We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. WooCommerce To GetResponse
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has actually been around because permanently but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you ought to have the ability to determine if GetResponse is effective enough to use for your organization.
What is GetResponse? WooCommerce To GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard segmentation, and more. Their totally free forever plan is likewise on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise use a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are six prices plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send an unrestricted variety of e-mails to approximately 1,000 customers
- Marketing Automation –starting at $59 per month for as much as 1,000 subscribers.
- Ecommerce Marketing – starting at $119 each month for up to 1,000 subscribers.
- Max – custom-made prices
- Max2 – customized pricing.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to utilize GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer innovative features (more on these in a moment). With these plans, exact rates depends on requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your requirements and work out prices.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month totally free, through a trial that you can access here.
Secret differences in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which permits you to build complex autoresponder series based on user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar guests is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which instantly sends out suggestion emails to your website visitors who don’t complete an order) is just available on the ‘Ecommerce Marketing‘ plan or greater.
The same opts for order verification emails.
- SMS marketing – the choice to send out marketing text messages is just offered on the ‘Max‘ plans.
- Support – phone assistance is just offered on the Max2 plan, on which you also get a dedicated account supervisor (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I progress through the review– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from a few of its essential competitors‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t use an completely free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually altered – you now have the option of using the platform totally free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some beautiful good functions – the plan lets you access core email marketing features, the full variety of design templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However nevertheless, the complimentary plan represents a excellent way to try the item out and to start with email marketing especially if you have a small list and just want to send out newsletters periodically to it. | Even so, the complimentary plan represents a great way to attempt the item out and to get going with email marketing especially if you have a small list and just desire to send out newsletters occasionally to it.
GetResponse‘s essential functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Include special elements like images, video and items to your e-mails.
- Email design templates: GetResponse includes 120+ email design templates. You can conserve templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Produce drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and instantly utilize the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Evaluation: the details
Now to the part you‘ve been awaiting. We‘re going to examine the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to set up my first email within 10 minutes and it felt really intuitive.
Style your first email with GetResponse.
When you produce a free account, you can straight begin developing your real email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email templates. For example, you can ‘educate, promote, welcome‘ your clients. Say you like an email template, press “save“ and it appears in ‘My design templates‘ tab to recycle later on.
After you choose a template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never overwhelming. All the editing options are revealed when you require them. So it‘s all really user-friendly.
Old school HTML code enthusiasts can start based upon an HTML design or code it from scratch, however that isn’t required at all. It is great to know that there is also an choice for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the design area, you decide the structure and appearance of your email. Establish how many columns you desire, standard colors, etc. The primary editing is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly utilize the very same elements for headers, footers, and some text/images combinations. So in my next email, I save a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll appear embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and pick the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email just like regular newsletter designs, however then trigger them to be sent as an autoresponder.
The scheduling offers you control over email shipment. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t desire the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to create automation to welcome my brand-new consumers. I start with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks outstanding. When you focus on the automation circulation, you realize GetResponse has actually done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you activate an email (action). My very first action is sending out a welcome email. You can add as lots of e-mails and conditions as you want.
For this email campaign, I have actually created a circulation where my brand-new clients get 2 emails in 2 days. Then, for my convenience, I separate clients who clicked my email. Once the campaign begins, GetResponse monitors all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to build complete customer journeys. Develop your own automation, develop customer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can build your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 design templates GetResponse deals. Once you‘ve picked your lead magnet, you can build out your funnel.
The whole funnel building process is directed. You get ideas of what to do at each step and do not forget anything. GetResponse for example tells you not to forget a thank you page, and directly uses a thank you page design template. Smart!
How to create a conversion funnel
As your initial step, you‘ll produce a signup landing page. Pick the design template, tweak your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your important stats to monitor your campaign‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to opt for greater plans.
I love that I can create a whole funnel in one control panel, all with the ability to track vital stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will automatically produce a individualized website.
Other website structure options include:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Adding logo designs and images
After adjusting the builder for just 5 minutes, I had the ability to develop a decent homepage with minimal effort.
The builder lets you modify whatever on the page. You can change typefaces, text sizes, add/remove images, reposition elements, adjust padding and more.
