We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse And Emailmeform Integration
However, among the names that gets floated around when discussing email marketing software is GetResponse.
It‘s one of those tools that has actually been around considering that permanently but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must have the ability to figure out if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse And Emailmeform Integration
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, fundamental division, and more. Their totally free permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They also provide a generous 50% discount rate to NGOs.
GetResponse rates
There are six rates plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this starts at $19 monthly and lets you send out an unlimited number of emails to up to 1,000 customers
- Marketing Automation – beginning at $59 monthly for approximately 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for up to 1,000 customers.
- Max – custom pricing
- Max2 – custom-made rates.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply advanced functions (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you‘re interested in using either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your needs and work out prices.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for 1 month totally free, by means of a trial that you can access here.
Key differences in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a range of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to develop intricate autoresponder series based upon user behaviour) is just totally readily available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which instantly sends pointer emails to your site visitors who don’t finish an order) is only offered on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification emails.
- SMS marketing – the alternative to send marketing text messages is just available on the ‘Max‘ plans.
- Assistance – phone assistance is only readily available on the Max2 plan, on which you likewise get a devoted account manager (or ‘Customer Experience Manager‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I advance through the evaluation– but initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has typically differed from a few of its essential competitors‘ offerings because unlike some of them especially Mailchimp and AWeber it didn’t provide an completely totally free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has changed – you now have the alternative of using the platform free of charge indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse includes some pretty decent features – the plan lets you access core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
To utilize this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not be able to use any autoresponders or automation features on this plan at all.
{ But nevertheless, the free plan represents a good way to attempt the item out and to get going with email marketing specifically if you have a little list and simply want to send out newsletters occasionally to it. | Even so, the totally free plan represents a excellent method to attempt the item out and to get going with email marketing especially if you have a small list and just desire to send newsletters periodically to it.
GetResponse‘s essential features:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag content blocks on the canvas and edit them straight. Add unique components like images, video and items to your e-mails.
- Email design templates: GetResponse features 120+ email design templates. You can save templates for future usage, design in HTML, or develop your own design from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and instantly use the very best version as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Client assistance: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you have actually been waiting on. We‘re going to examine the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They‘ve thought of the user experience. I was able to set up my very first email within 10 minutes and it felt actually user-friendly.
Style your very first email with GetResponse.
Once you create a totally free account, you can straight start designing your actual email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Great!
GetResponse has 7 classifications of email design templates. For example, you can ‘educate, promote, invite‘ your clients. State you like an email template, press “save“ and it shows up in ‘My templates‘ tab to reuse later on.
After you choose a template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the editing options are shown when you need them. It‘s all really instinctive.
Old school HTML code enthusiasts can start based on an HTML design or code it from scratch, however that isn’t needed at all. It is good to know that there is also an option for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the layout area, you decide the structure and appearance of your email. Set up how many columns you want, standard colors, etc. The main modifying is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and areas. I always use the same components for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll appear ingrained in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online shop. Supplied you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ advised products‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you develop the entire email. Add subject lines, sender email address, and select the ideal email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but also deals with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive earnings and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You develop the email similar to regular newsletter designs, however then trigger them to be sent as an autoresponder.
The scheduling offers you manage over email delivery. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you do not desire the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this alternative on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a consumer welcome automation
On to create automation to welcome my brand-new customers. I start with pre-made automation design template. And after a couple of clicks I currently have this:
I know, it looks excellent. When you focus on the automation flow, you recognize GetResponse has done half the work for you. It‘s easy to change everything like you desire it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you trigger an email (action). My first action is sending out a welcome email. You can add as numerous emails and conditions as you desire.
For this email campaign, I have actually produced a flow where my brand-new consumers get two emails in two days. Then, for my benefit, I separate clients who clicked on my email. When the project starts, GetResponse keeps an eye on all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. When you do, you have the power to construct total consumer journeys. Develop your own automation, build customer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase alerts
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or utilize one from the 17 design templates GetResponse offers. As soon as you‘ve picked your lead magnet, you can construct out your funnel.
The entire funnel structure procedure is directed. You get suggestions of what to do at each action and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and straight uses a thank you page template. Smart!
How to develop a conversion funnel
As your first step, you‘ll produce a signup landing page. Select the design template, fine-tune your copy and design, and publish the page.
You‘ll create the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial statistics to monitor your campaign‘s development. Screen signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to select higher plans.
I love that I can create a entire funnel in one control panel, all with the ability to track important stats. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of concerns and GetResponse will immediately create a individualized website.
Other website building alternatives consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Adding logos and images
After fiddling with the builder for just 5 minutes, I had the ability to develop a good homepage with very little effort.
The builder lets you edit everything on the page. You can alter font styles, text sizes, add/remove images, rearrange aspects, adjust cushioning and more.
