We‘re drowning in a sea of email marketing and marketing automation tools, all of which do the very same thing as the other. GetResponse Free Account
One of the names that get drifted around when talking about email marketing software is GetResponse.
It‘s one of those tools that has been around given that forever however continues to deliver the goods year in and out.
In this GetResponse evaluation, we‘ll attempt to break down the tool into its functions and discuss its primary strengths and weak points.
By the end, you should have the ability to determine if GetResponse is powerful enough to utilize for your organization.
What is GetResponse? GetResponse Free Account
GetResponse is an all-in-one marketing platform that targets e-commerce company owner, in addition to email marketing, provides landing pages, a CRM, and advanced automation. In addition to their email marketing tools, they use their users a easy landing page builder, a integrated CRM, and advanced automation functions. For this reason, we rank them pretty favorably.Their entry plan is fairly priced, with features such as autoresponders, fundamental division, and more. Their free permanently plan is likewise on the generous side, supplying users with a landing page/website builder, signup forms and popups, and unrestricted email sends.They also offer a generous 50% discount to NGOs.
GetResponse prices
There are 6 prices plans:
- Getresponse Free –this totally free plan lets you use a cut-down variation of Getresponse indefinitely, so long as your list stays under 500 records in size.
- Email Marketing –this begins at $19 monthly and lets you send out an unlimited number of emails to up to 1,000 customers
- Marketing Automation – beginning at $59 each month for approximately 1,000 customers.
- Ecommerce Marketing – beginning at $119 each month for up to 1,000 customers.
- Max – customized pricing
- Max2 – customized pricing.
As you include more subscribers to your list, your costs increase. At the top end of the scale, you can expect to pay $539, $599, or $699 monthly to utilize GetResponse with a list containing 100,000 customers on the ‘Email Marketing,‘ ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans respectively.
GetResponse rates (2023)
With regard to the ‘Max‘ and ‘Max2‘ plans, these are more ‘enterprise level‘ offerings that supply sophisticated features (more on these in a moment). With these plans, precise pricing depends upon requirements and list size –if you‘re interested in using either of them, you‘ll need to contact GetResponse to schedule a demonstration, discuss your requirements and work out rates.
GetResponse ‘Max‘ plans
Decent discount rates are available if you pay upfront for 1 or 2 years of service – 18% and 30% respectively.
You can try the paid -for plans out for one month for free, via a trial that you can access here.
Key distinctions between plans
The core features typical to all paid-for GetResponse plans are as follows:
- the capability to import and host a customer list
- a series of e-newsletter design templates
- autoresponder functionality
- a landing page builder
- leads funnels
- Facebook and Google Ad management tools
- a website builder tool
Now, there are a number of distinctions between the ‘Email Marketing‘, ‘Marketing Automation‘ and ‘Ecommerce Marketing‘ plans, but for me, the crucial ones are as follows:
- The automation builder – arguably GetResponse’s standout feature, the automation builder (which allows you to develop intricate autoresponder series based upon user behaviour) is only completely offered on the ‘Marketing Automation‘ plan or higher
- Conversion funnels – you get access to more automatic sales funnels as you go up the pricing ladder.
- Live webinars – this functionality is not available at all on the ‘Email Marketing‘ plan and the number of webinar participants is capped for the ‘Marketing Automation‘, ‘Ecommerce Marketing‘, ‘Max‘ and ‘Max2 ′ plans at 100, 300, 500 and 1,000 respectively.
- Paid webinars – you can only charge for webinar access on an ‘Ecommerce Marketing‘ plan or greater.
- On-demand webinars (access to pre-recorded content) – you can just offer these to users if you are on an ‘Ecommerce Marketing‘ plan or greater.
- Team management – you can just have one user account on the ‘Email Marketing‘ plan; by contrast, you get 3 on ‘Marketing Automation‘, 5 on ‘Ecommerce Marketing‘, 10 on ‘Max‘ and 500 on ‘Max2‘.
- Transactional emails – the abandoned order recovery feature (which automatically sends tip emails to your website visitors who don’t complete an order) is only available on the ‘Ecommerce Marketing‘ plan or greater.
The exact same goes for order confirmation e-mails.
- SMS marketing – the alternative to send marketing text is only readily available on the ‘Max‘ plans.
- Support – phone assistance is just readily available on the Max2 plan, on which you also get a devoted account manager (or ‘ Consumer Experience Manager‘, to utilize the GetResponse term).
I‘ll talk about these functions in more depth as I progress through the review– however first, a quick word about GetResponse‘s brand-new ‘free-forever‘ plan.
