We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. Shopify Abandoned Cart Email GetResponse
One of the names that get floated around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around given that forever however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you must have the ability to determine if GetResponse is powerful enough to utilize for your company.
What is GetResponse? Shopify Abandoned Cart Email GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, standard segmentation, and more. Their free forever plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise use a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are six pricing plans:
- Getresponse Free –this totally free plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send an unlimited number of emails to as much as 1,000 customers
- Marketing Automation – beginning at $59 each month for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 subscribers.
- Max – custom-made rates
- Max2 – customized prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply innovative features (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you‘re interested in using either of them, you‘ll need to call GetResponse to schedule a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Good discount rates are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 30 days for free, via a trial that you can access here.
Key distinctions in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which permits you to develop complicated autoresponder sequences based upon user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which immediately sends out pointer emails to your site visitors who don’t finish an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The same chooses order verification e-mails.
- SMS marketing – the choice to send out marketing text is only readily available on the ‘Max‘ plans.
- Assistance – phone support is just offered on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– but first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally differed from a few of its essential competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an completely totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has changed – you now have the option of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse features some beautiful good features – the plan lets you access core email marketing functions, the full variety of templates, a website builder and a landing page builder.
To use this plan your list must be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you won’t be able to use any autoresponders or automation functions on this plan at all.
{ But even so, the totally free plan represents a great way to attempt the product out and to get going with email marketing specifically if you have a little list and just wish to send newsletters periodically to it. | Even so, the totally free plan represents a great way to try the item out and to get going with email marketing particularly if you have a small list and just desire to send out newsletters sometimes to it.
GetResponse‘s essential functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and edit them straight. Add special aspects like images, video and items to your emails.
- Email design templates: GetResponse comes with 120+ email design templates. You can conserve templates for future usage, style in HTML, or develop your own design from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and automatically use the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive assistance team. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the right suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve considered the user experience. I had the ability to set up my very first email within 10 minutes and it felt actually intuitive.
Design your very first email with GetResponse.
As soon as you create a free account, you can directly begin designing your actual email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Nice!
GetResponse has 7 categories of email templates. For instance, you can ‘educate, promote, invite‘ your clients. Say you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to recycle later on.
After you choose a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never frustrating. All the editing options are shown when you require them. So it‘s all very user-friendly.
Old school HTML code fans can begin based upon an HTML style or code it from scratch, however that isn’t needed at all. It is great to understand that there is also an alternative for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the layout section, you decide the structure and look of your email. Establish how many columns you want, basic colors, etc. The primary editing is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly utilize the exact same components for headers, footers, and some text/images combinations. So in my next email, I save a great deal of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can add products into your email from your online store. Provided you relate to your ecommerce platform like Shopify the items are right there. And even add a ‘ advised items‘ section‘ for that extra touch.
Setting up your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and pick the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive revenue and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email much like regular newsletter designs, but then trigger them to be sent as an autoresponder.
The scheduling gives you control over email shipment. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to create automation to welcome my new clients. I start with pre-made automation template. And after a few clicks I currently have this:
I know, it looks excellent. When you focus on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to change whatever like you want it.
The automation editor has conditions and actions. When a client buys something from you (condition), you trigger an email (action). My first action is sending out a welcome email. You can add as numerous emails and conditions as you desire.
For this email project, I have actually produced a circulation where my new customers get 2 e-mails in 2 days. Then, for my benefit, I separate clients who clicked my email. As soon as the campaign starts, GetResponse monitors all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to build complete consumer journeys. Produce your own automation, build consumer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. Once you have actually picked your lead magnet, you can develop out your funnel.
The whole funnel structure procedure is guided. You get tips of what to do at each step and do not forget anything. GetResponse for example tells you not to forget a thank you page, and straight provides a thank you page template. Smart!
How to create a conversion funnel
As your initial step, you‘ll create a signup landing page. Pick the template, modify your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial stats to monitor your campaign‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll need to select higher plans.
I love that I can create a whole funnel in one dashboard, all with the ability to track vital statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will instantly create a individualized website.
Other website structure options include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and styles
Including logos and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a good homepage with very little effort.
The builder lets you edit everything on the page. You can change fonts, text sizes, add/remove images, rearrange components, change padding and more.
There‘s a separate menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals additional personalization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After selecting your title, you include time, date, and period of the webinar. You pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send welcomes to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you want to reveal a function or item you can live-share your screen. If I‘m wanting to sell a item, I can add a call to action straight in the webinar.