There‘s a separate menu for adding and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more modification when you pick a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After selecting your title, you include time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will create a webinar link to drive people to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep track of webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you wish to reveal a function or item you can live-share your screen. If I‘m seeking to sell a item, I can add a call to action directly in the webinar.
Individuals who are already utilizing email marketing and webinars in different platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of totally free in all plans. The landing page builder presently uses 198 templates. To be sincere, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After selecting a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be identified. But after messing around a bit you‘ll rapidly understand what is what and grab the best components.
What I like about the landing page builder is you can develop A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as numerous variants as you desire, together with forms and thank-you pages. WooCommerce To GetResponse
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What comes next is most likely my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Naturally, some specialized landing page software application has more expensive functions. If GetResponse can offer their builder a little bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into customers. The story does not end here though. To evaluate an email marketing platform you need to take a look at consumer assistance and prices plans.
GetResponse: The Excellent and the Bad
There are lots of factors to evaluate email marketing platforms on. GetResponse is a top quality solution for a great deal of individuals, however diving into its virtues and flaws will help reveal whether it is a good suitable for your business in particular.
What GetResponse Is Good At
GetResponse is designed to assist you produce and carry out impactful email marketing projects in line with your sales technique. The tool is abundant in features while still being easy to use for people with differing ability levels.
Ease of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has an excellent assisted onboarding process, strolling you through the procedure of developing your very first email campaign with handy videos. Plus, its templates and drag-and-drop builder make creating emails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its associates are knowledgeable, valuable, and quick to respond to demands. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually become far more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is essential if you want to utilize personalization at scale.
GetResponse‘s strategic, sequential approach to email marketing has numerous benefits for users. Support and transform leads with highly targeted projects. Build engagement and client commitment through pertinent messaging. And produce landing pages to gather tons of interested subscribers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that almost anybody can set up an advanced automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation functions likewise allow for advanced division. Develop lists of subscribers with similar qualities or behaviors, then send tailored messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that receivers are more likely to react and do something about it.
Liberty to develop: GetResponse allows you to produce professional-looking e-mails with ease. Users love the vast variety of email design templates available, however you can likewise utilize the incredibly smooth drag-and-drop editor to tailor emails to match your branding. It‘s also easy to discover and recycle design elements from emails that have been successful in the past. Either way, it‘s simple to make your e-mails stand apart, even with minimal or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be super comprehensive, all the way to the actions of specific subscribers. The tool even builds up in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable drawbacks. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Combination limitations: When you execute a new tool, you desire something that suits your existing tech stack easily. This is an location where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software, there are some notable omissions, especially with task management platforms. And some essential integrations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as reliable as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t automatically produce mobile-friendly versions. Hence, you have to create the landing page view for mobile visitors individually. This seems like a big miss, given that numerous of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Additionally, the drag-and-drop editor is hard to utilize on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan limitations: GetResponse‘s basic plan utilized to include more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the dismay of long-time consumers. To open advanced automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has excellent assistance alternatives and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually just got a quick question, you usually do not wish to need to phone somebody or complete a type and wait for an answer. That‘s why live chat is such a helpful tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a real human who can fix more complex issues.
Assist Center
While live chat is the main support alternative on offer, a fast click of the enigma button on the homepage takes you to the additional aid choices. You can select to:
- Submit a fast form to email GetResponse
- Browse product in the Aid
There is no apparent method to phone GetResponse, although you do get a devoted account manager if you choose the Business plan.
Aside from video tours, the Assistance Center, and all the consumer assistance alternatives, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products don’t simply help you get the most out of GetResponse, they also assist you enhance your general marketing skills. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is terrific.
Its marketing automation function is advanced than a lot of other choices on the market. Its email marketing, reporting, and landing page/form home builders are likewise quite effective. It also lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We checked the 24/7 live chat alternative and while terrific, numerous entrepreneur would still like to be able to call.
This program also has a basic limitation of 500 guests for its webinars include. This puts a substantial restriction on many businesses, however particularly big ones. They are more likely to have a large audience that far surpasses 500 people.
Although not a huge issue, the fact that many of the GetResponse integrations rely on Zapier is barely perfect.
We recommend offering the free trial a spin. The platform has a lot to provide if you pick the ideal plan for you. WooCommerce To GetResponse