available, a quick click of the enigma button on the homepage takes you to the additional assistance choices. You can choose to:
- Complete a quick kind to email GetResponse
- Browse product in the Aid
There is no obvious way to phone GetResponse, although you do get a dedicated account supervisor if you select the Business plan.
Aside from video trips, the Assistance Center, and all the consumer support alternatives, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just assist you get the most out of GetResponse, they also help you improve your general marketing skills. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Important Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is excellent.
Its marketing automation feature is more advanced than the majority of other options on the marketplace. Its email marketing, reporting, and landing page/form contractors are also quite effective. It also lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We evaluated the 24/7 live chat choice and while excellent, numerous company owner would still like to be able to call.
This program also has a standard limit of 500 guests for its webinars include. This positions a big restraint on many services, but specifically big ones. They are most likely to have a big audience that far surpasses 500 individuals.
Although not a huge issue, the truth that many of the GetResponse combinations rely on Zapier is hardly ideal.
We recommend providing the complimentary trial a spin. The platform has a lot to provide if you pick the best plan for you.GetResponse Pricing