We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Poland
One of the names that get floated around when talking about email marketing software is GetResponse.
It is among those tools that has been around since permanently however continues to perform year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you should be able to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse Poland
GetResponse is an all-in-one marketing platform that targets e-commerce entrepreneur, as well as email marketing, offers landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, fundamental division, and more. Their totally free forever plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount to NGOs.
Try GetResponse free of charge
GetResponse prices
There are 6 prices plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list stays under 500 records in size.
- Email Marketing –this starts at $19 each month and lets you send out an unlimited variety of e-mails to as much as 1,000 customers
- Marketing Automation –starting at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 monthly for as much as 1,000 subscribers.
- Max – customized rates
- Max2 – custom prices.
As you add more subscribers to your list, your costs increase. At the top end of the scale, you can anticipate to pay $539, $599, or $699 per month to utilize GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply innovative features (more on these in a moment). With these plans, precise prices depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your needs and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are readily available if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month free of charge, via a trial that you can access here.
Key distinctions between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which allows you to build complicated autoresponder series based on user behaviour) is just completely readily available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery feature (which instantly sends suggestion emails to your website visitors who do not complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or greater.
The same goes for order confirmation e-mails.
- SMS marketing – the option to send out marketing text is only readily available on the ‘Max‘ plans.
- Support – phone support is just offered on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Consumer Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these functions in more depth as I progress through the evaluation– but first, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has traditionally differed from some of its key competitors‘ offerings in that unlike a few of them notably Mailchimp and AWeber it didn’t offer an entirely free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has changed – you now have the option of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free version of GetResponse comes with some beautiful decent features – the plan lets you access core email marketing features, the complete range of design templates, a website builder and a landing page builder.
However, to utilize this plan your list should be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you will not have the ability to utilize any autoresponders or automation functions on this plan at all.
{ But even so, the totally free plan represents a great way to try the product out and to get going with email marketing especially if you have a little list and just want to send out newsletters periodically to it. | Even so, the complimentary plan represents a excellent way to attempt the item out and to get going with email marketing particularly if you have a little list and just want to send newsletters periodically to it.
GetResponse‘s crucial functions:
GetResponse is a full featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is simple. Drag material blocks on the canvas and edit them directly. Include special elements like images, video and products to your e-mails.
- Email templates: GetResponse includes 120+ email design templates. You can conserve design templates for future usage, style in HTML, or build your own style from scratch.
- Funnel builder: Create complete sign up and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Create drip campaigns, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The backbone of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and instantly use the very best variation as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Consumer assistance: GetResponse has a responsive support team. There is a knowledge base, a help center, and 24/7 email and chat assistance.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom combinations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the details
Now to the part you‘ve been waiting on. We‘re going to evaluate the core GetResponse functions and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Creating your first email is smooth with GetResponse. They have actually considered the user experience. I was able to establish my very first email within 10 minutes and it felt actually user-friendly.
Design your very first email with GetResponse.
As soon as you develop a free account, you can directly start designing your actual email. Click ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email design templates. For instance, you can ‘educate, promote, welcome‘ your customers. Say you like an email design template, press “save“ and it shows up in ‘My templates‘ tab to reuse later.
After you pick a design template, you begin customizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying options are shown when you need them. So it‘s all extremely user-friendly.
Old school HTML code enthusiasts can begin based upon an HTML style or code it from scratch, however that isn’t required at all. It is great to know that there is also an alternative for custom HTML blocks inside the drag and drop design template builder.
Drag & drop email editor choices.
In the layout section, you decide the structure and look of your email. Set up how many columns you desire, standard colors, and so on. The primary modifying is finished with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom-made HTML.
My favorite part of the email editor is that you can conserve blocks and sections. I constantly utilize the same elements for headers, footers, and some text/images combinations. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s free stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll appear ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can add items into your email from your online store. Supplied you link with your ecommerce platform like Shopify the products are right there. And even include a ‘ advised items‘ area‘ for that additional touch.
Establishing your email for success
On a single page, you develop the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, but likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email similar to normal newsletter styles, but then activate them to be sent as an autoresponder.
The scheduling offers you manage over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your taste. You can untick the days of the week when you don’t desire the autoresponder to go out. For instance on weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation design templates to get you began. Because we are reviewing, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to create automation to invite my brand-new clients. I begin with pre-made automation template. And after a couple of clicks I already have this:
I understand, it looks remarkable. When you focus on the automation circulation, you understand GetResponse has done half the work for you. It‘s simple to change everything like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you activate an email (action). My very first action is sending a welcome email. You can add as numerous emails and conditions as you want.
For this email campaign, I‘ve developed a circulation where my brand-new clients get 2 emails in two days. For my benefit, I separate consumers who clicked on my email. Once the campaign begins, GetResponse keeps track of all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little time to acquaint yourself with all the possibilities. As soon as you do, you have the power to construct complete client journeys. Create your own automation, develop customer profiles and personalize e-mails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are just some examples. With the prebuilt automation templates, and a little bit of tweaking, you can construct your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse deals. Once you have actually picked your lead magnet, you can develop out your funnel.
The entire funnel building process is directed. You get suggestions of what to do at each step and do not forget anything. GetResponse for instance informs you not to forget a thank you page, and directly provides a thank you page template. Smart! GetResponse Poland
How to create a conversion funnel
As your first step, you‘ll develop a signup landing page. Pick the design template, fine-tune your copy and design, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to start promoting your brand-new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your crucial stats to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too simple!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart healing function, you‘ll need to select greater plans.
