We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Google Sheets
One of the names that get floated around when talking about email marketing software application is GetResponse.
It is among those tools that has been around because permanently but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its primary strengths and weaknesses.
By the end, you ought to have the ability to identify if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? GetResponse Google Sheets
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, along with email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a easy landing page builder, a built-in CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, basic segmentation, and more. Their complimentary forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount rate to NGOs.
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GetResponse rates
There are 6 prices plans:
- Getresponse Free –this free plan lets you use a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send an unlimited variety of e-mails to approximately 1,000 subscribers
- Marketing Automation –starting at $59 per month for up to 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for up to 1,000 subscribers.
- Max – customized pricing
- Max2 – customized pricing.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 each month to use GetResponse with a list consisting of 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse prices (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that provide advanced functions (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you have an interest in using either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your needs and work out pricing.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plans out for 1 month totally free, via a trial that you can access here.
Key differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a subscriber list
- a variety of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which permits you to construct complex autoresponder series based on user behaviour) is just fully offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automated sales funnels as you increase the prices ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar attendees is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing feature (which immediately sends pointer emails to your site visitors who do not finish an order) is just readily available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same chooses order confirmation e-mails.
- SMS marketing – the option to send out marketing text messages is just offered on the ‘Max‘ plans.
- Support – phone support is only available on the Max2 plan, on which you likewise get a devoted account supervisor (or ‘Customer Experience Manager‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally varied from some of its key rivals‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t offer an entirely free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the choice of using the platform for free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse includes some lovely decent features – the plan lets you gain access to core email marketing features, the complete range of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you won’t have the ability to use any autoresponders or automation functions on this plan at all.
{ However even so, the free plan represents a great way to attempt the product out and to get going with email marketing specifically if you have a little list and simply want to send newsletters sometimes to it. | Even so, the free plan represents a great method to attempt the product out and to get going with email marketing specifically if you have a small list and simply want to send out newsletters sometimes to it.
GetResponse‘s most important features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important features:.
- Drag and Drop email editor: Developing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them straight. Include unique aspects like images, video and products to your emails.
- Email templates: GetResponse features 120+ email design templates. You can conserve design templates for future usage, design in HTML, or develop your own style from scratch.
- Funnel builder: Create complete register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has plenty of email automation features. Create drip projects, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and instantly utilize the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse totally free here.
GetResponse Review: the details
Now to the part you have actually been waiting on. We‘re going to examine the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually thought about the user experience. I was able to establish my very first email within 10 minutes and it felt really user-friendly.
Design your first email with GetResponse.
As soon as you produce a totally free account, you can directly start creating your real email. Click on ‘Design message‘, and you‘re welcomed by over 120+ email templates. Good!
GetResponse has 7 categories of email templates. You can ‘ inform, promote, welcome‘ your customers. State you like an email design template, press “save“ and it appears in ‘My design templates‘ tab to reuse later.
After you select a design template, you start tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never overwhelming. All the modifying options are shown when you require them. It‘s all extremely intuitive.
Old school HTML code enthusiasts can start based upon an HTML design or code it from scratch, however that isn’t needed at all. It is good to know that there is likewise an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor options.
In the layout section, you choose the structure and appearance of your email. Establish how many columns you want, basic colors, and so on. The primary modifying is finished with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I constantly use the same aspects for headers, footers, and some text/images combinations. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s totally free stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can add items into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘ advised products‘ section‘ for that additional touch.
Setting up your email for success
On a single page, you create the entire email. Include subject lines, sender email address, and pick the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, but also works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive revenue and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email just like typical newsletter designs, however then activate them to be sent out as an autoresponder.
The scheduling gives you manage over email delivery. You can choose to send out the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t want the autoresponder to go out. For example on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation includes a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation design templates to get you began. Due to the fact that we are reviewing, I am making a ‘welcome‘ automation for you.
Creating a client welcome automation
On to produce automation to invite my brand-new customers. I start with pre-made automation design template. And after a couple of clicks I already have this:
I know, it looks impressive. When you zoom in on the automation flow, you recognize GetResponse has actually done half the work for you. It‘s simple to change whatever like you desire it.
The automation editor has conditions and actions. When a client buys something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can add as many emails and conditions as you want.
For this email project, I have actually produced a flow where my brand-new customers get two emails in 2 days. For my convenience, I separate customers who clicked on my email. As soon as the campaign starts, GetResponse keeps an eye on all of this instantly.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. But once you do, you have the power to build complete consumer journeys. Develop your own automation, construct consumer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase notifications
- Abandoned cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to describe all the steps in a marketing project. That consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. As soon as you have actually selected your lead magnet, you can construct out your funnel.
The whole funnel structure process is assisted. You get recommendations of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly offers a thank you page template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll develop a signup landing page. Select the design template, tweak your copy and design, and publish the page.
Then you‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Link your Facebook account to GetResponse and it works.
Obviously more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your crucial stats to monitor your project‘s development. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can produce lead and lead magnet funnels. For more and the abandoned cart healing feature, you‘ll need to select greater plans.
I adore that I can create a entire funnel in one control panel, all with the capability to track crucial statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will automatically generate a personalized website.
Other website structure options include:
Widgets (forms, chat boxes, price tables, etc)
Website colors and styles
Adding logos and images
After adjusting the builder for simply 5 minutes, I had the ability to create a good homepage with very little effort.
The builder lets you modify whatever on the page. You can alter typefaces, text sizes, add/remove images, reposition elements, adjust cushioning and more.
There‘s a different menu for including and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows more customization when you choose a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is easy.