The brand-new ‘GetResponse Free‘ plan
GetResponse has typically differed from some of its key rivals‘ offerings in that unlike some of them significantly Mailchimp and AWeber it didn’t offer an completely totally free plan.
With the current launch of its brand-new ‘free-forever‘ plan, Getresponse Free, that scenario has actually altered – you now have the option of using the platform totally free indefinitely.
The new ‘Getresponse Free‘ plan.
On the plus side, this free version of GetResponse comes with some lovely decent functions – the plan lets you access core email marketing features, the complete range of design templates, a website builder and a landing page builder.
To utilize this plan your list must be smaller sized than 500 records in size, and your newsletters will feature GetResponse branding. Significantly, you won’t be able to use any autoresponders or automation functions on this plan at all.
{ But even so, the free plan represents a great way to try the product out and to start with email marketing particularly if you have a small list and just want to send newsletters periodically to it. | Even so, the free plan represents a good method to try the item out and to get going with email marketing particularly if you have a little list and just desire to send newsletters occasionally to it.
GetResponse‘s essential functions:
GetResponse is a complete featured email marketing and automation tool with all the nuts and bolts you‘d anticipate.
Here are GetResponse‘s essential functions:.
- Drag and Drop email editor: Producing marketing emails and newsletters is easy. Drag content blocks on the canvas and modify them straight. Include special elements like images, video and items to your e-mails.
- Email templates: GetResponse features 120+ email design templates. You can save design templates for future usage, style in HTML, or build your own design from scratch.
- Funnel builder: Develop complete sign up and sales funnels. Funnels let you sell more and grow your email list.
- Email automation: GetResponse is full of email automation functions. Produce drip projects, triggered emails, and autoresponders. GetResponse automation have lead scoring to single out your hottest leads.
- A/B testing: The foundation of every successful campaign is testing. In GetResponse you utilize an A/B testing wizard for emails and landing pages, and automatically utilize the best version as the winner.
- Landing pages: Build landing pages with a drag and drop editor. GetResponse‘s landing page editor can add forms, and videos. The pages are hosted by GetResponse, so you do not require different hosting.
- Consumer assistance: GetResponse has a responsive support group. There is a knowledge base, a aid center, and 24/7 email and chat support.
- Integrations: Sync your GetResponse account with any CRM or eCommerce platform. You can make customized integrations with the GetResponse API or Zapier.
Attempt GetResponse for free here.
GetResponse Review: the information
Now to the part you‘ve been waiting on. We‘re going to examine the core GetResponse functions and see if they‘re the best suitable for you.
Getresponse Email Marketing
Creating your very first email is smooth with GetResponse. They have actually thought about the user experience. I had the ability to establish my very first email within 10 minutes and it felt truly user-friendly.
Design your very first email with GetResponse.
When you develop a free account, you can directly begin creating your actual email. Click ‘ Style message‘, and you‘re greeted by over 120+ email templates. Great!
GetResponse has 7 categories of email design templates. You can ‘ inform, promote, invite‘ your clients. Say you like an email design template, press “ conserve“ and it shows up in ‘My templates‘ tab to reuse later on.
After you select a template, you begin tailoring your email in the email builder.
The GetResponse email editor is packed with functions, yet never ever frustrating. All the modifying choices are revealed when you require them. So it‘s all extremely intuitive.
Traditional HTML code lovers can begin based upon an HTML design or code it from scratch, however that isn’t required at all. It is good to know that there is also an choice for customized HTML blocks inside the drag and drop design template builder.
Drag & drop email editor options.
In the layout area, you decide the structure and appearance of your email. Establish the number of columns you want, standard colors, and so on. The main modifying is done with drag and drop material Blocks.
You can add:
- Images, Text, and Buttons.
- Video (youtube-ish!).
- Whitespace and margins.
- Social sharing links and.
- Customized HTML.
My favorite part of the email editor is that you can save blocks and sections. I always use the exact same elements for headers, footers, and some text/images combos. So in my next email, I conserve a great deal of time by reusing them.
Including videos and images is straightforward. You can either drag and drop your image or search from GetResponse‘s complimentary stock images (!) collection.
For videos, you just enter the (Youtube) link and it‘ll appear embedded in the email.
The fun doesn’t stop here. Under the eCommerce tab, you can include items into your email from your online store. Provided you relate to your ecommerce platform like Shopify the products are right there. And even include a ‘recommended items‘ area‘ for that additional touch.
Setting up your email for success
On a single page, you develop the entire email. Include subject lines, sender email address, and choose the right email list to send it to.
