We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Survey How To
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It‘s one of those tools that has actually been around because forever but continues to deliver the goods year in and out.
In this GetResponse review, we‘ll attempt to break down the tool into its functions and discuss its primary strengths and weaknesses.
By the end, you must have the ability to identify if GetResponse is powerful enough to utilize for your company.
What is GetResponse? GetResponse Survey How To
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a simple landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is reasonably priced, with features such as autoresponders, basic segmentation, and more. Their totally free forever plan is also on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unlimited email sends.They likewise offer a generous 50% discount rate to NGOs.
GetResponse prices
There are six rates plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down version of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send an unlimited variety of emails to as much as 1,000 subscribers
- Marketing Automation – beginning at $59 monthly for as much as 1,000 subscribers.
- Ecommerce Marketing – beginning at $119 per month for as much as 1,000 customers.
- Max – custom rates
- Max2 – custom prices.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 per month to use GetResponse with a list consisting of 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply innovative functions (more on these in a moment). With these plans, precise pricing depends on requirements and list size –if you have an interest in utilizing either of them, you‘ll require to get in touch with GetResponse to set up a demo, discuss your requirements and negotiate prices.
GetResponse ‘Max‘ plans
Good discount rates are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 30 days totally free, through a trial that you can access here.
Secret differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – perhaps GetResponse’s standout function, the automation builder (which enables you to construct complex autoresponder series based on user behaviour) is only fully available on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the rates ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the number of webinar guests is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded material) – you can only provide these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery function (which immediately sends suggestion emails to your site visitors who don’t complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or greater.
The exact same opts for order verification emails.
- SMS marketing – the choice to send out marketing text is just available on the ‘Max‘ plans.
- Support – phone support is only offered on the Max2 plan, on which you also get a dedicated account manager (or ‘Customer Experience Supervisor‘, to use the GetResponse term).
I‘ll go over these functions in more depth as I progress through the evaluation– however initially, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has actually generally differed from a few of its crucial competitors‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t provide an totally totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the choice of using the platform free of charge forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this free variation of GetResponse features some beautiful good functions – the plan lets you access core email marketing features, the complete series of templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t be able to utilize any autoresponders or automation functions on this plan at all.
{ However even so, the complimentary plan represents a excellent way to attempt the product out and to start with email marketing especially if you have a little list and simply want to send out newsletters periodically to it. | Even so, the totally free plan represents a good method to try the item out and to get going with email marketing especially if you have a small list and simply desire to send newsletters occasionally to it.
GetResponse‘s most important features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Creating marketing e-mails and newsletters is easy. Drag material blocks on the canvas and modify them directly. Add unique aspects like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email templates. You can conserve templates for future use, design in HTML, or build your own style from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you offer more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Create drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective project is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically utilize the very best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can include forms, and videos. The pages are hosted by GetResponse, so you do not need separate hosting.
- Customer assistance: GetResponse has a responsive assistance group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made combinations with the GetResponse API or Zapier.
Try GetResponse totally free here.
GetResponse Review: the details
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse functions and see if they‘re the right fit for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to set up my first email within 10 minutes and it felt actually intuitive.
Style your very first email with GetResponse.
When you create a totally free account, you can directly begin designing your real email. Click ‘ Style message‘, and you‘re greeted by over 120+ email design templates. Nice!
GetResponse has 7 categories of email templates. For example, you can ‘ inform, promote, welcome‘ your consumers. State you like an email template, press “ conserve“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you choose a template, you begin tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever overwhelming. All the editing options are revealed when you need them. It‘s all extremely user-friendly.
Old school HTML code enthusiasts can begin based upon an HTML design or code it from scratch, but that isn’t needed at all. It is excellent to know that there is likewise an option for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the design area, you decide the structure and look of your email. Set up the number of columns you desire, fundamental colors, and so on. The main editing is finished with drag and drop content Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and areas. I always utilize the exact same components for headers, footers, and some text/images combinations. So in my next email, I conserve a lot of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you just get in the (Youtube) link and it‘ll appear embedded in the email.
The enjoyable doesn’t stop here. Under the eCommerce tab, you can add items into your email from your online store. Offered you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘ suggested items‘ area‘ for that extra touch.