After choosing your title, you include time, date, and period of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they sign up.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to sign up for your webinars.
Now you can send invites to your contact list, handle other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, polls, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m wanting to offer a product, I can add a call to action directly in the webinar.
Individuals who are currently using email marketing and webinars in different platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your event. The occasion is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently provides 198 templates. Although to be honest, I ‘d adhere to the latest 100 templates, some of the older ones … look truly old.
After choosing a landing page design template you can begin editing. The editing experience is different from the email creator.
The single-column menu on the right has all the drag and drop aspects like text, images, video, buttons, and so on.
In the beginning, I believed I desired the icons to be identified. However after messing around a bit you‘ll rapidly know what is what and grab the right aspects.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The top left corner of the page lets you develop as lots of variations as you want, together with forms and thank-you pages. GetResponse Google Sheets
Landing page setup
After you‘re satisfied with your page style. You can include SEO, URL, and email list settings.
What comes next is most likely my favorite part. Just like your emails, you set up analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder does the job. Naturally, some specialized landing page software has more elegant functions. If GetResponse can provide their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that should have a mention are:
SMS marketing, Web push notices, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to transform visitors into consumers. The story doesn’t end here. To examine an email marketing platform you have to look at customer assistance and rates plans.
GetResponse: The Great and the Bad
There are numerous factors to evaluate email marketing platforms on. GetResponse is a high-quality service for a lot of individuals, but diving into its virtues and flaws will assist reveal whether it is a great fit for your business in particular.
What GetResponse Is Good At
GetResponse is created to help you create and perform impactful email marketing projects in line with your sales strategy. The tool is rich in functions while still being easy to use for individuals with differing ability levels.
Ease of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has an exceptional guided onboarding process, walking you through the process of developing your first email project with practical videos. Plus, its design templates and drag-and-drop builder make creating e-mails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat support. Its reps are educated, handy, and fast to respond to demands. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has ended up being far more than an email marketing tool— you can use it to set up powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is crucial if you want to use personalization at scale.
GetResponse‘s strategic, sequential method to email marketing has many benefits for users. Nurture and transform leads with highly targeted campaigns. Build engagement and customer loyalty through relevant messaging. And create landing pages to collect lots of interested customers and turn one-time visitors into loyal customers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to use that nearly anyone can set up an advanced automation tree in minutes. Adjust pre-built sequences or develop your own from scratch.
The automation functions also permit sophisticated segmentation. Produce lists of customers with comparable qualities or habits, then send out individualized messaging at the recipient‘s chosen time. Naturally, this level of customization suggests that receivers are most likely to respond and act.
Flexibility to develop: GetResponse allows you to develop professional-looking emails with ease. Users enjoy the huge number of email templates readily available, but you can likewise utilize the extremely smooth drag-and-drop editor to customize emails to match your branding. It‘s also easy to discover and recycle design aspects from emails that have actually been successful in the past. Either way, it‘s easy to make your emails stick out, even with limited or no style abilities.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way to the actions of individual subscribers. The tool even builds up in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are upgraded in real-time and let you collect insights on project performance, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some notable shortcomings. Let‘s analyze those so you can judge if any of these are deal breakers for your organization.
Integration limitations: When you execute a brand-new tool, you desire something that suits your existing tech stack easily. Unfortunately, this is an area where GetResponse fails. While it can connect with over 120 different apps and pieces of software application, there are some noteworthy omissions, especially with task management platforms. And some essential integrations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as trustworthy as a native integration.
Non-responsive landing page design: Having a built-in landing page builder is a big aid, however GetResponse‘s tool does not immediately create mobile-friendly variations. Therefore, you have to design the landing page view for mobile visitors independently. This looks like a huge miss out on, considered that a lot of of your visitors are most likely to wind up at your landing page on their mobile devices.
User-side mobile issues: In addition, the drag-and-drop editor is difficult to utilize on mobile. Aside from making small, simple modifications, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is very capable at revealing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan utilized to include more automation features, however ultimately made those only accessible on higher-cost plans. took this away, much to the discouragement of veteran consumers. To open sophisticated automation and segmentation, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 monthly for as much as 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has exceptional support alternatives and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast concern, you usually do not wish to have to phone someone or fill out a form and await an response. That‘s why live chat is such a beneficial tool for software assistance. GetResponse provides 24/7 live chat support. And it‘s not simply a chatbot, you can speak to a genuine human who can fix more complex issues.
Assist Center
While live chat is the main assistance choice on offer, a fast click of the question mark button on the homepage takes you to the additional assistance choices. You can select to:
- Fill out a quick type to email GetResponse
- Browse material in the Help Center
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you choose the Enterprise plan.
Aside from video tours, the Assistance Center, and all the client assistance alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products don’t simply assist you get the most out of GetResponse, they also help you enhance your overall marketing abilities. Present course titles consist of:
- Email Marketing 101 for Blog writers
- List Structure Course
- Essential Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is fantastic.
Its marketing automation feature is advanced than most other choices on the market. Its email marketing, reporting, and landing page/form contractors are likewise rather efficient. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that stated, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer offers phone assistance. We checked the 24/7 live chat option and while terrific, numerous entrepreneur would still like to be able to call.
This program likewise has a basic limit of 500 participants for its webinars feature. This places a big restraint on numerous organizations, however specifically huge ones. They are most likely to have a big audience that far exceeds 500 people.
Lastly, although not a big problem, the reality that a lot of the GetResponse integrations depend on Zapier is hardly perfect.
We recommend giving the free trial a spin. The platform has a lot to provide if you pick the best plan for you. GetResponse Google Sheets