We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Landing Page Webform
However, among the names that gets floated around when speaking about email marketing software is GetResponse.
It‘s one of those tools that has been around because permanently however continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you need to be able to identify if GetResponse is powerful enough to utilize for your service.
What is GetResponse? GetResponse Landing Page Webform
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they provide their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with features such as autoresponders, basic division, and more. Their free forever plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and limitless email sends.They likewise use a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are six prices plans:
- Getresponse Free –this complimentary plan lets you use a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an limitless variety of e-mails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for approximately 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 monthly for up to 1,000 subscribers.
- Max – customized pricing
- Max2 – custom-made rates.
As you add more customers to your list, your costs increase. On top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer advanced features (more on these in a moment). With these plans, precise pricing depends upon requirements and list size –if you‘re interested in using either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your requirements and negotiate pricing.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for thirty days totally free, through a trial that you can access here.
Key differences between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which permits you to develop intricate autoresponder series based on user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order healing function (which immediately sends out tip emails to your website visitors who do not finish an order) is just readily available on the ‘Ecommerce Marketing‘ plan or higher.
The exact same chooses order verification emails.
- SMS marketing – the choice to send out marketing text is only readily available on the ‘Max‘ plans.
- Support – phone support is just available on the Max2 plan, on which you likewise get a dedicated account manager (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll go over these features in more depth as I advance through the review– but initially, a fast word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically differed from some of its key competitors‘ offerings because unlike a few of them notably Mailchimp and AWeber it didn’t provide an totally free plan.
With the recent launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that situation has actually changed – you now have the alternative of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this complimentary variation of GetResponse features some pretty good functions – the plan lets you access core email marketing functions, the full variety of design templates, a website builder and a landing page builder.
Nevertheless, to utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Substantially, you won’t have the ability to utilize any autoresponders or automation functions on this plan at all.
{ However however, the complimentary plan represents a good way to attempt the item out and to get going with email marketing especially if you have a small list and simply want to send out newsletters periodically to it. | Even so, the totally free plan represents a good method to attempt the product out and to get going with email marketing specifically if you have a little list and just desire to send out newsletters periodically to it.
GetResponse‘s most important features:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag content blocks on the canvas and modify them directly. Add special components like images, video and products to your e-mails.
- Email design templates: GetResponse includes 120+ email templates. You can conserve templates for future usage, style in HTML, or build your own style from scratch.
- Funnel builder: Develop complete register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Develop drip projects, activated emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically utilize the very best variation as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you don’t require different hosting.
- Client support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you‘ve been awaiting. We‘re going to review the core GetResponse features and see if they‘re the best fit for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They have actually thought of the user experience. I was able to establish my very first email within 10 minutes and it felt really instinctive.
Style your very first email with GetResponse.
Once you produce a totally free account, you can directly start developing your actual email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Great!
GetResponse has 7 classifications of email design templates. You can ‘ inform, promote, welcome‘ your customers. State you like an email design template, press “ conserve“ and it shows up in ‘My templates‘ tab to reuse later on.
After you pick a design template, you start personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying choices are revealed when you require them. So it‘s all very instinctive.
Old school HTML code enthusiasts can begin based on an HTML style or code it from scratch, however that isn’t needed at all. It is great to understand that there is likewise an option for custom HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the layout area, you choose the structure and look of your email. Set up how many columns you desire, basic colors, and so on. The main modifying is finished with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I always use the very same aspects for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can add products into your email from your online shop. Provided you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended products‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and select the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking snippet, however likewise works with a Google Analytics integration.
With eCommerce tracking you understand which campaigns drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You create the email much like typical newsletter styles, however then trigger them to be sent out as an autoresponder.
The scheduling provides you control over email shipment. You can pick to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your taste. You can untick the days of the week when you do not desire the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation design templates to get you started. Because we are evaluating, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to develop automation to welcome my brand-new clients. I begin with pre-made automation design template. And after a couple of clicks I already have this:
I know, it looks remarkable. When you zoom in on the automation circulation, you realize GetResponse has actually done half the work for you. It‘s easy to change whatever like you desire it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you trigger an email (action). My first action is sending a welcome email. You can add as numerous emails and conditions as you desire.
For this email campaign, I have actually developed a circulation where my new customers get 2 emails in two days. For my benefit, I separate clients who clicked on my email. As soon as the campaign begins, GetResponse monitors all of this automatically.
My rating for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. When you do, you have the power to develop total customer journeys. Create your own automation, develop consumer profiles and individualize e-mails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notifications
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation templates, and a bit of tweaking, you can develop your own automation with precision.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another method to explain all the steps in a marketing campaign. That includes forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell items
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse offers. When you‘ve chosen your lead magnet, you can build out your funnel.
The whole funnel structure procedure is guided. You get recommendations of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight offers a thank you page template. Smart! GetResponse Landing Page Webform
How to create a conversion funnel
As your first step, you‘ll produce a signup landing page. Choose the design template, fine-tune your copy and design, and publish the page.
Then you‘ll develop the thank-you page, followed by a promo email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Link your Facebook account to GetResponse and it works.
Undoubtedly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your vital stats to monitor your project‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll have to go with greater plans.
I adore that I can design a whole funnel in one control panel, all with the capability to track crucial stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You develop a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will automatically produce a tailored website.
Other website building choices consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Including logos and images
After adjusting the builder for just 5 minutes, I had the ability to develop a decent homepage with very little effort.
The builder lets you edit everything on the page. You can alter fonts, text sizes, add/remove images, rearrange elements, adjust padding and more.
There‘s a different menu for adding and editing pages on the website. You can fine-tune the navigation bars, headers, and footers. The drag and drop editor reveals more customization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After selecting your title, you add time, date, and period of the webinar. Then you pick which contact list you‘ll add your registrants to. You can add autoresponders for registrants to solve after they register.