Individuals who are already utilizing email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder presently uses 198 design templates. Although to be honest, I ‘d stay with the latest 100 templates, some of the older ones … look actually old.
After choosing a landing page design template you can start modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be labeled. After playing around a bit you‘ll quickly know what is what and grab the ideal aspects.
What I like about the landing page builder is you can produce A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as lots of variations as you desire, along with forms and thank-you pages. Shopify Abandoned Cart Email GetResponse
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Obviously, some specialized landing page software has more fancy features. If GetResponse can give their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up complete funnels to convert visitors into consumers. The story does not end here. To review an email marketing platform you need to look at customer support and prices plans.
GetResponse: The Excellent and the Bad
There are many factors to evaluate email marketing platforms on. GetResponse is a high-quality solution for a lot of individuals, however delving into its virtues and flaws will help expose whether it is a great fit for your business in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and perform impactful email marketing campaigns in line with your sales strategy. The tool is rich in functions while still being easy to use for people with differing ability levels.
Reduce of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding procedure, strolling you through the process of building your first email campaign with useful videos. Plus, its templates and drag-and-drop builder make designing emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its associates are well-informed, practical, and quick to respond to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has become a lot more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you want to use customization at scale.
GetResponse‘s tactical, sequential technique to email marketing has many advantages for users. Nurture and transform leads with highly targeted campaigns. Build engagement and customer loyalty through pertinent messaging. And produce landing pages to collect tons of interested customers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to use that nearly anybody can establish an advanced automation tree in minutes. Adapt pre-built series or develop your own from scratch.
The automation features likewise permit sophisticated segmentation. Develop lists of customers with similar qualities or habits, then send out individualized messaging at the recipient‘s chosen time. Naturally, this level of customization implies that recipients are most likely to react and take action.
Freedom to design: GetResponse permits you to create professional-looking emails with ease. Users love the huge variety of email design templates readily available, but you can likewise use the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise simple to discover and reuse design aspects from emails that have actually succeeded in the past. In any case, it‘s simple to make your emails stand out, even with limited or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way to the actions of specific customers. The tool even builds up comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some significant shortcomings. Let‘s examine those so you can evaluate if any of these are deal breakers for your company.
Integration limitations: When you implement a new tool, you desire something that suits your existing tech stack quickly. Sadly, this is an location where GetResponse falls short. While it can connect with over 120 different apps and pieces of software application, there are some noteworthy omissions, particularly with task management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trustworthy as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a substantial aid, but GetResponse‘s tool does not instantly produce mobile-friendly versions. Hence, you need to design the landing page view for mobile visitors separately. This seems like a big miss out on, considered that so many of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile issues: In addition, the drag-and-drop editor is difficult to use on mobile. Aside from making small, basic changes, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan restrictions: GetResponse‘s standard plan used to consist of more automation functions, however eventually made those only accessible on higher-cost plans. took this away, much to the dismay of long-time customers. To unlock advanced automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding assistance options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you generally don’t wish to have to phone someone or fill out a kind and wait on an answer. That‘s why live chat is such a beneficial tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can talk to a genuine human who can resolve more complex issues.
Help Center
While live chat is the main assistance choice on offer, a quick click of the enigma button on the homepage takes you to the extra assistance options. You can pick to:
- Fill out a quick type to email GetResponse
- Browse material in the Assistance Center
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you pick the Business plan.
Aside from video tours, the Assistance Center, and all the customer assistance alternatives, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t just assist you get the most out of GetResponse, they also help you enhance your overall marketing abilities. Current course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Vital Landing Page Course
GetResponse Review – Decision
Overall, GetResponse is fantastic.
Its marketing automation feature is more advanced than many other options on the market. Its email marketing, reporting, and landing page/form contractors are also quite efficient. It also lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone support. We checked the 24/7 live chat choice and while great, numerous company owner would still like to be able to call.
This program likewise has a basic limit of 500 participants for its webinars include. This positions a huge restriction on lots of services, however specifically huge ones. They are more likely to have a large audience that far goes beyond 500 individuals.
Although not a huge problem, the truth that many of the GetResponse combinations rely on Zapier is barely perfect.
We suggest providing the totally free trial a spin. The platform has a lot to provide if you select the best plan for you. Shopify Abandoned Cart Email GetResponse