We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. Mailchimp Vs Aweber Vs Constant Contact Vs GetResponse Vs Campaign Monitor
One of the names that get drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around given that forever however continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its functions and discuss its main strengths and weak points.
By the end, you should have the ability to determine if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? Mailchimp Vs Aweber Vs Constant Contact Vs GetResponse Vs Campaign Monitor
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a simple landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with functions such as autoresponders, standard segmentation, and more. Their totally free permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and endless email sends.They likewise offer a generous 50% discount to NGOs.
Attempt GetResponse totally free
GetResponse prices
There are 6 prices plans:
- Getresponse Free –this free plan lets you use a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an unlimited number of emails to approximately 1,000 customers
- Marketing Automation –starting at $59 per month for up to 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 subscribers.
- Max – custom-made rates
- Max2 – custom prices.
As you add more customers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply sophisticated functions (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to contact GetResponse to arrange a demo, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 30 days for free, by means of a trial that you can access here.
Secret distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a series of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which enables you to develop complicated autoresponder series based on user behaviour) is just totally offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which automatically sends tip emails to your website visitors who do not finish an order) is just available on the ‘Ecommerce Marketing‘ plan or higher.
The same goes for order confirmation e-mails.
- SMS marketing – the choice to send marketing text messages is only offered on the ‘Max‘ plans.
- Support – phone assistance is only available on the Max2 plan, on which you likewise get a dedicated account supervisor (or ‘ Client Experience Manager‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the review– however first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has generally differed from some of its key rivals‘ offerings in that unlike a few of them significantly Mailchimp and AWeber it didn’t use an completely totally free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has altered – you now have the option of using the platform for free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse features some pretty good functions – the plan lets you access core email marketing functions, the full variety of templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you will not have the ability to utilize any autoresponders or automation features on this plan at all.
{ But nevertheless, the totally free plan represents a great way to attempt the item out and to get going with email marketing especially if you have a small list and just want to send out newsletters periodically to it. | Even so, the free plan represents a excellent method to attempt the item out and to get going with email marketing specifically if you have a little list and just want to send out newsletters periodically to it.
GetResponse‘s crucial functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Developing marketing emails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Add special components like images, video and products to your e-mails.
- Email design templates: GetResponse comes with 120+ email templates. You can save design templates for future use, style in HTML, or build your own style from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Create drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your hottest leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and instantly use the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Customer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the best fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my very first email within 10 minutes and it felt actually user-friendly.
Design your very first email with GetResponse.
Once you produce a complimentary account, you can directly begin creating your real email. Click on ‘ Style message‘, and you‘re welcomed by over 120+ email design templates. Nice!
GetResponse has 7 classifications of email design templates. For instance, you can ‘educate, promote, welcome‘ your clients. Say you like an email template, press “ conserve“ and it shows up in ‘My templates‘ tab to recycle later.
After you pick a template, you start tailoring your email in the email builder.
The GetResponse email editor is packed with features, yet never ever frustrating. All the editing options are revealed when you require them. It‘s all very intuitive.
Traditional HTML code lovers can begin based upon an HTML style or code it from scratch, however that isn’t needed at all. It is good to understand that there is also an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the design area, you choose the structure and look of your email. Set up the number of columns you desire, standard colors, and so on. The primary editing is done with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly utilize the same components for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up embedded in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online store. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ advised products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and pick the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics combination.
With eCommerce tracking you know which campaigns drive revenue and sales. And can validate your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email just like normal newsletter styles, but then activate them to be sent out as an autoresponder.
The scheduling provides you manage over email shipment. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you do not want the autoresponder to go out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you started. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Producing a customer welcome automation
On to create automation to invite my new consumers. I start with pre-made automation design template. And after a few clicks I currently have this:
I understand, it looks excellent. When you zoom in on the automation flow, you realize GetResponse has done half the work for you. It‘s easy to alter whatever like you desire it.
The automation editor has conditions and actions. For instance, when a client buys something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can include as many emails and conditions as you desire.
For this email project, I‘ve produced a circulation where my brand-new clients get 2 e-mails in 2 days. For my convenience, I separate clients who clicked on my email. When the project starts, GetResponse tracks all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to develop total customer journeys. Create your own automation, build client profiles and customize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with precision.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. Once you have actually picked your lead magnet, you can construct out your funnel.
The entire funnel structure procedure is directed. You get suggestions of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and straight uses a thank you page design template. Smart!
How to develop a conversion funnel
As your first step, you‘ll create a signup landing page. Pick the design template, modify your copy and design, and release the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial stats to monitor your project‘s progress. Monitor signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the deserted cart recovery function, you‘ll have to opt for higher plans.
I love that I can create a entire funnel in one control panel, all with the capability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a few questions and GetResponse will immediately create a tailored website.
Other website building choices include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and themes
Including logo designs and images
After adjusting the builder for just 5 minutes, I had the ability to create a good homepage with minimal effort.
The builder lets you modify everything on the page. You can change font styles, text sizes, add/remove images, rearrange components, change cushioning and more.
