We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the exact same thing as the other. GetResponse Template Mobile Version
Nevertheless, among the names that gets floated around when speaking about email marketing software is GetResponse.
It is among those tools that has actually been around because forever but continues to perform year in and out.
In this GetResponse review, we‘ll try to break down the tool into its features and discuss its main strengths and weak points.
By the end, you must be able to figure out if GetResponse is powerful enough to use for your company.
What is GetResponse? GetResponse Template Mobile Version
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, along with email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, standard division, and more. Their complimentary permanently plan is also on the generous side, offering users with a landing page/website builder, signup forms and popups, and limitless email sends.They also provide a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse rates
There are six prices plans:
- Getresponse Free –this totally free plan lets you utilize a cut-down version of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an unrestricted number of e-mails to as much as 1,000 subscribers
- Marketing Automation –starting at $59 monthly for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for approximately 1,000 customers.
- Max – custom prices
- Max2 – custom-made pricing.
As you add more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list including 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that offer advanced features (more on these in a moment). With these plans, precise prices depends upon requirements and list size –if you have an interest in using either of them, you‘ll require to get in touch with GetResponse to arrange a demonstration, discuss your needs and negotiate pricing.
GetResponse ‘Max‘ plans
Decent discounts are offered if you pay in advance for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for one month totally free, via a trial that you can access here.
Secret differences in between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a subscriber list
- a range of e-newsletter templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Advertisement management tools
- a website builder tool
Now, there are a variety of distinctions in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which permits you to build complicated autoresponder sequences based upon user behaviour) is only fully available on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not readily available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar access on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can only offer these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the deserted order healing feature (which instantly sends reminder emails to your website visitors who don’t complete an order) is just offered on the ‘Ecommerce Marketing‘ plan or higher.
The exact same opts for order verification e-mails.
- SMS marketing – the option to send marketing text is only readily available on the ‘Max‘ plans.
- Assistance – phone assistance is only offered on the Max2 plan, on which you likewise get a dedicated account manager (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll go over these features in more depth as I progress through the evaluation– however first, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally varied from a few of its essential rivals‘ offerings because unlike some of them notably Mailchimp and AWeber it didn’t use an completely complimentary plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has actually changed – you now have the alternative of using the platform for free forever.
The new ‘Getresponse Free‘ plan.
On the plus side, this totally free variation of GetResponse features some beautiful decent features – the plan lets you gain access to core email marketing functions, the complete series of design templates, a website builder and a landing page builder.
Nevertheless, to use this plan your list should be smaller than 500 records in size, and your newsletters will include GetResponse branding. Considerably, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ However nevertheless, the free plan represents a great way to attempt the item out and to get going with email marketing particularly if you have a small list and just want to send out newsletters periodically to it. | Even so, the complimentary plan represents a great way to try the item out and to get going with email marketing particularly if you have a little list and simply desire to send newsletters occasionally to it.
GetResponse‘s most important functions:
GetResponse is a complete highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s crucial features:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag content blocks on the canvas and edit them directly. Include unique aspects like images, video and products to your emails.
- Email design templates: GetResponse comes with 120+ email templates. You can conserve templates for future usage, style in HTML, or develop your own style from scratch.
- Funnel builder: Create total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation features. Create drip campaigns, set off emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every successful project is testing. In GetResponse you use an A/B testing wizard for e-mails and landing pages, and instantly use the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not need different hosting.
- Consumer support: GetResponse has a responsive support group. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized combinations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Evaluation: the information
Now to the part you have actually been awaiting. We‘re going to examine the core GetResponse features and see if they‘re the ideal suitable for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They‘ve thought about the user experience. I was able to establish my first email within 10 minutes and it felt actually user-friendly.
Design your first email with GetResponse.
Once you produce a complimentary account, you can directly begin developing your actual email. Click on ‘Design message‘, and you‘re greeted by over 120+ email design templates. Good!
GetResponse has 7 categories of email design templates. For example, you can ‘ inform, promote, welcome‘ your consumers. Say you like an email template, press “ conserve“ and it shows up in ‘My templates‘ tab to reuse later.
After you pick a design template, you start tailoring your email in the email builder.
The GetResponse email editor is loaded with features, yet never ever overwhelming. All the editing choices are shown when you need them. So it‘s all very intuitive.
Traditional HTML code lovers can start based on an HTML design or code it from scratch, however that isn’t needed at all. It is great to understand that there is likewise an option for custom-made HTML blocks inside the drag and drop template builder.
Drag & drop email editor options.
