We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the same thing as the other. GetResponse Landing Page WordPress
One of the names that get drifted around when talking about email marketing software application is GetResponse.
It is among those tools that has actually been around considering that permanently however continues to perform year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its features and discuss its main strengths and weaknesses.
By the end, you must be able to identify if GetResponse is powerful enough to use for your organization.
What is GetResponse? GetResponse Landing Page WordPress
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, as well as email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a built-in CRM, and advanced automation functions. For this reason, we rank them quite favorably.Their entry plan is fairly priced, with features such as autoresponders, standard segmentation, and more. Their complimentary forever plan is also on the generous side, providing users with a landing page/website builder, signup forms and popups, and endless email sends.They also use a generous 50% discount to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are 6 prices plans:
- Getresponse Free –this free plan lets you utilize a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 per month and lets you send out an unlimited variety of e-mails to up to 1,000 subscribers
- Marketing Automation – beginning at $59 per month for approximately 1,000 customers.
- Ecommerce Marketing – starting at $119 each month for approximately 1,000 subscribers.
- Max – customized prices
- Max2 – custom-made prices.
As you include more subscribers to your list, your costs increase. On top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 subscribers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse pricing (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that provide sophisticated functions (more on these in a moment). With these plans, exact prices depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll need to call GetResponse to arrange a demo, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discounts are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plan for 1 month free of charge, by means of a trial that you can access here.
Secret differences between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder performance
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences in between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the key ones are as follows:
- The automation builder – probably GetResponse’s standout feature, the automation builder (which permits you to develop complicated autoresponder sequences based on user behaviour) is just completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you increase the pricing ladder.
- Live webinars – this performance is not readily available at all on the ‘Email Marketing‘ plan and the variety of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded content) – you can just use these to users if you are on an ‘Ecommerce Marketing‘ plan or higher.
- Team management – you can only have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order recovery function (which immediately sends out tip emails to your website visitors who don’t complete an order) is only offered on the ‘Ecommerce Marketing‘ plan or greater.
The exact same chooses order verification e-mails.
- SMS marketing – the alternative to send out marketing text is only offered on the ‘Max‘ plans.
- Assistance – phone assistance is just offered on the Max2 plan, on which you likewise get a devoted account manager (or ‘Customer Experience Supervisor‘, to utilize the GetResponse term).
I‘ll discuss these features in more depth as I progress through the review– but initially, a fast word about GetResponse‘s brand-new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has actually typically varied from a few of its crucial rivals‘ offerings in that unlike a few of them significantly Mailchimp and AWeber it didn’t offer an completely totally free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that circumstance has actually changed – you now have the choice of using the platform totally free indefinitely.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this complimentary version of GetResponse comes with some beautiful decent features – the plan lets you access core email marketing features, the complete range of templates, a website builder and a landing page builder.
To use this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Considerably, you will not be able to use any autoresponders or automation features on this plan at all.
{ However nevertheless, the free plan represents a great way to try the item out and to start with email marketing specifically if you have a little list and simply wish to send newsletters sometimes to it. | Even so, the complimentary plan represents a excellent method to attempt the item out and to get going with email marketing specifically if you have a small list and just want to send out newsletters periodically to it.
GetResponse‘s most important functions:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Producing marketing e-mails and newsletters is simple. Drag material blocks on the canvas and modify them straight. Add special aspects like images, video and items to your e-mails.
- Email design templates: GetResponse features 120+ email design templates. You can save templates for future use, style in HTML, or develop your own style from scratch.
- Funnel builder: Develop total sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation functions. Develop drip projects, activated emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The backbone of every effective campaign is testing. In GetResponse you use an A/B testing wizard for emails and landing pages, and automatically use the best version as the winner.
- Landing pages: Develop landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you don’t need separate hosting.
- Customer support: GetResponse has a responsive support team. There is a knowledge base, a assistance center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Review: the information
Now to the part you‘ve been waiting for. We‘re going to evaluate the core GetResponse features and see if they‘re the right fit for you.
Getresponse Email Marketing
Designing your first email is smooth with GetResponse. They have actually considered the user experience. I had the ability to establish my first email within 10 minutes and it felt truly instinctive.
Design your very first email with GetResponse.
As soon as you create a totally free account, you can directly start creating your real email. Click ‘ Style message‘, and you‘re welcomed by over 120+ email templates. Nice!
GetResponse has 7 categories of email design templates. You can ‘educate, promote, welcome‘ your consumers. State you like an email design template, press “ conserve“ and it shows up in ‘My design templates‘ tab to reuse later on.
After you choose a template, you begin personalizing your email in the email builder.
The GetResponse email editor is packed with features, yet never ever overwhelming. All the modifying alternatives are revealed when you require them. It‘s all really instinctive.
Old school HTML code lovers can start based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to know that there is also an choice for customized HTML obstructs inside the drag and drop template builder.
Drag & drop email editor choices.
In the layout area, you decide the structure and look of your email. Set up the number of columns you desire, standard colors, etc. The primary editing is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My preferred part of the email editor is that you can conserve blocks and sections. I always use the very same components for headers, footers, and some text/images combinations. In my next email, I conserve a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s totally free stock images (!) collection.
