We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Widget
Nevertheless, one of the names that gets drifted around when talking about email marketing software is GetResponse.
It is among those tools that has been around since forever but continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you ought to be able to determine if GetResponse is powerful enough to utilize for your service.
What is GetResponse? GetResponse Widget
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, basic segmentation, and more. Their complimentary permanently plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount rate to NGOs.
GetResponse rates
There are six prices plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an limitless number of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 customers.
- Max – customized prices
- Max2 – customized rates.
As you add more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide sophisticated features (more on these in a moment). With these plans, specific prices depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your needs and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for thirty days for free, through a trial that you can access here.
Key distinctions in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which enables you to construct complicated autoresponder series based upon user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the rates ladder.
- Live webinars – this performance is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which immediately sends out reminder emails to your site visitors who don’t finish an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification e-mails.
- SMS marketing – the alternative to send out marketing text messages is only offered on the ‘Max‘ plans.
- Assistance – phone assistance is just readily available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the evaluation– but initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from a few of its key competitors‘ offerings in that unlike a few of them notably Mailchimp and AWeber it didn’t provide an completely free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the choice of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse includes some beautiful decent functions – the plan lets you gain access to core email marketing functions, the full series of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you will not have the ability to use any autoresponders or automation functions on this plan at all.
{ But even so, the totally free plan represents a excellent way to attempt the item out and to start with email marketing specifically if you have a little list and simply want to send out newsletters occasionally to it. | Even so, the free plan represents a great way to try the product out and to get going with email marketing especially if you have a small list and just want to send out newsletters occasionally to it.
GetResponse‘s crucial functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Add unique aspects like images, video and products to your emails.
- Email templates: GetResponse features 120+ email design templates. You can conserve design templates for future use, design in HTML, or develop your own design from scratch.
- Funnel builder: Produce complete register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Produce drip campaigns, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and immediately utilize the best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Customer assistance: GetResponse has a responsive assistance team. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Evaluation: the information
Now to the part you have actually been waiting for. We‘re going to examine the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I was able to set up my very first email within 10 minutes and it felt really instinctive.
Design your very first email with GetResponse.
Once you develop a free account, you can directly begin creating your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 classifications of email templates. For example, you can ‘ inform, promote, invite‘ your consumers. State you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to recycle later on.
After you pick a design template, you begin customizing your email in the email builder.
The GetResponse email editor is loaded with functions, yet never ever overwhelming. All the editing alternatives are revealed when you require them. So it‘s all really user-friendly.
Old-fashioned HTML code lovers can begin based upon an HTML design or code it from scratch, but that isn’t required at all. It is excellent to know that there is also an choice for custom HTML blocks inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you choose the structure and appearance of your email. Set up how many columns you want, standard colors, and so on. The main modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the exact same elements for headers, footers, and some text/images combinations. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, however likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive income and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email just like typical newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling offers you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to produce automation to welcome my new consumers. I start with pre-made automation design template. And after a couple of clicks I currently have this:
I know, it looks outstanding. When you zoom in on the automation circulation, you understand GetResponse has done half the work for you. It‘s easy to change whatever like you want it.
The automation editor has conditions and actions. For example, when a client purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can add as lots of e-mails and conditions as you desire.
For this email project, I have actually developed a circulation where my new customers get two e-mails in 2 days. Then, for my convenience, I separate consumers who clicked on my email. As soon as the campaign begins, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. When you do, you have the power to construct total customer journeys. Produce your own automation, develop client profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a bit of tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Construct your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse offers. When you have actually selected your lead magnet, you can build out your funnel.
The whole funnel structure process is guided. You get recommendations of what to do at each step and don’t forget anything. GetResponse for example informs you not to forget a thank you page, and straight provides a thank you page template. Smart!
How to create a conversion funnel
As your initial step, you‘ll create a signup landing page. Choose the design template, tweak your copy and design, and release the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your important stats to monitor your project‘s progress. Monitor signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll have to go with greater plans.
I adore that I can design a entire funnel in one dashboard, all with the ability to track vital statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will immediately create a tailored website.
Other website structure options consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Adding logos and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a good homepage with minimal effort.
The builder lets you edit everything on the page. You can alter font styles, text sizes, add/remove images, rearrange components, change padding and more.