There‘s a separate menu for adding and modifying pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more modification when you select a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After selecting your title, you include time, date, and period of the webinar. Then you pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will develop a webinar link to drive people to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and keep an eye on webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you wish to reveal a feature or item you can live-share your screen. If I‘m looking to sell a item, I can include a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently uses 198 templates. Although to be sincere, I ‘d stick to the latest 100 templates, a few of the older ones … look actually old.
After picking a landing page template you can start modifying. The editing experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and get the ideal aspects.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The top left corner of the page lets you develop as many versions as you want, along with forms and thank-you pages. Mailchimp Vs Aweber Vs Constant Contact Vs GetResponse Vs Campaign Monitor
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What follows is most likely my favorite part. Just like your emails, you set up analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Of course, some specialized landing page software application has more expensive functions. If GetResponse can give their builder a bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push notifications, Paid advertisements, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story doesn’t end here however. To examine an email marketing platform you need to look at customer support and rates plans.
GetResponse: The Excellent and the Bad
There are numerous factors to evaluate email marketing platforms on. GetResponse is a high-quality solution for a lot of individuals, but delving into its virtues and flaws will help reveal whether it is a great fit for your company in particular.
What GetResponse Is Proficient at
GetResponse is created to help you develop and carry out impactful email marketing campaigns in line with your sales method. The tool is rich in features while still being easy to use for individuals with varying skill levels.
Reduce of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has actually an outstanding assisted onboarding procedure, strolling you through the process of constructing your very first email campaign with valuable videos. Plus, its design templates and drag-and-drop builder make designing emails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat support. Its representatives are well-informed, useful, and quick to respond to demands. Newbies and advanced users alike can get help in an instant.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has ended up being far more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is key if you wish to use personalization at scale.
GetResponse‘s tactical, sequential method to email marketing has numerous advantages for users. Nurture and convert leads with highly targeted projects. Build engagement and consumer commitment through pertinent messaging. And develop landing pages to collect lots of interested customers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that nearly any person can set up an advanced automation tree in minutes. Adapt pre-built sequences or build your own from scratch.
The automation functions also enable innovative segmentation. Develop lists of customers with comparable qualities or behaviors, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that receivers are most likely to respond and do something about it.
Freedom to design: GetResponse enables you to produce professional-looking e-mails with ease. Users enjoy the large variety of email design templates readily available, but you can also utilize the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to find and reuse design aspects from emails that have achieved success in the past. Either way, it‘s easy to make your emails stick out, even with limited or no design skills.
Strong reporting: GetResponse has first-rate analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way down to the actions of specific subscribers. The tool even builds up detailed profiles for you to help you make future campaigns more targeted. Email analytics are upgraded in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a top-notch email marketing tool, GetResponse still has some significant imperfections. Let‘s examine those so you can evaluate if any of these are deal breakers for your organization.
Integration restrictions: When you carry out a new tool, you want something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can connect with over 120 different apps and pieces of software, there are some notable omissions, particularly with project management platforms. And some essential integrations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as reputable as a native integration.
Non-responsive landing page design: Having a integrated landing page builder is a huge assistance, but GetResponse‘s tool doesn’t automatically produce mobile-friendly versions. Therefore, you need to create the landing page view for mobile visitors separately. This looks like a big miss, given that a lot of of your visitors are most likely to end up at your landing page on their mobile devices.
User-side mobile issues: Moreover, the drag-and-drop editor is challenging to use on mobile. Aside from making small, basic modifications, it‘s not likely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you progress and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan used to include more automation functions, however ultimately made those only accessible on higher-cost plans. took this away, much to the dismay of veteran customers. To unlock innovative automation and division, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has exceptional assistance choices and – significantly you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast question, you typically do not want to need to phone someone or submit a kind and wait for an answer. That‘s why live chat is such a useful tool for software application support. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak with a real human who can fix more complex issues.
Help Center
While live chat is the main assistance option on offer, a fast click of the question mark button on the homepage takes you to the additional help options. You can pick to:
- Fill out a quick form to email GetResponse
- Browse product in the Aid
There is no obvious method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video trips, the Assistance Center, and all the client support choices, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
Then there are the courses. These online training materials do not simply assist you get the most out of GetResponse, they likewise assist you improve your general marketing skills. Present course titles consist of:
- Email Marketing 101 for Bloggers
- List Structure Course
- Necessary Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is terrific.
Its marketing automation function is advanced than many other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are likewise quite effective. It also lets you host webinars internally and create dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We checked the 24/7 live chat choice and while excellent, many business owners would still like to be able to call.
This program likewise has a standard limitation of 500 attendees for its webinars feature. This positions a substantial restriction on lots of companies, however particularly big ones. They are more likely to have a large audience that far exceeds 500 individuals.
Lastly, although not a huge issue, the fact that much of the GetResponse integrations depend on Zapier is barely perfect.
We suggest providing the complimentary trial a spin. The platform has a lot to provide if you pick the ideal plan for you. Mailchimp Vs Aweber Vs Constant Contact Vs GetResponse Vs Campaign Monitor