We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. How Not To Get Banned By GetResponse
One of the names that get floated around when talking about email marketing software is GetResponse.
It is among those tools that has been around given that forever but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its primary strengths and weaknesses.
By the end, you must be able to figure out if GetResponse is powerful enough to utilize for your business.
What is GetResponse? How Not To Get Banned By GetResponse
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, standard division, and more. Their free forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also offer a generous 50% discount rate to NGOs.
Attempt GetResponse totally free
GetResponse rates
There are 6 pricing plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an unlimited number of e-mails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 each month for as much as 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for up to 1,000 subscribers.
- Max – custom pricing
- Max2 – custom rates.
As you add more customers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide innovative features (more on these in a moment). With these plans, exact prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll need to call GetResponse to arrange a demonstration, discuss your requirements and work out pricing.
GetResponse ‘Max‘ plans
Decent discounts are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for thirty days for free, through a trial that you can access here.
Key distinctions in between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which allows you to build intricate autoresponder series based on user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the prices ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which instantly sends out reminder emails to your site visitors who don’t complete an order) is only available on the ‘Ecommerce Marketing‘ plan or higher.
The very same goes for order verification emails.
- SMS marketing – the choice to send out marketing text messages is only offered on the ‘Max‘ plans.
- Support – phone assistance is only offered on the Max2 plan, on which you also get a devoted account manager (or ‘ Client Experience Supervisor‘, to utilize the GetResponse term).
I‘ll talk about these features in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from some of its key rivals‘ offerings because unlike a few of them notably Mailchimp and AWeber it didn’t provide an entirely complimentary plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that circumstance has altered – you now have the option of using the platform totally free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse comes with some lovely good features – the plan lets you gain access to core email marketing functions, the complete variety of design templates, a website builder and a landing page builder.
To use this plan your list need to be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ But nevertheless, the totally free plan represents a good way to try the item out and to get going with email marketing specifically if you have a small list and just want to send out newsletters occasionally to it. | Even so, the complimentary plan represents a excellent method to attempt the item out and to get going with email marketing especially if you have a little list and simply want to send newsletters occasionally to it.
GetResponse‘s crucial features:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential features:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them straight. Include unique elements like images, video and items to your e-mails.
- Email templates: GetResponse features 120+ email design templates. You can save design templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Create drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective campaign is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and instantly utilize the best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Client assistance: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse free of charge here.
GetResponse Evaluation: the details
Now to the part you have actually been awaiting. We‘re going to review the core GetResponse features and see if they‘re the right suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually thought of the user experience. I was able to establish my very first email within 10 minutes and it felt really intuitive.
Design your first email with GetResponse.
When you create a totally free account, you can straight begin designing your actual email. Click ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email design templates. For instance, you can ‘ inform, promote, invite‘ your clients. State you like an email template, press “save“ and it shows up in ‘My templates‘ tab to recycle later on.
After you select a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never overwhelming. All the editing options are revealed when you require them. So it‘s all very instinctive.
Traditional HTML code fans can begin based upon an HTML design or code it from scratch, however that isn’t needed at all. It is excellent to understand that there is also an option for customized HTML blocks inside the drag and drop template builder.
Drag & drop email editor alternatives.
In the layout area, you choose the structure and appearance of your email. Establish how many columns you desire, fundamental colors, etc. The primary modifying is done with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly use the exact same components for headers, footers, and some text/images combos. In my next email, I conserve a lot of time by re-using them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply enter the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online shop. Provided you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘ suggested products‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you create the whole email. Include subject lines, sender email address, and choose the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email similar to regular newsletter styles, however then activate them to be sent as an autoresponder.
The scheduling gives you control over email delivery. You can pick to send out the email at the moment of signup, after a few hours, or at the exact time and date of your liking. You can untick the days of the week when you do not desire the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Since we are examining, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to welcome my brand-new customers. I begin with pre-made automation template. And after a few clicks I already have this:
I understand, it looks impressive. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s simple to alter everything like you desire it.
The automation editor has conditions and actions. For example, when a consumer purchases something from you (condition), you set off an email (action). My first action is sending a welcome email. You can add as many emails and conditions as you want.
For this email campaign, I have actually created a flow where my new consumers get two emails in two days. For my benefit, I separate customers who clicked on my email. Once the campaign begins, GetResponse keeps an eye on all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. As soon as you do, you have the power to build complete customer journeys. Produce your own automation, develop customer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a little bit of tweaking, you can develop your own automation with accuracy.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Start with a new lead magnet or use one from the 17 design templates GetResponse deals. Once you have actually picked your lead magnet, you can build out your funnel.
The whole funnel building procedure is assisted. You get recommendations of what to do at each action and don’t forget anything. GetResponse for example tells you not to forget a thank you page, and directly uses a thank you page template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Select the template, tweak your copy and design, and release the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential statistics to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart recovery function, you‘ll have to go with greater plans.