The cool feature of GetResponse email tracking is it lets you track eCommerce interactions:
You can track what your readers do after they click your email links. Click tracking works with a GetResponse tracking bit, however also deals with a Google Analytics integration.
With eCommerce tracking you understand which projects drive profits and sales. And can validate your marketing expenses.
GetResponse Email Automation
GetResponse Autoresponders are the foundation of automation. You develop the email much like regular newsletter styles, however then activate them to be sent out as an autoresponder.
The scheduling provides you manage over email delivery. You can select to send out the email at the moment of signup, after a couple of hours, or at the exact time and date of your liking. You can untick the days of the week when you do not desire the autoresponder to go out. On weekends.
The feature I like most here is the ‘time travel‘ toggle. You turn this option on to provide the email at the recipient‘s local time.
Let‘s dive into marketing automation features a bit additional.
Marketing Automation Tools
GetResponse shines in marketing automation. It is one of the very best SMB email marketing platforms, because of the automation workflows.
I fell for GetResponse marketing automation when I opened the automation menu and I saw this navigation bar.
This menu looks like a online marketer‘s dream. Each of these submenus has automation templates to get you started. Due to the fact that we are evaluating, I am making a ‘welcome‘ automation for you.
Developing a consumer welcome automation
On to create automation to welcome my brand-new clients. I start with pre-made automation template. And after a couple of clicks I currently have this:
I understand, it looks impressive. When you focus on the automation circulation, you understand GetResponse has actually done half the work for you. It‘s easy to alter everything like you want it.
The automation editor has conditions and actions. For example, when a client purchases something from you (condition), you activate an email (action). My very first action is sending a welcome email. You can include as lots of e-mails and conditions as you want.
For this email campaign, I have actually developed a flow where my brand-new consumers get 2 e-mails in two days. Then, for my convenience, I separate customers who clicked my email. When the campaign begins, GetResponse tracks all of this immediately.
My score for GetResponse automation is 8,5/ 10. It takes a bit of time to acquaint yourself with all the possibilities. But once you do, you have the power to develop total consumer journeys. Produce your own automation, develop client profiles and individualize emails.
Getresponse automation workflows
With GetResponse you can develop automation workflows for:
- Lead credentials
- Engagement and retention
- Post-purchase alerts
- Deserted cart triggers
- Webinars and online courses
- Sales promo, and
- Affiliate marketing
These are just some examples. With the prebuilt automation design templates, and a little tweaking, you can construct your own automation with accuracy.
Sign up for GetResponse for free here
Funnel builder
Onto the funnel builder. A funnel is another way to explain all the steps in a marketing campaign. So that consists of forms, emails, SMS, landing pages and so on.
GetResponse‘s conversion funnel builder starts by asking if you want to:.
- Develop your email list (or leads)
- Offer products
- Promote a webinar
Begin with a new lead magnet or use one from the 17 templates GetResponse offers. As soon as you‘ve picked your lead magnet, you can develop out your funnel.
The entire funnel structure process is guided. You get tips of what to do at each step and do not forget anything. GetResponse for example informs you not to forget a thank you page, and directly provides a thank you page template. Smart! GetResponse Free Account
How to create a conversion funnel
As your initial step, you‘ll create a signup landing page. Select the template, tweak your copy and design, and publish the page.
You‘ll produce the thank-you page, followed by a promotion email. This is the email to begin promoting your brand-new made funnel.
Promote your funnel through Facebook ads. Connect your Facebook account to GetResponse and it works.
Clearly more emails, forms, and pages can crank up your funnel to max conversion.
Finally, you get all your important statistics to monitor your project‘s progress. Monitor signup rates, the variety of contacts, page views and success rate from the conversion control panel. (they‘re making it too easy!).
With the Email Marketing plan you can create lead and lead magnet funnels. For more and the abandoned cart healing function, you‘ll need to go with greater plans.
I adore that I can design a whole funnel in one control panel, all with the capability to track important stats. It makes the GetResponse funnel builder feel simple and easy.
Website Builder
GetResponse website builder is their latest addition to the platform.
You build a website from templates or with their ‘Ai powered builder‘. With the Ai-powered builder, you address a few concerns and GetResponse will immediately produce a customized website.
Other website structure choices consist of:
Widgets (forms, chat boxes, cost tables, and so on)
Website colors and themes
Adding logos and images
After adjusting the builder for just 5 minutes, I was able to develop a good homepage with minimal effort.
The builder lets you edit everything on the page. You can alter typefaces, text sizes, add/remove images, reposition elements, adjust padding and more.
