We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Sample GetResponse Add Contact API
One of the names that get floated around when talking about email marketing software application is GetResponse.
It is among those tools that has been around because permanently however continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you ought to be able to determine if GetResponse is effective enough to utilize for your company.
What is GetResponse? Sample GetResponse Add Contact API
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, fundamental segmentation, and more. Their free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise offer a generous 50% discount rate to NGOs.
Try GetResponse free of charge
GetResponse pricing
There are six rates plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send an limitless variety of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for as much as 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for as much as 1,000 customers.
- Max – custom prices
- Max2 – custom prices.
As you add more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 monthly to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply advanced features (more on these in a moment). With these plans, exact rates depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll need to call GetResponse to schedule a demonstration, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Good discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month for free, through a trial that you can access here.
Key distinctions in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which permits you to build complex autoresponder series based on user behaviour) is only completely available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not offered at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing feature (which instantly sends out reminder emails to your website visitors who do not complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The same chooses order verification e-mails.
- SMS marketing – the alternative to send marketing text is just available on the ‘Max‘ plans.
- Support – phone assistance is just available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Consumer Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the evaluation– but first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its crucial competitors‘ offerings in that unlike a few of them especially Mailchimp and AWeber it didn’t offer an entirely complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the choice of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse features some lovely decent functions – the plan lets you gain access to core email marketing functions, the complete range of design templates, a website builder and a landing page builder.
However, to utilize this plan your list should be smaller than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not be able to utilize any autoresponders or automation features on this plan at all.
{ But nevertheless, the free plan represents a good way to try the item out and to start with email marketing especially if you have a small list and simply wish to send out newsletters sometimes to it. | Even so, the complimentary plan represents a great method to try the item out and to get going with email marketing particularly if you have a little list and simply want to send newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and modify them straight. Include special aspects like images, video and items to your e-mails.
- Email templates: GetResponse includes 120+ email templates. You can save templates for future use, style in HTML, or build your own design from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip projects, triggered emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly utilize the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Client assistance: GetResponse has a responsive assistance team. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to evaluate the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought about the user experience. I was able to set up my first email within 10 minutes and it felt actually user-friendly.
Style your first email with GetResponse.
As soon as you produce a complimentary account, you can directly begin designing your actual email. Click ‘Design message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email templates. For instance, you can ‘educate, promote, invite‘ your consumers. Say you like an email template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you choose a template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the editing alternatives are shown when you need them. It‘s all really instinctive.
Old-fashioned HTML code lovers can begin based on an HTML design or code it from scratch, however that isn’t required at all. It is excellent to understand that there is also an choice for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you decide the structure and look of your email. Establish how many columns you desire, basic colors, etc. The main modifying is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I constantly utilize the very same components for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the items are right there. And even include a ‘ advised products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you develop the whole email. Include subject lines, sender email address, and select the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you know which campaigns drive profits and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email similar to typical newsletter designs, however then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email delivery. You can pick to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are examining, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to create automation to welcome my new clients. I begin with pre-made automation design template. And after a few clicks I already have this:
I understand, it looks impressive. When you zoom in on the automation circulation, you recognize GetResponse has done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. For instance, when a customer purchases something from you (condition), you set off an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you want.
For this email project, I have actually developed a flow where my new customers get 2 e-mails in two days. Then, for my benefit, I separate customers who clicked on my email. Once the campaign starts, GetResponse keeps an eye on all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to build total consumer journeys. Develop your own automation, construct customer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a bit of tweaking, you can build your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you‘ve picked your lead magnet, you can construct out your funnel.
The entire funnel building procedure is guided. You get suggestions of what to do at each step and do not forget anything. GetResponse for example tells you not to forget a thank you page, and directly uses a thank you page template. Smart! Sample GetResponse Add Contact API
How to produce a conversion funnel
As your primary step, you‘ll develop a signup landing page. Choose the design template, modify your copy and style, and publish the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your project‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll need to select greater plans.
I adore that I can design a whole funnel in one control panel, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will instantly create a personalized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Including logos and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a decent homepage with very little effort.
The builder lets you edit everything on the page. You can change typefaces, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a different menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows further personalization when you pick a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After choosing your title, you include time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and monitor webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you want to reveal a function or product you can live-share your screen. If I‘m seeking to offer a product, I can add a call to action straight in the webinar.
