We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Contact
However, among the names that gets floated around when talking about email marketing software is GetResponse.
It‘s one of those tools that has actually been around given that forever but continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll try to break down the tool into its functions and discuss its main strengths and weaknesses.
By the end, you must have the ability to determine if GetResponse is effective enough to utilize for your organization.
What is GetResponse? GetResponse Contact
GetResponse is an all-in-one marketing platform that targets e-commerce business owners, as well as email marketing, uses landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they offer their users a basic landing page builder, a integrated CRM, and advanced automation features. For this reason, we rank them quite favorably.Their entry plan is reasonably priced, with functions such as autoresponders, basic segmentation, and more. Their complimentary permanently plan is likewise on the generous side, providing users with a landing page/website builder, signup forms and popups, and limitless email sends.They also offer a generous 50% discount rate to NGOs.
Attempt GetResponse free of charge
GetResponse pricing
There are 6 pricing plans:
- Getresponse Free –this complimentary plan lets you utilize a cut-down variation of Getresponse forever, so long as your list remains under 500 records in size.
- Email Marketing –this begins at $19 each month and lets you send out an endless variety of emails to up to 1,000 subscribers
- Marketing Automation –starting at $59 per month for up to 1,000 subscribers.
- Ecommerce Marketing – starting at $119 monthly for as much as 1,000 subscribers.
- Max – custom rates
- Max2 – custom prices.
As you add more customers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 each month to use GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘ business level‘ offerings that supply innovative functions (more on these in a moment). With these plans, specific rates depends upon requirements and list size –if you have an interest in utilizing either of them, you‘ll require to call GetResponse to schedule a demonstration, discuss your requirements and work out prices.
GetResponse ‘Max‘ plans
Good discount rates are readily available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can attempt the paid -for plan for 1 month free of charge, by means of a trial that you can access here.
Key distinctions between plans
The core features common to all paid-for GetResponse plans are as follows:
- the ability to import and host a customer list
- a variety of e-newsletter templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a variety of differences between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the essential ones are as follows:
- The automation builder – probably GetResponse’s standout function, the automation builder (which allows you to build intricate autoresponder sequences based upon user behaviour) is just totally offered on the ‘Marketing Automation‘ plan or greater
- Conversion funnels – you get access to more automated sales funnels as you go up the prices ladder.
- Live webinars – this performance is not offered at all on the ‘Email Marketing‘ plan and the variety of webinar participants is topped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can just charge for webinar gain access to on an ‘Ecommerce Marketing‘ plan or higher.
- On-demand webinars (access to pre-recorded material) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Group management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional e-mails – the abandoned order healing function (which immediately sends tip emails to your website visitors who don’t finish an order) is only offered on the ‘Ecommerce Marketing‘ plan or higher.
The same opts for order verification e-mails.
- SMS marketing – the choice to send out marketing text is only available on the ‘Max‘ plans.
- Support – phone assistance is just offered on the Max2 plan, on which you also get a dedicated account manager (or ‘ Consumer Experience Supervisor‘, to use the GetResponse term).
I‘ll discuss these features in more depth as I advance through the review– but initially, a quick word about GetResponse‘s new ‘free-forever‘ plan.
The new ‘GetResponse Free‘ plan
GetResponse has generally differed from some of its crucial competitors‘ offerings because unlike a few of them especially Mailchimp and AWeber it didn’t provide an entirely free plan.
With the recent launch of its new ‘free-forever‘ plan, Getresponse Free, that scenario has altered – you now have the option of using the platform totally free forever.
The brand-new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse includes some lovely decent features – the plan lets you gain access to core email marketing functions, the complete variety of templates, a website builder and a landing page builder.
To utilize this plan your list need to be smaller than 500 records in size, and your newsletters will include GetResponse branding. Significantly, you won’t have the ability to use any autoresponders or automation features on this plan at all.
{ But however, the totally free plan represents a excellent way to attempt the item out and to get going with email marketing particularly if you have a small list and simply wish to send out newsletters sometimes to it. | Even so, the complimentary plan represents a good method to attempt the product out and to get going with email marketing specifically if you have a small list and just want to send newsletters periodically to it.
GetResponse‘s essential features:
GetResponse is a full highlighted email marketing and automation tool with all the nuts and bolts you‘d expect.
Here are GetResponse‘s most important functions:.
- Drag and Drop email editor: Developing marketing emails and newsletters is easy. Drag material blocks on the canvas and edit them directly. Include special elements like images, video and products to your emails.
- Email design templates: GetResponse features 120+ email templates. You can save design templates for future use, design in HTML, or develop your own style from scratch.
