We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Gmail Integration
Nevertheless, one of the names that gets floated around when speaking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around since permanently but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you should have the ability to determine if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse Gmail Integration
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with functions such as autoresponders, standard segmentation, and more. Their complimentary permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise use a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse pricing
There are six prices plans:
- Getresponse Free –this free plan lets you utilize a cut-down version of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send out an limitless variety of emails to as much as 1,000 subscribers
- Marketing Automation – beginning at $59 each month for up to 1,000 customers.
- Ecommerce Marketing – starting at $119 each month for up to 1,000 subscribers.
- Max – customized prices
- Max2 – custom-made rates.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer innovative features (more on these in a moment). With these plans, specific prices depends upon requirements and list size –if you‘re interested in using either of them, you‘ll require to call GetResponse to set up a demonstration, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month for free, by means of a trial that you can access here.
Key differences between plans
The core includes typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which enables you to build complicated autoresponder series based on user behaviour) is just fully offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the deserted order healing function (which immediately sends out reminder emails to your site visitors who do not complete an order) is just readily available on the ‘Ecommerce Marketing‘ plan or higher.
The very same chooses order verification emails.
- SMS marketing – the option to send out marketing text is just available on the ‘Max‘ plans.
- Assistance – phone support is just available on the Max2 plan, on which you also get a devoted account manager (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll go over these functions in more depth as I progress through the evaluation– but initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its crucial competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an totally totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the alternative of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse includes some beautiful good features – the plan lets you gain access to core email marketing features, the complete range of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ But however, the free plan represents a great way to attempt the item out and to get going with email marketing especially if you have a little list and just want to send newsletters periodically to it. | Even so, the free plan represents a excellent way to try the item out and to get going with email marketing specifically if you have a little list and simply want to send newsletters sometimes to it.
GetResponse‘s most important functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Add unique aspects like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email templates. You can save design templates for future use, style in HTML, or build your own design from scratch.
- Funnel builder: Develop total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip projects, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and automatically utilize the best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Consumer assistance: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Review: the details
Now to the part you have actually been awaiting. We‘re going to examine the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my very first email within 10 minutes and it felt truly user-friendly.
Style your first email with GetResponse.
Once you create a complimentary account, you can straight begin developing your real email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 categories of email design templates. For instance, you can ‘educate, promote, invite‘ your customers. Say you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to reuse later.
After you choose a design template, you start customizing your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever overwhelming. All the modifying choices are shown when you need them. It‘s all very user-friendly.
Traditional HTML code lovers can start based upon an HTML design or code it from scratch, but that isn’t needed at all. It is good to understand that there is likewise an option for custom HTML obstructs inside the drag and drop design template builder.
Drag & drop email editor alternatives.
In the layout area, you decide the structure and appearance of your email. Establish how many columns you desire, basic colors, and so on. The main modifying is made with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can save blocks and areas. I always use the exact same elements for headers, footers, and some text/images combos. So in my next email, I conserve a lot of time by reusing them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Offered you link with your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested products‘ section‘ for that extra touch.
Establishing your email for success
On a single page, you create the whole email. Add subject lines, sender email address, and select the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, but likewise works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive income and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email similar to regular newsletter designs, however then trigger them to be sent as an autoresponder.
The scheduling gives you manage over email delivery. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not desire the autoresponder to head out. For example on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to develop automation to invite my brand-new customers. I begin with pre-made automation template. And after a few clicks I currently have this:
I understand, it looks remarkable. When you zoom in on the automation flow, you recognize GetResponse has done half the work for you. It‘s simple to alter whatever like you want it.
The automation editor has conditions and actions. For example, when a consumer buys something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as lots of e-mails and conditions as you want.
For this email campaign, I have actually created a circulation where my brand-new customers get 2 emails in two days. For my convenience, I separate clients who clicked on my email. Once the project begins, GetResponse keeps an eye on all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to construct complete client journeys. Develop your own automation, develop consumer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can develop your own automation with precision.
Sign up for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Build your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse deals. Once you have actually chosen your lead magnet, you can build out your funnel.
The entire funnel building process is guided. You get recommendations of what to do at each action and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly offers a thank you page design template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Choose the design template, tweak your copy and style, and release the page.
You‘ll produce the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial statistics to monitor your campaign‘s progress. Screen signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll need to go with higher plans.
I love that I can design a entire funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You build a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of concerns and GetResponse will immediately produce a tailored website.
Other website structure choices include:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and styles
Adding logos and images
After fiddling with the builder for simply 5 minutes, I was able to produce a decent homepage with minimal effort.