There‘s a separate menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals additional customization when you choose a section.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Setting up a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. Then you select which contact list you‘ll add your registrants to. You can include autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and keep an eye on webinar performance.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and white boards.
If you want to reveal a feature or item you can live-share your screen. If I‘m seeking to sell a item, I can include a call to action directly in the webinar.
People who are currently using email marketing and webinars in various platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder currently provides 198 templates. To be honest, I ‘d stick to the most recent 100 design templates, some of the older ones … look really old.
After choosing a landing page design template you can start editing. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be identified. However after messing around a bit you‘ll rapidly understand what is what and get the ideal elements.
What I like about the landing page builder is you can produce A/B variants of your landing page from the beginning. The leading left corner of the page lets you develop as lots of variants as you want, along with forms and thank-you pages. GetResponse And Emailmeform Integration
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Of course, some specialized landing page software has more fancy features. If GetResponse can give their builder a bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse due to the fact that you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push notices, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story does not end here however. To review an email marketing platform you have to look at client support and pricing plans.
GetResponse: The Great and the Bad
There are many elements to judge email marketing platforms on. GetResponse is a premium solution for a lot of individuals, but delving into its virtues and defects will assist expose whether it is a great suitable for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to help you create and carry out impactful email marketing campaigns in line with your sales technique. The tool is abundant in functions while still being easy to use for individuals with varying ability levels.
Reduce of use: GetResponse is especially kind to newbies to the world of email marketing. Its dashboard and interface are simple to navigate and distraction-free. What‘s more, the platform has an exceptional assisted onboarding process, strolling you through the process of constructing your first email campaign with practical videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its associates are well-informed, helpful, and quick to respond to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is crucial if you wish to utilize personalization at scale.
GetResponse‘s strategic, sequential technique to email marketing has many benefits for users. Nurture and convert leads with highly targeted projects. Construct engagement and consumer loyalty through pertinent messaging. And develop landing pages to collect tons of interested subscribers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that almost any person can set up an sophisticated automation tree in minutes. Adjust pre-built series or construct your own from scratch.
The automation functions also enable sophisticated division. Produce lists of subscribers with comparable qualities or behaviors, then send out customized messaging at the recipient‘s chosen time. Naturally, this level of personalization implies that recipients are most likely to react and act.
Liberty to design: GetResponse allows you to produce professional-looking emails with ease. Users love the vast variety of email templates readily available, however you can also utilize the incredibly smooth drag-and-drop editor to customize emails to match your branding. It‘s also simple to discover and recycle style components from emails that have actually been successful in the past. Either way, it‘s easy to make your e-mails stand out, even with restricted or no style skills.
Strong reporting: GetResponse has first-rate analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely comprehensive, all the way down to the actions of specific customers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on project performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some notable drawbacks. Let‘s examine those so you can evaluate if any of these are offer breakers for your organization.
Integration limitations: When you execute a new tool, you want something that suits your existing tech stack quickly. Sadly, this is an location where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with project management platforms. And some essential combinations like PayPal and Eventbrite can just be achieved through Zapier, which may not be as reliable as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a big help, however GetResponse‘s tool does not instantly create mobile-friendly versions. Hence, you have to develop the landing page view for mobile visitors individually. This looks like a huge miss out on, given that numerous of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is tough to use on mobile. Aside from making small, basic changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is really capable at showing you development and analysis of your campaigns.
Plan limitations: GetResponse‘s fundamental plan utilized to consist of more automation functions, however ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of veteran clients. To unlock innovative automation and division, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a quick question, you normally don’t wish to need to phone somebody or complete a form and wait for an response. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat assistance. And it‘s not just a chatbot, you can talk with a genuine human who can fix more complicated problems.
Assist Center
While live chat is the primary assistance alternative on offer, a fast click of the question mark button on the homepage takes you to the extra aid choices. You can pick to:
- Submit a quick kind to email GetResponse
- Browse product in the Help Center
There is no apparent way to phone GetResponse, although you do get a devoted account manager if you choose the Enterprise plan.
Aside from video trips, the Assistance Center, and all the client support alternatives, you can likewise sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training products do not just help you get the most out of GetResponse, they also assist you enhance your general marketing abilities. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Structure Course
- Essential Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is fantastic.
Its marketing automation function is more advanced than many other alternatives on the marketplace. Its email marketing, reporting, and landing page/form builders are also quite efficient. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat choice and while fantastic, many company owner would still like to be able to call.
This program also has a standard limitation of 500 attendees for its webinars include. This places a huge constraint on numerous companies, however especially huge ones. They are most likely to have a large audience that far exceeds 500 individuals.
Although not a huge concern, the fact that many of the GetResponse combinations rely on Zapier is barely perfect.
We suggest giving the totally free trial a spin. The platform has a lot to use if you select the ideal plan for you. GetResponse And Emailmeform Integration