After everything is set to go, GetResponse will create a webinar link to drive individuals to register for your webinars.
Now you can send out invites to your contact list, handle other webinars, and keep an eye on webinar efficiency.
I discovered the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you want to reveal a feature or product you can live-share your screen. If I‘m seeking to sell a item, I can add a call to action straight in the webinar.
People who are already using email marketing and webinars in different platforms will like the truth that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your event. The occasion is hosted inside the GetResponse app. They likewise have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder presently offers 198 design templates. Although to be honest, I ‘d stay with the most recent 100 design templates, a few of the older ones … look really old.
After selecting a landing page template you can begin editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, etc.
In the beginning, I believed I wanted the icons to be identified. After playing around a bit you‘ll rapidly understand what is what and get the best components.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The leading left corner of the page lets you create as lots of versions as you want, together with forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page style. You can add SEO, URL, and email list settings.
What comes next is probably my preferred part. As with your emails, you established analytics and web occasion tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Obviously, some specialized landing page software application has more fancy features. If GetResponse can provide their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse due to the fact that you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
GetResponse is effective beyond email marketing. It lets you set up total funnels to convert visitors into customers. The story doesn’t end here however. To examine an email marketing platform you have to take a look at client support and prices plans.
GetResponse: The Great and the Bad
There are numerous aspects to evaluate email marketing platforms on. GetResponse is a premium service for a lot of individuals, but delving into its virtues and defects will help expose whether it is a good suitable for your business in particular.
What GetResponse Is Proficient at
GetResponse is developed to assist you produce and carry out impactful email marketing campaigns in line with your sales technique. The tool is abundant in functions while still being easy to use for people with differing skill levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are easy to browse and distraction-free. What‘s more, the platform has an outstanding assisted onboarding procedure, strolling you through the procedure of developing your first email campaign with valuable videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are well-informed, valuable, and quick to respond to requests. Newbies and advanced users alike can receive help in an instant.
Conversion funnels: This is where the strength of the platform genuinely lies. GetResponse has actually ended up being much more than an email marketing tool— you can use it to set up effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you want to utilize customization at scale.
GetResponse‘s strategic, consecutive method to email marketing has many benefits for users. Support and convert leads with highly targeted projects. Build engagement and customer loyalty through appropriate messaging. And produce landing pages to gather lots of interested subscribers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you‘re able to kick back and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is easy enough to utilize that practically anybody can set up an advanced automation tree in minutes. Adapt pre-built sequences or build your own from scratch.
The automation functions also enable innovative division. Produce lists of customers with similar qualities or habits, then send out personalized messaging at the recipient‘s preferred time. Naturally, this level of customization indicates that recipients are more likely to react and take action.
Freedom to create: GetResponse permits you to produce professional-looking emails with ease. Users enjoy the huge number of email design templates readily available, however you can also use the extremely smooth drag-and-drop editor to personalize emails to match your branding. It‘s also simple to find and recycle design components from emails that have achieved success in the past. Either way, it‘s simple to make your e-mails stand out, even with restricted or no design skills.
Strong reporting: GetResponse has first-rate analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely in-depth, all the way to the actions of specific subscribers. The tool even builds up in-depth profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on project efficiency, engagement, and audience choices.
What GetResponse Is Doing not have
While this is a first-class email marketing tool, GetResponse still has some notable drawbacks. Let‘s analyze those so you can evaluate if any of these are deal breakers for your company.
Combination limitations: When you execute a brand-new tool, you desire something that fits into your existing tech stack easily. Sadly, this is an location where GetResponse fails. While it can connect with over 120 various apps and pieces of software, there are some noteworthy omissions, particularly with job management platforms. And some crucial combinations like PayPal and Eventbrite can just be accomplished through Zapier, which might not be as trustworthy as a native combination.
Non-responsive landing page design: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t immediately develop mobile-friendly variations. Hence, you need to develop the landing page view for mobile visitors individually. This appears like a big miss out on, given that many of your visitors are likely to end up at your landing page on their mobile devices.
User-side mobile issues: Additionally, the drag-and-drop editor is challenging to use on mobile. Aside from making small, fundamental modifications, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan used to include more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time customers. To open advanced automation and segmentation, you‘ll require to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent support choices and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a fast concern, you normally do not wish to need to phone somebody or fill out a kind and wait for an response. That‘s why live chat is such a useful tool for software assistance. GetResponse supplies 24/7 live chat support. And it‘s not just a chatbot, you can speak to a real human who can resolve more complicated issues.
Help Center
While live chat is the primary support option available, a fast click of the enigma button on the homepage takes you to the additional aid options. You can select to:
- Submit a fast kind to email GetResponse
- Browse product in the Help
There is no obvious method to phone GetResponse, although you do get a devoted account manager if you select the Enterprise plan.
Aside from video tours, the Help Center, and all the client support alternatives, you can also sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
There are the courses. These online training materials do not simply help you get the most out of GetResponse, they also help you improve your overall marketing skills. Present course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Essential Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation function is advanced than the majority of other choices on the marketplace. Its email marketing, reporting, and landing page/form builders are also rather efficient. It likewise lets you host webinars internally and produce dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone support. We tested the 24/7 live chat option and while excellent, numerous business owners would still like to be able to call.
This program likewise has a standard limitation of 500 participants for its webinars include. This positions a substantial restriction on lots of companies, but especially big ones. They are more likely to have a big audience that far goes beyond 500 people.
Although not a huge concern, the fact that many of the GetResponse integrations rely on Zapier is barely ideal.
We suggest offering the complimentary trial a spin. The platform has a lot to use if you pick the ideal plan for you.GetResponse Landing Page Webform