We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Max Plans
Nevertheless, one of the names that gets drifted around when discussing email marketing software is GetResponse.
It is among those tools that has been around given that forever however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you ought to have the ability to figure out if GetResponse is powerful enough to utilize for your company.
What is GetResponse? GetResponse Max Plans
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with functions such as autoresponders, basic segmentation, and more. Their totally free forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They likewise offer a generous 50% discount to NGOs.
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this totally free plan lets you use a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 per month and lets you send out an unrestricted number of e-mails to approximately 1,000 customers
- Marketing Automation – beginning at $59 each month for as much as 1,000 customers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 subscribers.
- Max – custom-made prices
- Max2 – customized rates.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 each month to utilize GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply innovative functions (more on these in a moment). With these plans, precise rates depends upon requirements and list size –if you‘re interested in utilizing either of them, you‘ll require to contact GetResponse to arrange a demonstration, discuss your requirements and negotiate pricing.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for one month for free, by means of a trial that you can access here.
Secret distinctions in between plans
The core includes common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout function, the automation builder (which enables you to develop complicated autoresponder series based on user behaviour) is only totally offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery function (which automatically sends reminder emails to your site visitors who don’t complete an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order verification emails.
- SMS marketing – the choice to send marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone support is only available on the Max2 plan, on which you also get a dedicated account supervisor (or ‘ Client Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the review– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually traditionally varied from a few of its essential rivals‘ offerings in that unlike some of them especially Mailchimp and AWeber it didn’t offer an entirely complimentary plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the option of using the platform free of charge indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse features some beautiful good features – the plan lets you gain access to core email marketing features, the full series of design templates, a website builder and a landing page builder.
However, to utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Substantially, you will not be able to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a good way to attempt the item out and to get going with email marketing specifically if you have a little list and simply wish to send newsletters occasionally to it. | Even so, the totally free plan represents a great method to try the product out and to get going with email marketing specifically if you have a little list and simply want to send newsletters sometimes to it.
GetResponse‘s essential features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag content blocks on the canvas and edit them straight. Add unique elements like images, video and products to your emails.
- Email templates: GetResponse includes 120+ email design templates. You can conserve templates for future use, design in HTML, or develop your own design from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has plenty of email automation functions. Develop drip campaigns, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and immediately use the very best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require separate hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Evaluation: the information
Now to the part you have actually been awaiting. We‘re going to evaluate the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to establish my first email within 10 minutes and it felt truly instinctive.
Style your first email with GetResponse.
As soon as you create a free account, you can directly start creating your real email. Click ‘Design message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 categories of email templates. For instance, you can ‘educate, promote, invite‘ your customers. State you like an email design template, press “ conserve“ and it appears in ‘My design templates‘ tab to reuse later.
After you select a design template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever overwhelming. All the editing choices are shown when you need them. It‘s all extremely user-friendly.
Old-fashioned HTML code fans can start based upon an HTML design or code it from scratch, however that isn’t required at all. It is good to understand that there is also an choice for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout area, you choose the structure and look of your email. Set up the number of columns you desire, standard colors, and so on. The primary editing is made with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and areas. I always utilize the very same elements for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up embedded in the email.
The fun does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Supplied you link with your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you produce the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise deals with a Google Analytics combination.
With eCommerce tracking you understand which campaigns drive revenue and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like normal newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling gives you manage over email shipment. You can pick to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t want the autoresponder to head out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you started. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a client welcome automation
On to produce automation to invite my new consumers. I start with pre-made automation design template. And after a few clicks I already have this:
I know, it looks impressive. When you zoom in on the automation flow, you recognize GetResponse has actually done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you trigger an email (action). My very first action is sending a welcome email. You can add as lots of emails and conditions as you want.
For this email project, I have actually developed a flow where my new consumers get two e-mails in 2 days. For my benefit, I separate consumers who clicked on my email. As soon as the project begins, GetResponse keeps an eye on all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. Once you do, you have the power to construct complete customer journeys. Create your own automation, develop consumer profiles and customize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 templates GetResponse deals. When you have actually picked your lead magnet, you can build out your funnel.
The entire funnel building procedure is assisted. You get recommendations of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and directly offers a thank you page design template. Smart!
How to create a conversion funnel
As your first step, you‘ll create a signup landing page. Choose the template, tweak your copy and style, and publish the page.
You‘ll create the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your crucial statistics to monitor your campaign‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll need to go with higher plans.
I love that I can create a entire funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of questions and GetResponse will immediately create a individualized website.
Other website structure options consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and themes
Including logos and images
After adjusting the builder for just 5 minutes, I was able to develop a decent homepage with very little effort.