There‘s a different menu for including and modifying pages on the website. You can tweak the navigation bars, headers, and footers. The drag and drop editor shows additional customization when you pick a section.
The menus look exactly like the email and landing page editor.
Webinars
Webinars are so hot right now. GetResponse is one of the few email marketing platforms that have webinars included.
Establishing a webinar is easy.
After picking your title, you add time, date, and period of the webinar. Then you select which contact list you‘ll add your registrants to. You can add autoresponders for registrants to get right after they sign up.
After everything is set to go, GetResponse will create a webinar link to drive people to sign up for your webinars.
Now you can send out welcomes to your contact list, handle other webinars, and track webinar performance.
I discovered the webinar tool to have good quality. It‘s got interactive functions which lets you keep the audience engaged. These consist of chat, surveys, Q&A and white boards.
If you wish to reveal a feature or item you can live-share your screen. If I‘m wanting to offer a item, I can include a call to action straight in the webinar.
People who are currently using email marketing and webinars in various platforms will enjoy the reality that GetResponse brings them both together.
You have access to the chatpod and the global settings for your event. The event is hosted inside the GetResponse app. They also have a mobile app you can use to offer your webinar on the go.
Experiment with GetResponse today.
Landing Page Builder
The Getresponse landing page builder is included totally free in all plans. The landing page builder currently provides 198 templates. Although to be honest, I ‘d adhere to the most recent 100 design templates, some of the older ones … look truly old.
After picking a landing page template you can start editing. The modifying experience is various from the email creator.
The single-column menu on the right has all the drag and drop elements like text, images, video, buttons, and so on.
In the beginning, I thought I wanted the icons to be labeled. After playing around a bit you‘ll rapidly understand what is what and grab the ideal elements.
What I like about the landing page builder is you can develop A/B versions of your landing page from the beginning. The leading left corner of the page lets you create as numerous versions as you desire, in addition to forms and thank-you pages.
Landing page setup
After you‘re pleased with your page design. You can include SEO, URL, and email list settings.
What comes next is most likely my favorite part. Similar to your emails, you set up analytics and web event tracking for your landing pages. You can select your analytics platform to track landing pages. GetResponse incorporates with all of them: Google Analytics, Facebook Pixel, Kissmetrics, and so on.
The landing page builder finishes the job. Obviously, some specialized landing page software has more elegant functions. If GetResponse can provide their builder a little bit of a refresh and add more templates, they‘ll be on par with other tools.
I‘d still stick with this GetResponse because you can connect your landing pages to other projects like webinars, funnels, and automation.
Other GetResponse features that are worthy of a mention are:
SMS marketing, Web push alerts, Paid advertisements, and Livechat.
So GetResponse is effective beyond email marketing. It lets you establish complete funnels to transform visitors into customers. The story does not end here though. To evaluate an email marketing platform you have to look at client support and prices plans.
GetResponse: The Good and the Bad
There are numerous elements to evaluate email marketing platforms on. GetResponse is a high-quality option for a great deal of individuals, however delving into its virtues and flaws will help reveal whether it is a good fit for your company in particular.
What GetResponse Is Good At
GetResponse is designed to help you develop and perform impactful email marketing campaigns in line with your sales technique. The tool is rich in functions while still being easy to use for people with varying ability levels.
Reduce of use: GetResponse is particularly kind to newbies to the world of email marketing. Its control panel and user interface are easy to browse and distraction-free. What‘s more, the platform has actually an outstanding directed onboarding process, walking you through the procedure of constructing your first email campaign with handy videos. Plus, its design templates and drag-and-drop builder make developing emails and landing pages easy.
This is all emphasized by GetResponse‘s 24/7 chat assistance. Its reps are well-informed, valuable, and fast to respond to requests. Newbies and advanced users alike can get help in an instant.
Conversion funnels: This is where the strength of the platform truly lies. GetResponse has actually ended up being far more than an email marketing tool— you can use it to establish powerful opt-in, lead magnet, sales, and webinar funnels. There are even readymade automated funnels for you to work with quickly. Automation is key if you want to use customization at scale.
GetResponse‘s tactical, consecutive technique to email marketing has many benefits for users. Nurture and convert leads with extremely targeted projects. Construct engagement and consumer commitment through relevant messaging. And develop landing pages to collect tons of interested subscribers and turn one-time visitors into faithful clients.