People who are already utilizing email marketing and webinars in different platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 design templates. Although to be honest, I ‘d stick to the latest 100 templates, a few of the older ones … look actually old.
After picking a landing page design template you can start modifying. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. After playing around a bit you‘ll rapidly understand what is what and get the best components.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you create as numerous variations as you want, along with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What follows is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Of course, some specialized landing page software has more elegant functions. If GetResponse can offer their builder a bit of a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to convert visitors into consumers. The story does not end here. To review an email marketing platform you have to take a look at client assistance and pricing plans.
GetResponse: The Good and the Bad
There are numerous factors to evaluate email marketing platforms on. GetResponse is a top quality solution for a great deal of individuals, but diving into its virtues and defects will assist expose whether it is a good suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is developed to help you develop and carry out impactful email marketing campaigns in line with your sales technique. The tool is abundant in features while still being easy to use for people with varying skill levels.
Reduce of use: GetResponse is especially kind to newbies to the world of email marketing. Its control panel and user interface are easy to navigate and distraction-free. What‘s more, the platform has an outstanding directed onboarding procedure, strolling you through the procedure of constructing your very first email project with useful videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, valuable, and fast to react to demands. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has become far more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with straight away. Automation is crucial if you wish to use customization at scale.
GetResponse‘s tactical, consecutive technique to email marketing has numerous benefits for users. Support and transform leads with extremely targeted campaigns. Develop engagement and customer commitment through relevant messaging. And create landing pages to gather lots of interested customers and turn one-time visitors into loyal clients.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that almost anybody can set up an innovative automation tree in minutes. Adjust pre-built sequences or build your own from scratch.
The automation features also allow for sophisticated segmentation. Produce lists of customers with similar qualities or behaviors, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are most likely to respond and act.
Flexibility to create: GetResponse enables you to create professional-looking e-mails with ease. Users love the huge number of email templates offered, but you can likewise use the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to discover and reuse design components from emails that have actually been successful in the past. In any case, it‘s easy to make your e-mails stand out, even with limited or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way to the actions of individual subscribers. The tool even develops detailed profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some notable imperfections. Let‘s analyze those so you can evaluate if any of these are deal breakers for your organization.
Integration constraints: When you carry out a brand-new tool, you want something that suits your existing tech stack quickly. Unfortunately, this is an location where GetResponse falls short. While it can get in touch with over 120 different apps and pieces of software application, there are some significant omissions, particularly with job management platforms. And some essential combinations like PayPal and Eventbrite can only be achieved through Zapier, which may not be as trusted as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a huge assistance, however GetResponse‘s tool does not instantly develop mobile-friendly versions. Thus, you have to develop the landing page view for mobile visitors separately. This seems like a huge miss, considered that a lot of of your visitors are likely to end up at your landing page on their mobile phones.
User-side mobile problems: Additionally, the drag-and-drop editor is hard to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is really capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s fundamental plan used to consist of more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the dismay of long-time clients. To unlock sophisticated automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding assistance choices and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast question, you generally don’t want to need to phone somebody or complete a type and wait on an answer. That‘s why live chat is such a useful tool for software support. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can speak with a genuine human who can solve more complex issues.
Assist
While live chat is the main assistance choice on offer, a quick click of the question mark button on the homepage takes you to the additional help options. You can pick to:
- Complete a quick type to email GetResponse
- Browse product in the Aid Center
There is no obvious method to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video tours, the Aid Center, and all the customer assistance options, you can also sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials do not just help you get the most out of GetResponse, they also help you enhance your overall marketing skills. Current course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Decision
In general, GetResponse is excellent.
Its marketing automation feature is advanced than a lot of other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite effective. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that stated, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone assistance. We evaluated the 24/7 live chat option and while terrific, numerous business owners would still like to be able to call.
This program also has a basic limit of 500 attendees for its webinars feature. This positions a substantial constraint on numerous services, but specifically big ones. They are most likely to have a large audience that far surpasses 500 people.
Although not a big problem, the truth that numerous of the GetResponse integrations rely on Zapier is barely perfect.
We recommend giving the complimentary trial a spin. The platform has a lot to use if you select the ideal plan for you.Sample GetResponse Add Contact API