Establishing your email for success
On a single page, you develop the whole email. Add subject lines, sender email address, and choose the right email list to send it to.
The cool aspect of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, however likewise works with a Google Analytics integration.
With eCommerce tracking you understand which projects drive earnings and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email similar to typical newsletter designs, but then activate them to be sent out as an autoresponder.
The scheduling provides you control over email delivery. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t want the autoresponder to head out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you started. Since we are examining, I am making a ‘welcome‘ automation for you.
Creating a customer welcome automation
On to develop automation to invite my new clients. I begin with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks outstanding. When you zoom in on the automation circulation, you realize GetResponse has done half the work for you. It‘s simple to alter everything like you want it.
The automation editor has conditions and actions. When a client purchases something from you (condition), you set off an email (action). My very first action is sending out a welcome email. You can add as numerous emails and conditions as you want.
For this email campaign, I have actually created a circulation where my brand-new customers get 2 e-mails in 2 days. Then, for my convenience, I separate clients who clicked on my email. As soon as the campaign starts, GetResponse keeps track of all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to build total consumer journeys. Produce your own automation, construct consumer profiles and customize e-mails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can build your own automation with precision.
Sign up for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to describe all the steps in a marketing project. That includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you wish to:.
- Build your email list (or leads)
- Offer items
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse deals. Once you‘ve picked your lead magnet, you can build out your funnel.
The whole funnel building procedure is directed. You get ideas of what to do at each action and don’t forget anything. GetResponse for instance tells you not to forget a thank you page, and directly uses a thank you page design template. Smart!
How to create a conversion funnel
As your initial step, you‘ll develop a signup landing page. Pick the template, fine-tune your copy and style, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Certainly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your vital stats to monitor your project‘s progress. Display signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll have to go with greater plans.
I adore that I can create a whole funnel in one control panel, all with the capability to track essential stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their latest addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a few questions and GetResponse will automatically produce a personalized website.
Other website building options consist of:
Widgets (forms, chat boxes, rate tables, and so on)
Website colors and styles
Including logo designs and images
After fiddling with the builder for just 5 minutes, I was able to produce a decent homepage with minimal effort.
The builder lets you edit everything on the page. You can alter fonts, text sizes, add/remove images, rearrange aspects, change cushioning and more.
There‘s a separate menu for including and editing pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows additional personalization when you select a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Establishing a webinar is easy.
After selecting your title, you add time, date, and period of the webinar. You choose which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send out welcomes to your contact list, manage other webinars, and keep an eye on webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, polls, Q&A and whiteboard.
If you want to show a function or item you can live-share your screen. If I‘m aiming to sell a product, I can include a call to action directly in the webinar.
Individuals who are already using email marketing and webinars in various platforms will like the fact that GetResponse brings them both together.
You have access to the chatpod and the worldwide settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to offer your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder presently offers 198 templates. Although to be truthful, I ‘d adhere to the newest 100 design templates, a few of the older ones … look actually old.
After picking a landing page design template you can start editing. The modifying experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, and so on.
In the beginning, I thought I desired the icons to be labeled. But after playing around a bit you‘ll quickly know what is what and get the ideal aspects.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as numerous variations as you want, in addition to forms and thank-you pages. GetResponse Survey How To
Landing page setup
After you‘re pleased with your page style. You can add SEO, URL, and email list settings.
What comes next is most likely my preferred part. Just like your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder gets the job done. Of course, some specialized landing page software application has more expensive features. If GetResponse can give their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse since you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse functions that deserve a reference are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you establish total funnels to convert visitors into consumers. The story does not end here however. To review an email marketing platform you have to look at client support and rates plans.
GetResponse: The Good and the Bad
There are many factors to judge email marketing platforms on. GetResponse is a top quality service for a great deal of people, but diving into its virtues and flaws will help reveal whether it is a good fit for your organization in particular.
What GetResponse Is Good At
GetResponse is designed to assist you develop and carry out impactful email marketing campaigns in line with your sales strategy. The tool is abundant in functions while still being easy to use for people with differing skill levels.