For videos, you just go into the (Youtube) link and it‘ll show up ingrained in the email.
The fun does not stop here. Under the eCommerce tab, you can include products into your email from your online store. Offered you relate to your ecommerce platform like Shopify the products are right there. And even add a ‘ suggested items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you create the entire email. Add subject lines, sender email address, and choose the ideal email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click on your email links. Click tracking works with a GetResponse tracking snippet, however likewise deals with a Google Analytics integration.
With eCommerce tracking you know which projects drive revenue and sales. And can justify your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You create the email just like regular newsletter designs, but then trigger them to be sent out as an autoresponder.
The scheduling offers you control over email shipment. You can choose to send the email at the moment of signup, after a few hours, or at the exact time and date of your preference. You can untick the days of the week when you don’t want the autoresponder to head out. On weekends.
The function I like most here is the ‘time travel‘ toggle. You turn this choice on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit further.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu appears like a marketer‘s dream. Each of these submenus has automation templates to get you began. Due to the fact that we are examining, I am making a ‘welcome‘ automation for you.
Developing a client welcome automation
On to produce automation to invite my brand-new consumers. I begin with pre-made automation design template. And after a few clicks I currently have this:
I know, it looks impressive. When you focus on the automation flow, you recognize GetResponse has actually done half the work for you. It‘s easy to alter whatever like you want it.
The automation editor has conditions and actions. When a customer buys something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as many emails and conditions as you want.
For this email project, I‘ve developed a circulation where my brand-new clients get two e-mails in two days. Then, for my convenience, I separate clients who clicked my email. Once the campaign begins, GetResponse monitors all of this immediately.
My rating for GetResponse automation is 8,5/ 10. It takes a little bit of time to familiarize yourself with all the possibilities. Once you do, you have the power to construct complete consumer journeys. Create your own automation, construct consumer profiles and personalize emails.
Getresponse automation workflows
With GetResponse you can produce automation workflows for:
- Lead certification
- Engagement and retention
- Post-purchase notices
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a little bit of tweaking, you can build your own automation with precision.
Register for GetResponse free of charge here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. That consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell items
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse deals. As soon as you have actually selected your lead magnet, you can develop out your funnel.
The whole funnel building procedure is directed. You get recommendations of what to do at each step and do not forget anything. GetResponse for instance tells you not to forget a thank you page, and directly offers a thank you page template. Smart! GetResponse Landing Page WordPress
How to create a conversion funnel
As your initial step, you‘ll create a signup landing page. Select the template, modify your copy and style, and publish the page.
Then you‘ll create the thank-you page, followed by a promotion email. This is the email to begin promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
You get all your essential statistics to monitor your campaign‘s development. Display signup rates, the variety of contacts, page views and success rate from the conversion dashboard. (they‘re making it too simple!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to choose greater plans.
I love that I can design a whole funnel in one dashboard, all with the capability to track important statistics. It makes the GetResponse funnel builder feel uncomplicated.
Website Builder
GetResponse website builder is their newest addition to the platform.
You develop a website from design templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you answer a couple of questions and GetResponse will instantly create a individualized website.
Other website building options include:
Widgets (forms, chat boxes, rate tables, etc)
Website colors and styles
Adding logo designs and images
After fiddling with the builder for simply 5 minutes, I had the ability to produce a decent homepage with minimal effort.
The builder lets you modify everything on the page. You can alter font styles, text sizes, add/remove images, rearrange aspects, adjust padding and more.
There‘s a separate menu for adding and editing pages on the website. You can modify the navigation bars, headers, and footers. The drag and drop editor reveals further customization when you select a area.
The menus look precisely like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is simple.
After selecting your title, you add time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can include autoresponders for registrants to solve after they sign up.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, handle other webinars, and track webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to show a function or item you can live-share your screen. If I‘m wanting to sell a product, I can add a call to action straight in the webinar.
Individuals who are already using email marketing and webinars in different platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They likewise have a mobile app you can utilize to give your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is consisted of free of charge in all plans. The landing page builder currently provides 198 design templates. Although to be honest, I ‘d stay with the newest 100 templates, some of the older ones … look really old.
After picking a landing page design template you can begin modifying. The modifying experience is different from the email developer.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I believed I wanted the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and get the ideal elements.
What I like about the landing page builder is you can create A/B variations of your landing page from the beginning. The top left corner of the page lets you create as numerous variants as you want, together with forms and thank-you pages.
Landing page setup
After you‘re pleased with your page style. You can add SEO, URL, and email list settings.
What comes next is most likely my preferred part. As with your emails, you established analytics and web event tracking for your landing pages. You can choose your analytics platform to track landing pages. GetResponse integrates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder gets the job done. Of course, some specialized landing page software application has more expensive functions. If GetResponse can offer their builder a little bit of a refresh and include more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can link your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that deserve a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
GetResponse is powerful beyond email marketing. It lets you establish complete funnels to convert visitors into customers. The story does not end here though. To review an email marketing platform you have to take a look at consumer support and rates plans.