I love that I can design a whole funnel in one dashboard, all with the ability to track essential stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will automatically produce a personalized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and styles
Adding logos and images
After adjusting the builder for just 5 minutes, I had the ability to produce a good homepage with very little effort.
The builder lets you edit whatever on the page. You can change fonts, text sizes, add/remove images, reposition components, change padding and more.
There‘s a separate menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows additional modification when you choose a area.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you include time, date, and duration of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will develop a webinar link to drive individuals to sign up for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep track of webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you wish to show a function or item you can live-share your screen. If I‘m looking to sell a product, I can add a call to action straight in the webinar.
People who are already utilizing email marketing and webinars in various platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can use to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently offers 198 design templates. Although to be truthful, I ‘d stick to the most recent 100 design templates, some of the older ones … look truly old.
After choosing a landing page design template you can start modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and grab the best elements.
What I like about the landing page builder is you can create A/B versions of your landing page from the beginning. The leading left corner of the page lets you produce as many variations as you want, along with forms and thank-you pages. How Not To Get Banned By GetResponse
Landing page setup
After you‘re pleased with your page design. You can add SEO, URL, and email list settings.
What comes next is most likely my favorite part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Obviously, some specialized landing page software application has more elegant features. If GetResponse can provide their builder a little bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse since you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a reference are:
SMS marketing, Web push notices, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish total funnels to transform visitors into customers. The story doesn’t end here. To examine an email marketing platform you need to look at customer assistance and prices plans.
GetResponse: The Great and the Bad
There are lots of aspects to evaluate email marketing platforms on. GetResponse is a premium service for a lot of people, however diving into its virtues and flaws will help reveal whether it is a excellent suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is created to help you create and perform impactful email marketing campaigns in line with your sales technique. The tool is abundant in features while still being easy to use for people with differing ability levels.
Relieve of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and user interface are easy to navigate and distraction-free. What‘s more, the platform has an excellent guided onboarding process, strolling you through the procedure of building your first email campaign with useful videos. Plus, its templates and drag-and-drop builder make developing emails and landing pages easy.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its reps are knowledgeable, useful, and quick to respond to demands. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has become much more than an email marketing tool— you can utilize it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with immediately. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has many advantages for users. Support and convert leads with extremely targeted projects. Construct engagement and consumer commitment through appropriate messaging. And produce landing pages to collect tons of interested customers and turn one-time visitors into devoted consumers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that practically anybody can establish an advanced automation tree in minutes. Adapt pre-built sequences or develop your own from scratch.
The automation features also allow for innovative division. Produce lists of customers with comparable qualities or habits, then send out personalized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that recipients are more likely to react and act.
Liberty to develop: GetResponse permits you to create professional-looking emails with ease. Users like the large number of email design templates offered, but you can also use the super smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to find and recycle style elements from emails that have been successful in the past. In either case, it‘s simple to make your e-mails stand apart, even with limited or no design skills.
Strong reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be super in-depth, all the way to the actions of specific customers. The tool even develops comprehensive profiles for you to help you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s analyze those so you can judge if any of these are offer breakers for your organization.
Combination limitations: When you execute a brand-new tool, you desire something that suits your existing tech stack easily. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some crucial integrations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as reputable as a native combination.
Non-responsive landing page style: Having a integrated landing page builder is a substantial aid, but GetResponse‘s tool doesn’t immediately develop mobile-friendly variations. Therefore, you need to design the landing page view for mobile visitors independently. This seems like a big miss out on, considered that numerous of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: In addition, the drag-and-drop editor is hard to utilize on mobile. Aside from making small, fundamental changes, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan constraints: GetResponse‘s fundamental plan utilized to include more automation features, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To unlock advanced automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 each month for as much as 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding support choices and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick question, you generally don’t wish to need to phone somebody or complete a type and wait on an answer. That‘s why live chat is such a useful tool for software support. GetResponse offers 24/7 live chat support. And it‘s not just a chatbot, you can talk to a real human who can fix more complex problems.
Assist
While live chat is the primary support option on offer, a quick click of the enigma button on the homepage takes you to the extra help options. You can pick to:
- Complete a quick form to email GetResponse
- Search material in the Help Center
There is no obvious method to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video trips, the Aid Center, and all the customer support alternatives, you can likewise register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products don’t just assist you get the most out of GetResponse, they also help you improve your overall marketing skills. Present course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is terrific.
Its marketing automation function is more advanced than the majority of other options on the marketplace. Its email marketing, reporting, and landing page/form builders are likewise rather effective. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat choice and while terrific, many business owners would still like to be able to call.
This program also has a standard limitation of 500 attendees for its webinars include. This places a huge restraint on lots of services, however specifically huge ones. They are most likely to have a large audience that far goes beyond 500 people.
Although not a huge concern, the truth that numerous of the GetResponse integrations rely on Zapier is barely ideal.
We suggest providing the totally free trial a spin. The platform has a lot to offer if you choose the best plan for you. How Not To Get Banned By GetResponse