There‘s a different menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals more customization when you select a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After picking your title, you include time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send out invites to your contact list, manage other webinars, and monitor webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, surveys, Q&A and whiteboard.
If you want to show a feature or product you can live-share your screen. If I‘m aiming to sell a item, I can add a call to action straight in the webinar.
People who are currently using email marketing and webinars in different platforms will love the reality that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently offers 198 design templates. To be sincere, I ‘d stick to the newest 100 design templates, some of the older ones … look really old.
After picking a landing page design template you can begin editing. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be identified. After playing around a bit you‘ll rapidly know what is what and get the right elements.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The top left corner of the page lets you develop as numerous versions as you desire, together with forms and thank-you pages. GetResponse Widget
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Naturally, some specialized landing page software application has more fancy features. If GetResponse can offer their builder a bit of a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story does not end here however. To examine an email marketing platform you have to look at client support and pricing plans.
GetResponse: The Great and the Bad
There are numerous aspects to judge email marketing platforms on. GetResponse is a premium option for a lot of people, but delving into its virtues and flaws will help reveal whether it is a good fit for your service in particular.
What GetResponse Is Proficient at
GetResponse is developed to help you produce and carry out impactful email marketing campaigns in line with your sales technique. The tool is abundant in functions while still being easy to use for people with differing skill levels.
Reduce of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and interface are easy to navigate and distraction-free. What‘s more, the platform has actually an excellent guided onboarding process, walking you through the procedure of constructing your first email project with useful videos. Plus, its templates and drag-and-drop builder make creating emails and landing pages simple.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its reps are well-informed, helpful, and fast to react to requests. Newbies and advanced users alike can get assistance in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has ended up being much more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is essential if you wish to use customization at scale.
GetResponse‘s strategic, consecutive approach to email marketing has numerous advantages for users. Nurture and convert leads with highly targeted projects. Construct engagement and client loyalty through appropriate messaging. And produce landing pages to gather tons of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that practically anyone can establish an advanced automation tree in minutes. Adjust pre-built sequences or build your own from scratch.
The automation features also allow for advanced division. Create lists of customers with comparable qualities or behaviors, then send individualized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that receivers are most likely to react and act.
Freedom to create: GetResponse enables you to create professional-looking emails with ease. Users enjoy the large number of email design templates offered, however you can also utilize the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to discover and reuse style aspects from emails that have actually succeeded in the past. In either case, it‘s easy to make your emails stand apart, even with limited or no style abilities.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly comprehensive, all the way down to the actions of private subscribers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can judge if any of these are deal breakers for your company.
Integration limitations: When you implement a brand-new tool, you want something that suits your existing tech stack easily. This is an location where GetResponse falls brief. While it can connect with over 120 various apps and pieces of software application, there are some noteworthy omissions, particularly with task management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reputable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t instantly create mobile-friendly variations. Thus, you have to design the landing page view for mobile visitors separately. This appears like a huge miss out on, considered that a lot of of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile concerns: Moreover, the drag-and-drop editor is hard to utilize on mobile. Aside from making small, primary modifications, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan utilized to include more automation functions, however ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran consumers. To unlock advanced automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 monthly for approximately 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent support options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a quick question, you generally do not want to need to phone someone or complete a form and wait for an response. That‘s why live chat is such a useful tool for software support. GetResponse supplies 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk with a real human who can solve more complex issues.
Assist Center
While live chat is the main support option available, a fast click of the question mark button on the homepage takes you to the extra help choices. You can select to:
- Submit a fast type to email GetResponse
- Search product in the Aid Center
There is no apparent way to phone GetResponse, although you do get a devoted account supervisor if you pick the Business plan.
Aside from video tours, the Assistance Center, and all the consumer support options, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not simply help you get the most out of GetResponse, they also help you improve your overall marketing skills. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Review – Decision
In general, GetResponse is great.
Its marketing automation function is advanced than many other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite efficient. It also lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer offers phone support. We checked the 24/7 live chat choice and while excellent, numerous entrepreneur would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars feature. This places a substantial restriction on lots of businesses, but specifically huge ones. They are more likely to have a big audience that far surpasses 500 individuals.
Although not a huge concern, the fact that many of the GetResponse integrations rely on Zapier is hardly ideal.
We suggest providing the complimentary trial a spin. The platform has a lot to use if you choose the right plan for you. GetResponse Widget