Alleviate of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and interface are simple to browse and distraction-free. What‘s more, the platform has actually an outstanding assisted onboarding procedure, strolling you through the procedure of building your very first email project with practical videos. Plus, its design templates and drag-and-drop builder make designing e-mails and landing pages simple.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its representatives are knowledgeable, valuable, and fast to react to demands. Newbies and advanced users alike can receive support in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being much more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is essential if you want to utilize customization at scale.
GetResponse‘s strategic, sequential technique to email marketing has numerous benefits for users. Support and convert leads with highly targeted campaigns. Build engagement and consumer loyalty through appropriate messaging. And produce landing pages to gather tons of interested customers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you have the ability to relax and let the tool do the work for you. With automated series, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that practically anybody can set up an innovative automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features also allow for sophisticated division. Produce lists of subscribers with similar qualities or behaviors, then send personalized messaging at the recipient‘s preferred time. Naturally, this level of customization means that receivers are more likely to react and do something about it.
Freedom to create: GetResponse allows you to create professional-looking e-mails with ease. Users enjoy the huge variety of email design templates readily available, however you can likewise utilize the super smooth drag-and-drop editor to tailor emails to match your branding. It‘s likewise easy to find and recycle design elements from emails that have achieved success in the past. Either way, it‘s simple to make your emails stand apart, even with restricted or no style skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be very in-depth, all the way down to the actions of specific subscribers. The tool even develops comprehensive profiles for you to help you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign performance, engagement, and audience choices.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some noteworthy shortcomings. Let‘s examine those so you can evaluate if any of these are offer breakers for your company.
Combination restrictions: When you carry out a brand-new tool, you desire something that suits your existing tech stack quickly. This is an location where GetResponse falls brief. While it can get in touch with over 120 different apps and pieces of software, there are some noteworthy omissions, especially with project management platforms. And some key integrations like PayPal and Eventbrite can only be achieved through Zapier, which might not be as reputable as a native combination.
Non-responsive landing page design: Having a integrated landing page builder is a big help, however GetResponse‘s tool does not automatically produce mobile-friendly versions. Hence, you need to create the landing page view for mobile visitors separately. This seems like a big miss, considered that so many of your visitors are most likely to wind up at your landing page on their mobile devices.
User-side mobile issues: Additionally, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is really capable at showing you progress and analysis of your campaigns.
Plan limitations: GetResponse‘s standard plan utilized to consist of more automation features, however ultimately made those only available on higher-cost plans. took this away, much to the discouragement of long-time customers. To unlock advanced automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for approximately 1,000 contacts.
Working with GetResponse‘s assistance
GetReponse has exceptional support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you‘ve just got a fast concern, you normally do not want to need to phone someone or fill out a type and wait for an answer. That‘s why live chat is such a helpful tool for software application support. GetResponse offers 24/7 live chat support. And it‘s not simply a chatbot, you can speak with a genuine human who can solve more complicated problems.
Help Center
While live chat is the primary support alternative available, a quick click of the enigma button on the homepage takes you to the extra assistance options. You can pick to:
- Complete a quick form to email GetResponse
- Browse product in the Assistance
There is no obvious method to phone GetResponse, although you do get a devoted account supervisor if you select the Enterprise plan.
Aside from video tours, the Help Center, and all the consumer assistance alternatives, you can also sign up for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just help you get the most out of GetResponse, they also assist you enhance your general marketing skills. Existing course titles include:
- Email Marketing 101 for Bloggers
- List Building Course
- Necessary Landing Page Course
GetResponse Evaluation – Decision
In general, GetResponse is great.
Its marketing automation feature is more advanced than the majority of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are likewise rather efficient. It likewise lets you host webinars internally and create dynamic conversion funnels.
All that said, there are still locations of the program that we aren’t such huge fans of. For one, GetResponse no longer provides phone assistance. We evaluated the 24/7 live chat alternative and while great, lots of company owner would still like to be able to call.
This program likewise has a standard limitation of 500 attendees for its webinars feature. This puts a huge constraint on many businesses, however especially big ones. They are more likely to have a big audience that far goes beyond 500 people.
Finally, although not a huge problem, the reality that a lot of the GetResponse integrations rely on Zapier is hardly perfect.
We suggest giving the complimentary trial a spin. The platform has a lot to provide if you pick the ideal plan for you. GetResponse Survey How To