I love that I can create a entire funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their newest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you respond to a couple of concerns and GetResponse will automatically create a tailored website.
Other website structure options consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and styles
Including logos and images
After adjusting the builder for simply 5 minutes, I was able to develop a good homepage with very little effort.
The builder lets you modify everything on the page. You can change typefaces, text sizes, add/remove images, reposition aspects, change padding and more.
There‘s a separate menu for including and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows more customization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Setting up a webinar is simple.
After choosing your title, you include time, date, and period of the webinar. You select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and track webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These include chat, polls, Q&A and whiteboard.
If you want to show a feature or item you can live-share your screen. If I‘m looking to sell a product, I can add a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can use to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included free of charge in all plans. The landing page builder currently provides 198 templates. Although to be sincere, I ‘d stay with the most recent 100 templates, some of the older ones … look actually old.
After selecting a landing page template you can start modifying. The modifying experience is various from the email developer.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I believed I desired the icons to be labeled. After playing around a bit you‘ll rapidly know what is what and grab the best aspects.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The leading left corner of the page lets you develop as lots of variations as you desire, in addition to forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page design. You can add SEO, URL, and email list settings.
What comes next is probably my preferred part. Similar to your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Of course, some specialized landing page software has more expensive features. If GetResponse can provide their builder a little a refresh and add more design templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you set up complete funnels to convert visitors into customers. The story does not end here however. To review an email marketing platform you need to take a look at consumer support and pricing plans.
GetResponse: The Excellent and the Bad
There are lots of factors to judge email marketing platforms on. GetResponse is a high-quality option for a great deal of individuals, but delving into its virtues and flaws will help reveal whether it is a great suitable for your organization in particular.
What GetResponse Is Good At
GetResponse is developed to assist you produce and perform impactful email marketing campaigns in line with your sales strategy. The tool is rich in features while still being easy to use for people with varying ability levels.
Alleviate of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and user interface are simple to navigate and distraction-free. What‘s more, the platform has actually an exceptional guided onboarding procedure, walking you through the procedure of developing your very first email campaign with useful videos. Plus, its templates and drag-and-drop builder make designing e-mails and landing pages simple.
This is all highlighted by GetResponse‘s 24/7 chat support. Its representatives are experienced, practical, and fast to react to requests. Newbies and advanced users alike can get support in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can utilize it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is essential if you want to use personalization at scale.
GetResponse‘s strategic, consecutive technique to email marketing has various benefits for users. Nurture and convert leads with highly targeted projects. Construct engagement and consumer commitment through relevant messaging. And produce landing pages to gather tons of interested subscribers and turn one-time visitors into loyal consumers.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is simple enough to utilize that nearly any person can set up an sophisticated automation tree in minutes. Adjust pre-built sequences or build your own from scratch.
The automation features likewise allow for sophisticated division. Develop lists of customers with comparable qualities or habits, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of personalization implies that receivers are most likely to respond and do something about it.
Flexibility to develop: GetResponse allows you to produce professional-looking emails with ease. Users like the large number of email design templates readily available, however you can likewise use the incredibly smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and recycle design components from emails that have been successful in the past. In any case, it‘s easy to make your emails stick out, even with restricted or no style skills.
Strong reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way down to the actions of individual subscribers. The tool even develops detailed profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you gather insights on campaign efficiency, engagement, and audience choices.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some notable shortcomings. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Integration restrictions: When you carry out a new tool, you desire something that fits into your existing tech stack easily. Regrettably, this is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software, there are some significant omissions, especially with job management platforms. And some crucial integrations like PayPal and Eventbrite can only be accomplished through Zapier, which might not be as reliable as a native combination.
Non-responsive landing page style: Having a built-in landing page builder is a substantial aid, however GetResponse‘s tool doesn’t automatically develop mobile-friendly versions. Therefore, you have to develop the landing page view for mobile visitors independently. This appears like a big miss out on, considered that many of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is tough to use on mobile. Aside from making small, basic modifications, it‘s unlikely you‘ll be able to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your projects.
Plan restrictions: GetResponse‘s standard plan used to include more automation functions, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To unlock sophisticated automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has excellent assistance choices and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you have actually only got a fast concern, you generally don’t wish to need to phone somebody or complete a form and wait on an response. That‘s why live chat is such a helpful tool for software support. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can speak to a genuine human who can fix more complex problems.
Assist
While live chat is the primary assistance choice available, a quick click of the enigma button on the homepage takes you to the additional aid options. You can choose to:
- Fill out a fast kind to email GetResponse
- Search material in the Assistance
There is no obvious way to phone GetResponse, although you do get a devoted account supervisor if you choose the Enterprise plan.
Aside from video trips, the Help Center, and all the consumer support options, you can also register for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products don’t just assist you get the most out of GetResponse, they also assist you improve your general marketing abilities. Current course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Necessary Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is great.
Its marketing automation feature is more advanced than the majority of other options on the marketplace. Its email marketing, reporting, and landing page/form home builders are also quite effective. It likewise lets you host webinars internally and produce vibrant conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone assistance. We evaluated the 24/7 live chat option and while fantastic, lots of business owners would still like to be able to call.
This program likewise has a basic limit of 500 guests for its webinars feature. This positions a huge restriction on many companies, but especially huge ones. They are more likely to have a big audience that far goes beyond 500 individuals.
Although not a big problem, the reality that numerous of the GetResponse integrations rely on Zapier is barely ideal.
We suggest providing the free trial a spin. The platform has a lot to provide if you select the right plan for you.GetResponse Poland