- Funnel builder: Produce total register and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse has lots of email automation features. Develop drip campaigns, set off emails, and autoresponders. GetResponse automation have actually lead scoring to single out your most popular leads.
- A/B testing: The foundation of every effective campaign is testing. In GetResponse you utilize an A/B testing wizard for e-mails and landing pages, and immediately use the best variation as the winner.
- Landing pages: Construct landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Client support: GetResponse has a responsive support group. There is a knowledge base, a help center, and 24/7 email and chat support.
- Combinations: Sync your GetResponse account with any CRM or eCommerce platform. You can make custom-made integrations with the GetResponse API or Zapier.
Try GetResponse for free here.
GetResponse Evaluation: the details
Now to the part you‘ve been waiting for. We‘re going to review the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Designing your very first email is smooth with GetResponse. They have actually thought about the user experience. I was able to set up my very first email within 10 minutes and it felt actually intuitive.
Design your first email with GetResponse.
When you create a free account, you can directly begin designing your actual email. Click on ‘ Style message‘, and you‘re greeted by over 120+ email templates. Good!
GetResponse has 7 classifications of email templates. You can ‘educate, promote, welcome‘ your consumers. State you like an email design template, press “ conserve“ and it appears in ‘My design templates‘ tab to recycle later.
After you choose a design template, you start personalizing your email in the email builder.
The GetResponse email editor is packed with functions, yet never overwhelming. All the modifying alternatives are revealed when you need them. It‘s all very intuitive.
Traditional HTML code fans can begin based on an HTML style or code it from scratch, but that isn’t required at all. It is excellent to know that there is also an choice for custom-made HTML blocks inside the drag and drop design template builder.
Drag & drop email editor choices.
In the design section, you decide the structure and appearance of your email. Establish how many columns you desire, basic colors, etc. The primary editing is made with drag and drop content Blocks.
You can include:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Custom HTML.
My favorite part of the email editor is that you can save blocks and areas. I constantly utilize the exact same aspects for headers, footers, and some text/images combos. In my next email, I save a lot of time by re-using them.
Adding videos and images is straightforward. You can either drag and drop your image or browse from GetResponse‘s complimentary stock images (!) collection.
For videos, you simply go into the (Youtube) link and it‘ll show up ingrained in the email.
The enjoyable does not stop here. Under the eCommerce tab, you can include items into your email from your online shop. Offered you relate to your ecommerce platform like Shopify the items are right there. And even include a ‘recommended items‘ section‘ for that additional touch.
Establishing your email for success
On a single page, you produce the whole email. Include subject lines, sender email address, and select the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking deal with a GetResponse tracking snippet, but likewise deals with a Google Analytics integration.
With eCommerce tracking you understand which projects drive profits and sales. And can justify your marketing costs.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You produce the email just like typical newsletter designs, but then activate them to be sent as an autoresponder.
The scheduling offers you manage over email delivery. You can select to send the email at the moment of signup, after a couple of hours, or at the exact time and date of your preference. You can untick the days of the week when you do not want the autoresponder to head out. For instance on weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to deliver the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit more.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell in love with GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a marketer‘s dream. Each of these submenus has automation templates to get you started. Since we are reviewing, I am making a ‘welcome‘ automation for you.
Producing a consumer welcome automation
On to create automation to welcome my new clients. I start with pre-made automation template. And after a few clicks I currently have this:
I understand, it looks impressive. When you zoom in on the automation circulation, you recognize GetResponse has done half the work for you. It‘s easy to alter everything like you want it.
The automation editor has conditions and actions. When a consumer purchases something from you (condition), you activate an email (action). My first action is sending out a welcome email. You can include as lots of e-mails and conditions as you desire.
For this email campaign, I‘ve developed a flow where my new consumers get 2 emails in 2 days. For my convenience, I separate customers who clicked on my email. As soon as the project starts, GetResponse monitors all of this instantly.
My score for GetResponse automation is 8,5/ 10. It takes a little time to familiarize yourself with all the possibilities. Once you do, you have the power to develop total client journeys. Produce your own automation, develop consumer profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can create automation workflows for:
- Lead qualification
- Engagement and retention
- Post-purchase notices
- Abandoned cart triggers
- Webinars and online courses
- Sales promotion, and
- Affiliate marketing
These are simply some examples. With the prebuilt automation design templates, and a bit of tweaking, you can develop your own automation with accuracy.
Register for GetResponse totally free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages etc.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Sell products
- Promote a webinar
Begin with a new lead magnet or utilize one from the 17 templates GetResponse offers. When you‘ve selected your lead magnet, you can construct out your funnel.