In the design section, you choose the structure and look of your email. Establish how many columns you desire, basic colors, and so on. The main editing is made with drag and drop material Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can save blocks and sections. I constantly utilize the very same aspects for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you relate to your ecommerce platform like Shopify the items are right there. And even add a ‘ suggested items‘ area‘ for that extra touch.
Setting up your email for success
On a single page, you develop the entire email. Include subject lines, sender email address, and pick the best email list to send it to.
The cool thing about GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking deal with a GetResponse tracking bit, however also deals with a Google Analytics integration.
With eCommerce tracking you understand which projects drive income and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the building blocks of automation. You produce the email similar to normal newsletter styles, but then activate them to be sent out as an autoresponder.
The scheduling provides you control over email delivery. You can choose to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you don’t desire the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is among the best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a customer welcome automation
On to develop automation to invite my new consumers. I begin with pre-made automation template. And after a few clicks I currently have this:
I know, it looks impressive. When you focus on the automation flow, you understand GetResponse has actually done half the work for you. It‘s easy to change whatever like you desire it.
The automation editor has conditions and actions. When a consumer buys something from you (condition), you trigger an email (action). My very first action is sending out a welcome email. You can add as many emails and conditions as you want.
For this email project, I have actually produced a flow where my brand-new consumers get 2 emails in 2 days. For my convenience, I separate customers who clicked on my email. As soon as the project begins, GetResponse tracks all of this automatically.
My score for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. When you do, you have the power to build complete client journeys. Create your own automation, construct client profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little tweaking, you can construct your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that includes forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Construct your email list (or leads)
- Sell products
- Promote a webinar
Start with a new lead magnet or use one from the 17 templates GetResponse deals. When you have actually selected your lead magnet, you can develop out your funnel.
The entire funnel building process is directed. You get recommendations of what to do at each action and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and straight offers a thank you page design template. Smart! GetResponse Template Mobile Version
How to develop a conversion funnel
As your first step, you‘ll develop a signup landing page. Select the design template, modify your copy and design, and release the page.
You‘ll produce the thank-you page, followed by a promo email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook advertisements. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential stats to monitor your project‘s development. Screen signup rates, the number of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the deserted cart recovery feature, you‘ll have to choose higher plans.
I love that I can create a whole funnel in one control panel, all with the capability to track vital statistics. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a couple of concerns and GetResponse will instantly create a tailored website.
Other website structure choices include:
Widgets (forms, chat boxes, cost tables, etc)
Website colors and themes
Including logo designs and images
After fiddling with the builder for just 5 minutes, I was able to develop a decent homepage with very little effort.
The builder lets you modify whatever on the page. You can alter typefaces, text sizes, add/remove images, reposition components, change cushioning and more.
There‘s a different menu for adding and modifying pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor shows additional personalization when you choose a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is among the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After choosing your title, you include time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to get right after they register.
After everything is set to go, GetResponse will produce a webinar link to drive people to sign up for your webinars.
Now you can send invites to your contact list, manage other webinars, and keep an eye on webinar performance.
I found the webinar tool to have good quality. It‘s got interactive features which lets you keep the audience engaged. These consist of chat, surveys, Q&A and whiteboard.
If you want to reveal a feature or item you can live-share your screen. If I‘m aiming to sell a product, I can include a call to action straight in the webinar.
Individuals who are currently using email marketing and webinars in various platforms will love the truth that GetResponse brings them both together.
You have access to the chatpod and the international settings for your occasion. The occasion is hosted inside the GetResponse app. They also have a mobile app you can use to give your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is included for free in all plans. The landing page builder currently uses 198 design templates. Although to be honest, I ‘d stick to the latest 100 templates, a few of the older ones … look really old.
After selecting a landing page design template you can start editing. The editing experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll rapidly know what is what and get the ideal elements.
What I like about the landing page builder is you can produce A/B variations of your landing page from the beginning. The top left corner of the page lets you produce as many versions as you want, in addition to forms and thank-you pages.
Landing page setup
After you‘re satisfied with your page design. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder does the job. Naturally, some specialized landing page software application has more fancy functions. If GetResponse can give their builder a little a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse features that deserve a mention are:
SMS marketing, Web push notifications, Paid ads, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to convert visitors into clients. The story does not end here. To evaluate an email marketing platform you have to look at consumer assistance and prices plans.
GetResponse: The Great and the Bad
There are lots of factors to evaluate email marketing platforms on. GetResponse is a premium service for a great deal of people, however diving into its virtues and flaws will help expose whether it is a good suitable for your service in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you develop and carry out impactful email marketing projects in line with your sales method. The tool is abundant in functions while still being easy to use for people with varying ability levels.