Quality autoresponders: With GetResponse, you have the ability to kick back and let the tool do the work for you. With automated sequences, you can focus your time and resources on the more tactical side of things. Plus, the automation builder is simple enough to utilize that practically anyone can establish an sophisticated automation tree in minutes. Adjust pre-built sequences or construct your own from scratch.
The automation features likewise permit innovative segmentation. Develop lists of customers with comparable qualities or behaviors, then send tailored messaging at the recipient‘s preferred time. Naturally, this level of customization means that recipients are more likely to react and do something about it.
Liberty to create: GetResponse allows you to develop professional-looking emails with ease. Users like the vast variety of email design templates offered, however you can also use the very smooth drag-and-drop editor to personalize emails to match your branding. It‘s likewise simple to find and recycle style aspects from emails that have succeeded in the past. In any case, it‘s easy to make your e-mails stand out, even with minimal or no design skills.
Solid reporting: GetResponse has premium analytics and reporting functions, assisted by its tools for email recipient and website visitor tracking. Reports can be extremely comprehensive, all the way down to the actions of specific subscribers. The tool even builds up in-depth profiles for you to assist you make future projects more targeted. Email analytics are upgraded in real-time and let you collect insights on project efficiency, engagement, and audience preferences.
What GetResponse Is Lacking
While this is a first-class email marketing tool, GetResponse still has some noteworthy drawbacks. Let‘s analyze those so you can judge if any of these are offer breakers for your company.
Combination restrictions: When you carry out a brand-new tool, you want something that suits your existing tech stack easily. This is an location where GetResponse falls short. While it can connect with over 120 various apps and pieces of software application, there are some significant omissions, particularly with project management platforms. And some crucial integrations like PayPal and Eventbrite can just be accomplished through Zapier, which may not be as trustworthy as a native integration.
Non-responsive landing page style: Having a integrated landing page builder is a substantial aid, but GetResponse‘s tool does not instantly develop mobile-friendly variations. Hence, you have to design the landing page view for mobile visitors independently. This seems like a huge miss out on, considered that a lot of of your visitors are most likely to end up at your landing page on their mobile phones.
User-side mobile problems: Moreover, the drag-and-drop editor is tough to use on mobile. Aside from making small, primary changes, it‘s not likely you‘ll be able to edit your landing pages on the go, though the GetResponse mobile app is extremely capable at revealing you development and analysis of your projects.
Plan limitations: GetResponse‘s fundamental plan used to include more automation functions, however ultimately made those only available on higher-cost plans. took this away, much to the dismay of long-time clients. To unlock innovative automation and segmentation, you‘ll need to pony up for a minimum of the second-highest priced plan, which costs around $41 per month for up to 1,000 contacts.
Dealing with GetResponse‘s support
GetReponse has outstanding support options and – significantly you can get help at any time of the day or night.
Live chat 24/7
If you have actually only got a quick question, you typically don’t want to have to phone somebody or fill out a kind and await an response. That‘s why live chat is such a helpful tool for software application support. GetResponse offers 24/7 live chat assistance. And it‘s not simply a chatbot, you can talk with a genuine human who can resolve more complex problems.
Help Center
While live chat is the main support alternative on offer, a quick click of the enigma button on the homepage takes you to the additional assistance options. You can choose to:
- Submit a fast form to email GetResponse
- Search material in the Help
There is no obvious way to phone GetResponse, although you do get a dedicated account supervisor if you pick the Enterprise plan.
Aside from video tours, the Assistance Center, and all the customer support options, you can also sign up for live webinars with members of the GetResponse teams where you can ask all your burning questions.
Then there are the courses. These online training products don’t just help you get the most out of GetResponse, they also assist you improve your overall marketing skills. Existing course titles consist of:
- Email Marketing 101 for Bloggers
- List Building Course
- Vital Landing Page Course
GetResponse Review – Verdict
Overall, GetResponse is fantastic.
Its marketing automation function is advanced than most other alternatives on the market. Its email marketing, reporting, and landing page/form home builders are likewise rather effective. It also lets you host webinars internally and create vibrant conversion funnels.
All that said, there are still areas of the program that we aren’t such big fans of. For one, GetResponse no longer provides phone assistance. We evaluated the 24/7 live chat option and while terrific, many entrepreneur would still like to be able to call.
This program likewise has a basic limitation of 500 attendees for its webinars feature. This puts a huge constraint on numerous companies, however specifically huge ones. They are most likely to have a large audience that far goes beyond 500 people.
Although not a huge problem, the truth that many of the GetResponse integrations rely on Zapier is hardly ideal.
We recommend giving the totally free trial a spin. The platform has a lot to use if you choose the right plan for you.GetResponse Free Account