We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Find Duplicate
One of the names that get floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has been around because forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you should have the ability to figure out if GetResponse is effective enough to use for your organization.
What is GetResponse? GetResponse Find Duplicate
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, in addition to email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, fundamental division, and more. Their complimentary permanently plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They also use a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse rates
There are six prices plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an unlimited variety of emails to as much as 1,000 customers
- Marketing Automation – beginning at $59 per month for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 per month for as much as 1,000 customers.
- Max – custom-made pricing
- Max2 – customized prices.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced features (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you‘re interested in using either of them, you‘ll require to contact GetResponse to set up a demo, discuss your needs and negotiate rates.
GetResponse ‘Max‘ plans
Good discounts are offered if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for thirty days for free, by means of a trial that you can access here.
Key differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to build complicated autoresponder sequences based upon user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order healing function (which instantly sends tip emails to your website visitors who don’t complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same chooses order confirmation emails.
- SMS marketing – the choice to send marketing text messages is just available on the ‘Max‘ plans.
- Support – phone assistance is only offered on the Max2 plan, on which you likewise get a devoted account manager (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the evaluation– but first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from some of its essential rivals‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t provide an completely totally free plan.
With the current launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the choice of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse features some pretty good features – the plan lets you access core email marketing features, the complete series of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t be able to use any autoresponders or automation features on this plan at all.
{ But nevertheless, the free plan represents a great way to try the item out and to get going with email marketing specifically if you have a small list and just wish to send newsletters periodically to it. | Even so, the totally free plan represents a great method to attempt the item out and to get going with email marketing particularly if you have a little list and just want to send out newsletters periodically to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and modify them directly. Include special components like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve templates for future use, design in HTML, or construct your own style from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Develop drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically use the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Customer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Attempt GetResponse free of charge here.
GetResponse Evaluation: the information
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought of the user experience. I had the ability to establish my very first email within 10 minutes and it felt truly instinctive.
Design your first email with GetResponse.
As soon as you develop a complimentary account, you can directly begin designing your real email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Nice!
GetResponse has 7 classifications of email templates. For example, you can ‘educate, promote, invite‘ your customers. State you like an email template, press “save“ and it appears in ‘My templates‘ tab to recycle later on.
After you pick a design template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with functions, yet never ever frustrating. All the modifying choices are revealed when you require them. It‘s all very intuitive.
Traditional HTML code lovers can start based on an HTML style or code it from scratch, however that isn’t required at all. It is great to understand that there is also an alternative for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the layout section, you decide the structure and look of your email. Set up how many columns you want, basic colors, and so on. The primary modifying is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I always utilize the very same components for headers, footers, and some text/images combinations. So in my next email, I save a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested items‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and select the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking bit, however likewise deals with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email similar to normal newsletter designs, however then activate them to be sent as an autoresponder.
The scheduling offers you manage over email delivery. You can select to send out the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Because we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to develop automation to invite my new customers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I understand, it looks outstanding. When you focus on the automation flow, you recognize GetResponse has actually done half the work for you. It‘s simple to change whatever like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can add as lots of emails and conditions as you want.
For this email campaign, I‘ve developed a circulation where my brand-new clients get two emails in 2 days. For my convenience, I separate clients who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. But once you do, you have the power to develop total customer journeys. Create your own automation, develop consumer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse offers. As soon as you‘ve picked your lead magnet, you can construct out your funnel.
The whole funnel building process is assisted. You get ideas of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and straight provides a thank you page design template. Smart!
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the design template, fine-tune your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial stats to monitor your project‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to select greater plans.
I adore that I can create a whole funnel in one dashboard, all with the capability to track essential statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few questions and GetResponse will immediately produce a customized website.
Other website building choices include:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I was able to create a decent homepage with very little effort.
The builder lets you edit everything on the page. You can alter font styles, text sizes, add/remove images, rearrange aspects, adjust cushioning and more.
There‘s a different menu for including and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor shows further modification when you pick a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is simple.