The whole funnel structure procedure is directed. You get suggestions of what to do at each step and don’t forget anything. GetResponse for instance informs you not to forget a thank you page, and directly offers a thank you page design template. Smart!
How to produce a conversion funnel
As your initial step, you‘ll create a signup landing page. Choose the template, fine-tune your copy and design, and release the page.
Then you‘ll develop the thank-you page, followed by a promotion email. This is the email to start promoting your new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Lastly, you get all your essential stats to monitor your campaign‘s development. Display signup rates, the number of contacts, page views and success rate from the conversion dashboard. (they‘re making it too easy!).
With the Email Marketing plan you can develop lead and lead magnet funnels. For more and the abandoned cart recovery feature, you‘ll need to choose higher plans.
I adore that I can create a entire funnel in one control panel, all with the ability to track vital stats. It makes the GetResponse funnel builder feel effortless.
Website Builder
GetResponse website builder is their most recent addition to the platform.
You construct a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few questions and GetResponse will instantly create a tailored website.
Other website building options consist of:
Widgets (forms, chat boxes, price tables, etc)
Website colors and themes
Including logos and images
After fiddling with the builder for just 5 minutes, I was able to develop a good homepage with minimal effort.
The builder lets you modify everything on the page. You can change fonts, text sizes, add/remove images, reposition elements, change padding and more.
There‘s a different menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor reveals further personalization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot today. GetResponse is one of the few email marketing platforms that have webinars consisted of.
Setting up a webinar is easy.
After selecting your title, you add time, date, and duration of the webinar. You pick which contact list you‘ll include your registrants to. You can add autoresponders for registrants to solve after they register.
After whatever is set to go, GetResponse will produce a webinar link to drive individuals to register for your webinars.
Now you can send invites to your contact list, manage other webinars, and track webinar efficiency.
I found the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These include chat, polls, Q&A and white boards.
If you wish to show a function or product you can live-share your screen. If I‘m wanting to sell a product, I can add a call to action straight in the webinar.
Individuals who are already using email marketing and webinars in various platforms will enjoy the truth that GetResponse brings them both together.
You have access to the chatpod and the global settings for your occasion. The event is hosted inside the GetResponse app. They also have a mobile app you can utilize to provide your webinar on the go.
Landing Page Builder
The Getresponse landing page builder is consisted of for free in all plans. The landing page builder presently provides 198 design templates. To be honest, I ‘d stick to the most recent 100 templates, some of the older ones … look actually old.
After picking a landing page template you can begin editing. The modifying experience is various from the email creator.
The single-column menu on the right has all the drag and drop components like text, images, video, buttons, etc.
In the beginning, I thought I wanted the icons to be labeled. However after playing around a bit you‘ll quickly understand what is what and grab the ideal aspects.
What I like about the landing page builder is you can develop A/B variants of your landing page from the beginning. The leading left corner of the page lets you create as many versions as you desire, together with forms and thank-you pages. GetResponse Contact
Landing page setup
After you‘re pleased with your page style. You can include SEO, URL, and email list settings.
What comes next is probably my favorite part. As with your emails, you established analytics and web event tracking for your landing pages. You can pick your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, etc.
The landing page builder finishes the job. Naturally, some specialized landing page software application has more fancy functions. If GetResponse can give their builder a little a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick to this GetResponse because you can link your landing pages to other campaigns like webinars, funnels, and automation.
Other GetResponse functions that are worthy of a reference are:
SMS marketing, Web push alerts, Paid ads, and Livechat.
So GetResponse is powerful beyond email marketing. It lets you set up total funnels to transform visitors into consumers. The story doesn’t end here though. To evaluate an email marketing platform you have to look at consumer assistance and pricing plans.
GetResponse: The Great and the Bad
There are many aspects to judge email marketing platforms on. GetResponse is a top quality option for a lot of people, however delving into its virtues and defects will help reveal whether it is a good fit for your business in particular.
What GetResponse Is Good At
GetResponse is created to assist you produce and carry out impactful email marketing projects in line with your sales strategy. The tool is abundant in functions while still being easy to use for individuals with varying skill levels.
Relieve of use: GetResponse is particularly kind to newbies to the world of email marketing. Its dashboard and interface are easy to browse and distraction-free. What‘s more, the platform has an exceptional directed onboarding process, strolling you through the process of developing your first email campaign with practical videos. Plus, its design templates and drag-and-drop builder make designing emails and landing pages basic.
This is all highlighted by GetResponse‘s 24/7 chat assistance. Its representatives are educated, useful, and quick to respond to demands. Newbies and advanced users alike can get help in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being a lot more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to deal with quickly. Automation is essential if you wish to utilize personalization at scale.