Relieve of use: GetResponse is especially kind to newcomers to the world of email marketing. Its dashboard and interface are simple to browse and distraction-free. What‘s more, the platform has actually an excellent guided onboarding process, walking you through the process of developing your first email project with practical videos. Plus, its templates and drag-and-drop builder make developing e-mails and landing pages basic.
This is all accentuated by GetResponse‘s 24/7 chat assistance. Its representatives are well-informed, useful, and quick to respond to demands. Newbies and advanced users alike can get help in an immediate.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually become a lot more than an email marketing tool— you can utilize it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with straight away. Automation is key if you want to use customization at scale.
GetResponse‘s tactical, sequential approach to email marketing has numerous advantages for users. Nurture and transform leads with highly targeted campaigns. Develop engagement and customer loyalty through pertinent messaging. And create landing pages to gather tons of interested customers and turn one-time visitors into faithful consumers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to use that practically anybody can set up an advanced automation tree in minutes. Adjust pre-built series or develop your own from scratch.
The automation features likewise enable innovative division. Create lists of subscribers with comparable qualities or habits, then send out individualized messaging at the recipient‘s preferred time. Naturally, this level of customization implies that recipients are more likely to respond and take action.
Freedom to create: GetResponse allows you to create professional-looking emails with ease. Users like the huge variety of email design templates readily available, however you can also utilize the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise easy to find and reuse design components from emails that have actually achieved success in the past. In any case, it‘s easy to make your emails stick out, even with minimal or no design skills.
Solid reporting: GetResponse has top-notch analytics and reporting features, helped by its tools for email recipient and website visitor tracking. Reports can be very detailed, all the way down to the actions of individual subscribers. The tool even builds up detailed profiles for you to help you make future projects more targeted. Email analytics are updated in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Doing not have
While this is a superior email marketing tool, GetResponse still has some notable imperfections. Let‘s examine those so you can evaluate if any of these are deal breakers for your organization.
Integration constraints: When you carry out a brand-new tool, you desire something that fits into your existing tech stack quickly. Unfortunately, this is an area where GetResponse falls short. While it can get in touch with over 120 different apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some crucial integrations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as trusted as a native integration.
Non-responsive landing page style: Having a integrated landing page builder is a substantial help, but GetResponse‘s tool does not instantly create mobile-friendly variations. Thus, you need to create the landing page view for mobile visitors separately. This looks like a big miss out on, considered that a lot of of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Furthermore, the drag-and-drop editor is tough to utilize on mobile. Aside from making small, fundamental changes, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is very capable at revealing you development and analysis of your campaigns.
Plan constraints: GetResponse‘s basic plan utilized to consist of more automation functions, but eventually made those only available on higher-cost plans. took this away, much to the discouragement of long-time consumers. To open sophisticated automation and segmentation, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 monthly for up to 1,000 contacts.
Working with GetResponse‘s support
GetReponse has outstanding assistance options and – notably you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a fast question, you usually don’t wish to need to phone someone or fill out a type and wait on an answer. That‘s why live chat is such a beneficial tool for software support. GetResponse provides 24/7 live chat support. And it‘s not just a chatbot, you can speak to a genuine human who can fix more complex issues.
Assist
While live chat is the main assistance choice on offer, a quick click of the question mark button on the homepage takes you to the extra help alternatives. You can choose to:
- Fill out a quick type to email GetResponse
- Browse product in the Assistance
There is no apparent method to phone GetResponse, although you do get a dedicated account manager if you select the Enterprise plan.
Aside from video trips, the Assistance Center, and all the consumer assistance choices, you can likewise register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training materials don’t simply help you get the most out of GetResponse, they also assist you improve your overall marketing abilities. Existing course titles consist of:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation feature is advanced than a lot of other options on the market. Its email marketing, reporting, and landing page/form contractors are also quite efficient. It likewise lets you host webinars internally and develop vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer uses phone assistance. We checked the 24/7 live chat option and while fantastic, lots of entrepreneur would still like to be able to call.
This program also has a standard limit of 500 participants for its webinars feature. This places a substantial restriction on many companies, but specifically big ones. They are more likely to have a large audience that far exceeds 500 individuals.
Although not a huge concern, the fact that many of the GetResponse integrations rely on Zapier is barely ideal.
We suggest giving the complimentary trial a spin. The platform has a lot to provide if you select the best plan for you.GetResponse Template Mobile Version