GetResponse: The Good and the Bad
There are numerous aspects to judge email marketing platforms on. GetResponse is a top quality solution for a great deal of individuals, but diving into its virtues and defects will help reveal whether it is a good fit for your organization in particular.
What GetResponse Is Proficient at
GetResponse is designed to assist you develop and perform impactful email marketing campaigns in line with your sales technique. The tool is rich in functions while still being easy to use for people with varying ability levels.
Alleviate of use: GetResponse is especially kind to beginners to the world of email marketing. Its control panel and interface are simple to browse and distraction-free. What‘s more, the platform has an outstanding guided onboarding process, walking you through the process of constructing your very first email project with useful videos. Plus, its design templates and drag-and-drop builder make developing e-mails and landing pages basic.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its reps are well-informed, valuable, and quick to react to requests. Newbies and advanced users alike can receive help in an immediate.
Conversion funnels: This is where the strength of the platform really lies. GetResponse has actually ended up being much more than an email marketing tool— you can use it to establish effective opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with immediately. Automation is crucial if you wish to use personalization at scale.
GetResponse‘s tactical, consecutive approach to email marketing has many benefits for users. Nurture and convert leads with extremely targeted projects. Construct engagement and client commitment through appropriate messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into devoted customers.
Quality autoresponders: With GetResponse, you have the ability to sit back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to use that practically any person can establish an sophisticated automation tree in minutes. Adapt pre-built series or construct your own from scratch.
The automation functions also allow for sophisticated segmentation. Create lists of customers with comparable qualities or habits, then send out customized messaging at the recipient‘s preferred time. Naturally, this level of customization implies that recipients are most likely to respond and do something about it.
Freedom to develop: GetResponse permits you to develop professional-looking e-mails with ease. Users like the vast variety of email design templates available, however you can also utilize the incredibly smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise easy to find and recycle design elements from emails that have actually succeeded in the past. In either case, it‘s simple to make your e-mails stand apart, even with restricted or no style abilities.
Solid reporting: GetResponse has top-notch analytics and reporting features, assisted by its tools for email recipient and website visitor tracking. Reports can be super detailed, all the way to the actions of private subscribers. The tool even builds up in-depth profiles for you to assist you make future campaigns more targeted. Email analytics are updated in real-time and let you collect insights on campaign efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a top-notch email marketing tool, GetResponse still has some significant shortcomings. Let‘s take a look at those so you can judge if any of these are deal breakers for your company.
Integration restrictions: When you execute a new tool, you want something that fits into your existing tech stack easily. This is an location where GetResponse falls brief. While it can get in touch with over 120 various apps and pieces of software, there are some noteworthy omissions, particularly with job management platforms. And some key integrations like PayPal and Eventbrite can only be achieved through Zapier, which might not be as trusted as a native combination.
Non-responsive landing page style: Having a integrated landing page builder is a huge assistance, but GetResponse‘s tool does not instantly create mobile-friendly versions. Hence, you have to develop the landing page view for mobile visitors independently. This seems like a big miss, given that so many of your visitors are most likely to wind up at your landing page on their mobile phones.
User-side mobile problems: Furthermore, the drag-and-drop editor is challenging to utilize on mobile. Aside from making small, simple changes, it‘s not likely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you progress and analysis of your projects.
Plan restrictions: GetResponse‘s basic plan used to include more automation functions, however eventually made those only available on higher-cost plans. took this away, much to the dismay of veteran customers. To open advanced automation and division, you‘ll require to pony up for at least the second-highest priced plan, which costs around $41 per month for as much as 1,000 contacts.
Working with GetResponse‘s support
GetReponse has excellent assistance options and – notably you can get assist at any time of the day or night.
Live chat 24/7
If you‘ve only got a fast question, you normally do not want to have to phone somebody or complete a type and await an response. That‘s why live chat is such a useful tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not just a chatbot, you can talk to a genuine human who can resolve more complex problems.
Help
While live chat is the primary support option on offer, a fast click of the question mark button on the homepage takes you to the additional assistance alternatives. You can pick to:
- Submit a fast type to email GetResponse
- Browse product in the Assistance Center
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you choose the Enterprise plan.
Aside from video tours, the Aid Center, and all the consumer assistance choices, you can also sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training materials don’t simply assist you get the most out of GetResponse, they also help you enhance your total marketing skills. Existing course titles include:
- Email Marketing 101 for Blog writers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Verdict
In general, GetResponse is excellent.
Its marketing automation function is more advanced than a lot of other alternatives on the marketplace. Its email marketing, reporting, and landing page/form contractors are also rather effective. It likewise lets you host webinars internally and develop dynamic conversion funnels.
All that stated, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone support. We evaluated the 24/7 live chat alternative and while excellent, lots of company owner would still like to be able to call.
This program likewise has a basic limit of 500 guests for its webinars include. This puts a big constraint on many businesses, however particularly huge ones. They are more likely to have a big audience that far goes beyond 500 individuals.
Lastly, although not a big concern, the truth that much of the GetResponse combinations count on Zapier is barely perfect.
We recommend giving the totally free trial a spin. The platform has a lot to provide if you select the ideal plan for you.GetResponse Landing Page WordPress