After picking your title, you add time, date, and duration of the webinar. Then you pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you want to show a feature or product you can live-share your screen. If I‘m wanting to offer a item, I can include a call to action directly in the webinar.
People who are already using email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to provide your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 templates. To be honest, I ‘d stick to the most recent 100 templates, some of the older ones … look really old.
After choosing a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and grab the right components.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you develop as lots of versions as you want, together with forms and thank-you pages. GetResponse Find Duplicate
Landing page setup
After you‘re pleased with your page style. You can add SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Of course, some specialized landing page software has more fancy functions. If GetResponse can give their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into customers. The story doesn’t end here. To examine an email marketing platform you have to take a look at consumer assistance and prices plans.
GetResponse: The Great and the Bad
There are many factors to judge email marketing platforms on. GetResponse is a high-quality solution for a great deal of individuals, but diving into its virtues and defects will assist reveal whether it is a great fit for your organization in particular.
What GetResponse Is Proficient at
GetResponse is created to help you create and carry out impactful email marketing projects in line with your sales method. The tool is rich in features while still being easy to use for people with differing ability levels.
Alleviate of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are easy to navigate and distraction-free. What‘s more, the platform has actually an excellent assisted onboarding process, strolling you through the process of building your very first email project with practical videos. Plus, its design templates and drag-and-drop builder make developing e-mails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, handy, and fast to react to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become much more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s strategic, sequential approach to email marketing has numerous advantages for users. Support and convert leads with highly targeted projects. Build engagement and customer commitment through appropriate messaging. And create landing pages to gather lots of interested customers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that nearly anyone can set up an advanced automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation features also permit advanced division. Create lists of customers with comparable qualities or behaviors, then send customized messaging at the recipient‘s chosen time. Naturally, this level of personalization indicates that receivers are most likely to react and act.
Flexibility to design: GetResponse enables you to produce professional-looking emails with ease. Users like the huge number of email design templates readily available, however you can likewise use the very smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise simple to find and recycle design aspects from emails that have actually succeeded in the past. In either case, it‘s easy to make your emails stick out, even with limited or no style abilities.
Strong reporting: GetResponse has premium analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very comprehensive, all the way to the actions of specific subscribers. The tool even builds up in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some significant drawbacks. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Combination restrictions: When you implement a new tool, you desire something that suits your existing tech stack easily. This is an location where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software application, there are some notable omissions, especially with project management platforms. And some crucial integrations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as reputable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a huge assistance, however GetResponse‘s tool doesn’t instantly develop mobile-friendly variations. Therefore, you have to design the landing page view for mobile visitors independently. This appears like a big miss out on, given that a lot of of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile issues: Moreover, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan used to consist of more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the dismay of veteran clients. To open sophisticated automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional support alternatives and – importantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick concern, you normally don’t want to need to phone somebody or complete a type and await an response. That‘s why live chat is such a beneficial tool for software support. GetResponse provides 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk to a genuine human who can solve more complicated issues.
Help
While live chat is the main support option available, a quick click of the enigma button on the homepage takes you to the extra help choices. You can select to:
- Submit a fast kind to email GetResponse
- Search product in the Help
There is no apparent way to phone GetResponse, although you do get a devoted account manager if you choose the Business plan.
Aside from video trips, the Aid Center, and all the consumer assistance options, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials do not just help you get the most out of GetResponse, they also help you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Necessary Landing Page Course
GetResponse Evaluation – Decision
Overall, GetResponse is excellent.
Its marketing automation function is more advanced than most other alternatives on the market. Its email marketing, reporting, and landing page/form builders are likewise quite efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat alternative and while terrific, numerous company owner would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars include. This puts a substantial restraint on lots of organizations, but particularly huge ones. They are most likely to have a big audience that far goes beyond 500 individuals.
Although not a big issue, the fact that numerous of the GetResponse combinations rely on Zapier is barely perfect.
We suggest giving the complimentary trial a spin. The platform has a lot to use if you choose the best plan for you. GetResponse Find Duplicate