The builder lets you modify everything on the page. You can change font styles, text sizes, add/remove images, rearrange components, adjust padding and more.
There‘s a separate menu for including and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more modification when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After picking your title, you include time, date, and period of the webinar. You select which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After whatever is set to go, GetResponse will develop a webinar link to drive people to register for your webinars.
Now you can send out invites to your contact list, handle other webinars, and keep track of webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to reveal a feature or product you can live-share your screen. If I‘m looking to sell a product, I can include a call to action straight in the webinar.
People who are already utilizing email marketing and webinars in different platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder currently uses 198 templates. Although to be sincere, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After choosing a landing page template you can start modifying. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll quickly know what is what and grab the best aspects.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The top left corner of the page lets you develop as many variations as you desire, together with forms and thank-you pages. GetResponse Max Plans
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Naturally, some specialized landing page software application has more expensive functions. If GetResponse can give their builder a little a refresh and include more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that should have a mention are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up total funnels to convert visitors into clients. The story does not end here. To examine an email marketing platform you need to take a look at customer support and rates plans.
GetResponse: The Great and the Bad
There are many elements to judge email marketing platforms on. GetResponse is a premium option for a great deal of individuals, but delving into its virtues and flaws will assist expose whether it is a great suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you develop and perform impactful email marketing campaigns in line with your sales method. The tool is abundant in functions while still being easy to use for people with differing ability levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding process, walking you through the process of constructing your first email campaign with handy videos. Plus, its templates and drag-and-drop builder make creating emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat support. Its associates are well-informed, valuable, and quick to react to requests. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being a lot more than an email marketing tool— you can utilize it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is crucial if you want to utilize personalization at scale.
GetResponse‘s tactical, consecutive method to email marketing has numerous advantages for users. Support and transform leads with highly targeted projects. Build engagement and client loyalty through pertinent messaging. And produce landing pages to gather lots of interested customers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that almost any person can establish an sophisticated automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation functions also enable sophisticated division. Develop lists of customers with similar qualities or behaviors, then send tailored messaging at the recipient‘s chosen time. Naturally, this level of personalization implies that recipients are more likely to respond and do something about it.
Freedom to develop: GetResponse permits you to produce professional-looking e-mails with ease. Users like the vast variety of email templates offered, but you can likewise utilize the super smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to discover and recycle design components from emails that have succeeded in the past. In any case, it‘s easy to make your e-mails stick out, even with limited or no style skills.
Strong reporting: GetResponse has first-rate analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be very comprehensive, all the way to the actions of private subscribers. The tool even builds up in-depth profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some significant shortcomings. Let‘s analyze those so you can judge if any of these are offer breakers for your organization.
Integration limitations: When you carry out a new tool, you want something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some essential combinations like PayPal and Eventbrite can only be accomplished through Zapier, which may not be as trusted as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a huge aid, but GetResponse‘s tool does not automatically create mobile-friendly variations. Thus, you have to create the landing page view for mobile visitors separately. This looks like a huge miss, considered that numerous of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is tough to use on mobile. Aside from making small, simple changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is very capable at showing you development and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan used to consist of more automation functions, however ultimately made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To open advanced automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional support choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast question, you usually don’t want to have to phone somebody or fill out a form and wait on an response. That‘s why live chat is such a useful tool for software assistance. GetResponse provides 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk to a real human who can fix more complex issues.
Assist Center
While live chat is the primary support option available, a quick click of the question mark button on the homepage takes you to the additional help choices. You can choose to:
- Fill out a fast type to email GetResponse
- Browse material in the Assistance Center
There is no obvious way to phone GetResponse, although you do get a dedicated account supervisor if you select the Enterprise plan.
Aside from video trips, the Help Center, and all the customer assistance choices, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products don’t simply help you get the most out of GetResponse, they likewise help you improve your general marketing skills. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Essential Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is fantastic.
Its marketing automation feature is more advanced than most other choices on the market. Its email marketing, reporting, and landing page/form contractors are also rather efficient. It likewise lets you host webinars internally and create vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We tested the 24/7 live chat choice and while fantastic, lots of company owner would still like to be able to call.
This program also has a basic limit of 500 guests for its webinars feature. This puts a big restraint on lots of companies, however specifically huge ones. They are more likely to have a big audience that far exceeds 500 people.
Although not a big issue, the truth that many of the GetResponse combinations rely on Zapier is barely perfect.
We recommend offering the free trial a spin. The platform has a lot to provide if you pick the ideal plan for you. GetResponse Max Plans