The builder lets you edit everything on the page. You can alter fonts, text sizes, add/remove images, reposition aspects, adjust padding and more.
There‘s a separate menu for adding and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals more personalization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After selecting your title, you include time, date, and duration of the webinar. Then you select which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep an eye on webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, polls, Q&A and whiteboard.
If you want to show a function or product you can live-share your screen. If I‘m wanting to sell a item, I can add a call to action directly in the webinar.
People who are already using email marketing and webinars in various platforms will like the reality that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently uses 198 templates. Although to be truthful, I ‘d stay with the newest 100 design templates, some of the older ones … look actually old.
After choosing a landing page template you can start modifying. The editing experience is various from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I desired the icons to be labeled. After playing around a bit you‘ll quickly understand what is what and get the best aspects.
What I like about the landing page builder is you can create A/B variants of your landing page from the beginning. The top left corner of the page lets you create as many variants as you desire, together with forms and thank-you pages. GetResponse Gmail Integration
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my preferred part. Just like your emails, you set up analytics and web occasion tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Naturally, some specialized landing page software has more expensive features. If GetResponse can provide their builder a little a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that should have a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story does not end here however. To evaluate an email marketing platform you need to look at customer support and rates plans.
GetResponse: The Good and the Bad
There are lots of elements to judge email marketing platforms on. GetResponse is a top quality service for a great deal of people, but diving into its virtues and defects will help reveal whether it is a good suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to assist you create and perform impactful email marketing projects in line with your sales technique. The tool is rich in features while still being easy to use for people with varying ability levels.
Relieve of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and user interface are easy to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding process, strolling you through the procedure of developing your very first email campaign with handy videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are knowledgeable, valuable, and fast to respond to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can utilize it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you want to utilize personalization at scale.
GetResponse‘s tactical, sequential method to email marketing has numerous advantages for users. Nurture and transform leads with extremely targeted projects. Develop engagement and consumer loyalty through relevant messaging. And create landing pages to gather lots of interested subscribers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that nearly anybody can set up an advanced automation tree in minutes. Adapt pre-built series or build your own from scratch.
The automation features also enable sophisticated division. Produce lists of customers with comparable qualities or habits, then send out tailored messaging at the recipient‘s chosen time. Naturally, this level of customization implies that receivers are most likely to respond and take action.
Flexibility to develop: GetResponse enables you to create professional-looking e-mails with ease. Users like the large variety of email templates available, but you can likewise use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to discover and reuse design aspects from emails that have actually been successful in the past. In either case, it‘s simple to make your e-mails stand out, even with limited or no design abilities.
Solid reporting: GetResponse has premium analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be incredibly detailed, all the way down to the actions of specific subscribers. The tool even builds up detailed profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you collect insights on campaign efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s take a look at those so you can evaluate if any of these are deal breakers for your organization.
Integration limitations: When you implement a brand-new tool, you want something that fits into your existing tech stack quickly. This is an area where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software application, there are some notable omissions, particularly with task management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trusted as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a substantial assistance, however GetResponse‘s tool doesn’t immediately create mobile-friendly variations. Hence, you need to develop the landing page view for mobile visitors independently. This appears like a huge miss out on, considered that numerous of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Moreover, the drag-and-drop editor is challenging to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan constraints: GetResponse‘s basic plan utilized to consist of more automation features, but ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of veteran customers. To open innovative automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 each month for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding support options and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast concern, you normally do not wish to need to phone someone or submit a form and wait on an response. That‘s why live chat is such a helpful tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not simply a chatbot, you can talk with a real human who can fix more complicated issues.
Help
While live chat is the main support choice available, a fast click of the enigma button on the homepage takes you to the additional assistance options. You can select to:
- Submit a fast type to email GetResponse
- Search product in the Aid
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you select the Business plan.
Aside from video trips, the Aid Center, and all the consumer assistance alternatives, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they also help you enhance your total marketing skills. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Essential Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is excellent.
Its marketing automation feature is more advanced than many other alternatives on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise quite efficient. It also lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We checked the 24/7 live chat option and while great, lots of entrepreneur would still like to be able to call.
This program also has a standard limit of 500 attendees for its webinars include. This positions a substantial restriction on numerous organizations, however especially huge ones. They are more likely to have a big audience that far surpasses 500 people.
Finally, although not a big concern, the fact that a number of the GetResponse combinations depend on Zapier is hardly perfect.
We suggest providing the free trial a spin. The platform has a lot to provide if you select the best plan for you. GetResponse Gmail Integration