GetResponse‘s strategic, consecutive method to email marketing has various benefits for users. Nurture and transform leads with highly targeted campaigns. Build engagement and consumer commitment through pertinent messaging. And develop landing pages to collect tons of interested customers and turn one-time visitors into faithful customers.
Quality autoresponders: With GetResponse, you‘re able to relax and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more strategic side of things. Plus, the automation builder is easy enough to utilize that practically anybody can establish an innovative automation tree in minutes. Adjust pre-built series or build your own from scratch.
The automation features likewise allow for sophisticated division. Develop lists of subscribers with comparable qualities or habits, then send individualized messaging at the recipient‘s chosen time. Naturally, this level of personalization suggests that receivers are most likely to react and take action.
Flexibility to create: GetResponse permits you to develop professional-looking emails with ease. Users love the large variety of email design templates readily available, but you can likewise use the very smooth drag-and-drop editor to customize emails to match your branding. It‘s likewise simple to find and recycle style components from emails that have been successful in the past. In any case, it‘s simple to make your emails stand apart, even with minimal or no style abilities.
Solid reporting: GetResponse has premium analytics and reporting functions, helped by its tools for email recipient and website visitor tracking. Reports can be extremely detailed, all the way to the actions of individual subscribers. The tool even builds up detailed profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you gather insights on campaign performance, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a superior email marketing tool, GetResponse still has some noteworthy imperfections. Let‘s take a look at those so you can evaluate if any of these are offer breakers for your organization.
Integration limitations: When you execute a brand-new tool, you want something that fits into your existing tech stack easily. Regrettably, this is an area where GetResponse falls short. While it can get in touch with over 120 various apps and pieces of software application, there are some noteworthy omissions, especially with job management platforms. And some key combinations like PayPal and Eventbrite can just be achieved through Zapier, which might not be as trustworthy as a native integration.
Non-responsive landing page style: Having a built-in landing page builder is a huge help, but GetResponse‘s tool doesn’t immediately create mobile-friendly versions. Thus, you need to develop the landing page view for mobile visitors separately. This looks like a big miss out on, considered that numerous of your visitors are likely to wind up at your landing page on their mobile phones.
User-side mobile issues: Furthermore, the drag-and-drop editor is hard to utilize on mobile. Aside from making small, primary changes, it‘s unlikely you‘ll have the ability to modify your landing pages on the go, though the GetResponse mobile app is extremely capable at showing you development and analysis of your projects.
Plan limitations: GetResponse‘s standard plan used to consist of more automation functions, but eventually made those only accessible on higher-cost plans. took this away, much to the dismay of long-time consumers. To open sophisticated automation and division, you‘ll need to pony up for at least the second-highest priced plan, which costs around $41 each month for approximately 1,000 contacts.
Dealing with GetResponse‘s assistance
GetReponse has excellent support choices and – importantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually just got a fast concern, you usually do not want to need to phone someone or complete a type and await an response. That‘s why live chat is such a helpful tool for software application support. GetResponse provides 24/7 live chat assistance. And it‘s not just a chatbot, you can talk to a genuine human who can solve more complicated problems.
Assist
While live chat is the primary support option on offer, a fast click of the question mark button on the homepage takes you to the additional help alternatives. You can choose to:
- Fill out a quick type to email GetResponse
- Search material in the Help
There is no obvious way to phone GetResponse, although you do get a dedicated account manager if you choose the Enterprise plan.
Aside from video trips, the Aid Center, and all the consumer assistance choices, you can also register for live webinars with members of the GetResponse groups where you can ask all your burning questions.
There are the courses. These online training products do not just help you get the most out of GetResponse, they also assist you improve your general marketing abilities. Present course titles include:
- Email Marketing 101 for Bloggers
- List Structure Course
- Essential Landing Page Course
GetResponse Evaluation – Verdict
In general, GetResponse is excellent.
Its marketing automation function is more advanced than the majority of other choices on the marketplace. Its email marketing, reporting, and landing page/form home builders are likewise rather effective. It likewise lets you host webinars internally and develop dynamic conversion funnels.
All that said, there are still areas of the program that we aren’t such huge fans of. For one, GetResponse no longer uses phone assistance. We evaluated the 24/7 live chat option and while fantastic, many business owners would still like to be able to call.
This program also has a basic limitation of 500 guests for its webinars include. This places a huge restriction on many organizations, however especially big ones. They are most likely to have a large audience that far surpasses 500 individuals.
Finally, although not a huge problem, the fact that much of the GetResponse combinations rely on Zapier is barely ideal.
We suggest offering the free trial a spin. The platform has a lot to provide if you select the best plan for you. GetResponse Contact